"We'll do it live!!" (Big Podcast Insider Issue 163)

01/17/24 • 29 min

Big Podcast Daily - The Sausage Factory

Topics covered in this episode:

Dealing with the stress and challenges of podcasting, including burnout, creative expansion, and overcoming the pressure for overnight success.
The importance and power of local content in podcasting, including successful connections with a local audience and sponsorships.
The role of luck and slow-burn foundation in the success of podcasting, books, content, YouTube, and live events.
Strategies for creating a positive environment for oneself and others to produce good podcast content.
Insights on dealing with difficult individuals in the entertainment industry and the impact of talent versus behavior.
The challenges faced by a successful media company owner in retaining a younger audience.
The benefits and success of targeting a local audience in podcasting and building dedicated communities.

Episode Timestamps:

00:00 Podcast burnout and tools for growth.
07:06 Avoid stress and negative people for success.
07:51 Talent isn't everything in the entertainment industry.
13:49 Real estate agents excited about local podcasting.
14:08 Specialized content attracts desired listeners, avoiding "waste."
17:30 Parasocial relationships can happen to you.
22:05 Ways to overcome podcast/creator burnout.
25:29 Chewbacca Mom ... now what?
27:51 Free podcast growth toolkit, personalized coaching available.

The Newsletter for Podcasters

Big Podcast Insider - Weekly Podcasting Newsletter

This episode of Build a Big Podcast is brought to you by Riverside ...

Riverside is online recording software that makes it easy for podcasters to record studio-quality interviews from anywhere. Try it free and, if you like it, get 15% off any membership plan when you use the code BIGPODCAST.

About this episode of Build a Big Podcast:

This is the audio companion to Issue 163 of Big Podcast Insider. If you're interested in more info on what I talk about on this episode and also links, that's where to go. On this episode, I dive into where the money is made in podcasting. how to get more reviews (and subscribers) for your podcast, podcast hosting, and more.

Big Podcast Insider is a weekly newsletter on podcasting. If you like the content of this episode, you can subscribe here – it's free and you can unsubscribe at any time with a single click.

Want more help growing your podcast audience?

Topics covered in this episode:

Dealing with the stress and challenges of podcasting, including burnout, creative expansion, and overcoming the pressure for overnight success.
The importance and power of local content in podcasting, including successful connections with a local audience and sponsorships.
The role of luck and slow-burn foundation in the success of podcasting, books, content, YouTube, and live events.
Strategies for creating a positive environment for oneself and others to produce good podcast content.
Insights on dealing with difficult individuals in the entertainment industry and the impact of talent versus behavior.
The challenges faced by a successful media company owner in retaining a younger audience.
The benefits and success of targeting a local audience in podcasting and building dedicated communities.

Episode Timestamps:

00:00 Podcast burnout and tools for growth.
07:06 Avoid stress and negative people for success.
07:51 Talent isn't everything in the entertainment industry.
13:49 Real estate agents excited about local podcasting.
14:08 Specialized content attracts desired listeners, avoiding "waste."
17:30 Parasocial relationships can happen to you.
22:05 Ways to overcome podcast/creator burnout.
25:29 Chewbacca Mom ... now what?
27:51 Free podcast growth toolkit, personalized coaching available.

The Newsletter for Podcasters

Big Podcast Insider - Weekly Podcasting Newsletter

This episode of Build a Big Podcast is brought to you by Riverside ...

About this episode of Build a Big Podcast:

Big Podcast Insider is a weekly newsletter on podcasting. If you like the content of this episode, you can subscribe here – it's free and you can unsubscribe at any time with a single click.

Want more help growing your podcast audience?

Previous Episode

21-Day Podcast Jumpstart (Big Podcast Insider Issue 162)

Topics covered in this episode:

New Year's resolutions and sustainability in podcasting
Embracing mistakes and learning from experiences in podcasting
Podcasting lessons from fashion icon Andre Leon Talley
Tools and resources for podcasters
Podcast growth and monetization
The importance of diverse perspectives and inclusivity in decision-making positions
Email management tips and the addictive nature of email communication

Episode Timestamps:

00:00 A confession.
04:06 Oops!!
07:31 Fashion isn't everything
09:52 Empowering underprivileged communities to drive real change
16:12 Email overload and a loss of brainpower
18:56 Gmail tools and tips
22:23 Tips for better interviews and audience surveys
26:06 Upcoming interview with Jim Collison, co-host of Ask the Podcast Coach
26:37 Royalty-free music

The Newsletter for Podcasters

Big Podcast Insider - Weekly Podcasting Newsletter

This episode of Build a Big Podcast is brought to you by Riverside ...

About this episode of Build a Big Podcast:

This is the audio companion to Issue 162 of Big Podcast Insider. If you're interested in more info on what I talk about on this episode and also links, that's where to go. On this episode, I dive into where the money is made in podcasting. how to get more reviews (and subscribers) for your podcast, podcast hosting, and more.

Big Podcast Insider is a weekly newsletter on podcasting. If you like the content of this episode, you can subscribe here – it's free and you can unsubscribe at any time with a single click.

Want more help growing your podcast audience?

Next Episode

Podcasting Success w/ Mignon Fogarty (Grammar Girl)

I've learned a lot about writing and communication from Mignon Fogarty (sometimes known as Grammar Girl), but also a lot about the business of podcast networks. In this episode we talk about both.

Mignon is the founder of the Quick and Dirty Tips network and creator of Grammar Girl, which has been named one of Writer's Digest's 101 best websites for writers multiple times. She is also an inductee in the Podcasting Hall of Fame.

She's a pioneer in the field of podcasting, recognizing its potential as a platform for independent journalism and storytelling. Her insightful interviews and informative content have made her a trusted source of information for her audience. With a background in linguistics and a passion for clear communication, she's become a leading voice in the world of podcasting, demonstrating the power of media in the digital age.

In this episode, I talk with Mignon about:

Success with Grammar Girl and her commitment to meeting podcast deadlines
Her "Quick and Dirty" podcasting network
Her use of a friendly cartoon character as Grammar Girl's avatar to make grammar more approachable and the importance of maintaining a personal connection with her audience
The impact of speech styles on written content and the nuances of audio in podcasting in the age of advanced AI technology
The challenges of content quality, fact-checking, and speed in podcasting without traditional journalistic filters
Her career transition from writing and grammar to podcasting, facilitated by an experience with repetitive injury and dictation, and her subsequent success partnering with Macmillan Publishing

Episode Timestamps:

00:00 "The Grammar Daily"
03:32 Anyone can now gather and share news.
06:52 Podcast deadlines are always strictly met ... at least for Grammar Girl
13:03 How a repetitive injury helped Mignon's podcast hosting
13:53 A partner for the "Quick and Dirty" podcasting network.
19:03 The Grammar Girl artwork and caricature.
20:22 Importance of forming personal connections in AI era
24:45 Why you need to promote your work after finishing it
28:23 PhD dropout becomes chair of media entrepreneurship ...
33:04 Detailed legal contracts
35:04 The "original format" scripted shows continue
37:41 Privacy and making videos
42:23 Diversity in podcast (and other content) distribution
44:44 The NPR host who ignored me
46:49 Subscribe now to never miss an episode

Want More?

Big Podcast Insider is a weekly newsletter on podcasting. If you like the content of this episode, you can subscribe here – it's free and you can unsubscribe at any time with a single click.

And if you want even more ... check out the daily newsletter, Big Podcast Daily.