Episode 13: Functionalism with June Dershewitz
03/22/10 • 39 min
In this episode we are joined by June Dershewitz of Semphonic as we explore Functionalism. What it is, why it was developed, and how it can help you with your analytic projects.
So download this podcast to your favorite mobile device or listen to the podcast here! If you have any comments or questions for the podcast, please use the comment section below.
Hosts: Adam Greco, Rudi Shumpert, Gary Angel
Guest Host: June Dershewitz
As Vice President of Analytics at Semphonic, June Dershewitz enjoys helping companies improve their practice of web analytics. She has been actively involved with the Web Analytics Association since its inception in 2005 and she currently serves as an elected official on the WAA Board of Directors. As an original instigator of Web Analytics Wednesday, she continues to organize and attend WAW events throughout the San Francisco Bay Area. She has spoken at conferences such as eMetrics and X Change.
Blogs: http://june.typepad.com/june/functionalism/
Twitter: @semphonic @jdersh
White Paper on Functionalism:
Think Tank Functionalism Class: http://semphonic.com/TT/TTSJDescription.aspx#SJ
Web Analytics Association: http://www.webanalyticsassociation.org/
Adam’s Post on Page Type Pathing:
http://www.the-omni-man.com/sitecatalyst/adamgreco/2009/08/02/page-type-pathing
Note: The sound clips used in this podcast were used under license.
Burnkit2600 / CC BY-NC-SA 3.0
In this episode we are joined by June Dershewitz of Semphonic as we explore Functionalism. What it is, why it was developed, and how it can help you with your analytic projects.
So download this podcast to your favorite mobile device or listen to the podcast here! If you have any comments or questions for the podcast, please use the comment section below.
Hosts: Adam Greco, Rudi Shumpert, Gary Angel
Guest Host: June Dershewitz
As Vice President of Analytics at Semphonic, June Dershewitz enjoys helping companies improve their practice of web analytics. She has been actively involved with the Web Analytics Association since its inception in 2005 and she currently serves as an elected official on the WAA Board of Directors. As an original instigator of Web Analytics Wednesday, she continues to organize and attend WAW events throughout the San Francisco Bay Area. She has spoken at conferences such as eMetrics and X Change.
Blogs: http://june.typepad.com/june/functionalism/
Twitter: @semphonic @jdersh
White Paper on Functionalism:
Think Tank Functionalism Class: http://semphonic.com/TT/TTSJDescription.aspx#SJ
Web Analytics Association: http://www.webanalyticsassociation.org/
Adam’s Post on Page Type Pathing:
http://www.the-omni-man.com/sitecatalyst/adamgreco/2009/08/02/page-type-pathing
Note: The sound clips used in this podcast were used under license.
Burnkit2600 / CC BY-NC-SA 3.0
Previous Episode
Episode 12: Web Analytics Demystified
In this episode we are joined by Eric Peterson of Web Analytics Demystified, as we discuss the current state and the future of Web Analytics. Eric also shares his thoughts on his other projects The Analysis Exchange, and Twitalyzer.
So download this podcast to your favorite mobile device or listen to the podcast here! If you have any comments or questions for the podcast, please use the comment section below.
Hosts: Adam Greco, Rudi Shumpert
Guest Host: Eric Peterson
Eric T. Peterson is author of Web Analytics Demystified, Web Site Measurement Hacks and The Big Book of Key Performance Indicators and a long-time member of the web analytics community. He frequently presents on web analytics and is often cited in articles about digital measurement. More recently, Eric has founded The Analysis Exchange, a completely new way for motivated individuals to gain experience with the actual analysis practice.
Eric will be at the Coremetrics User Conference in April, and Unica’s User Conference in May. Visit our Speaking Calendar at Web Analytics Demystified (http://www.webanalyticsdemystified.com/about/calendar.asp) for more events that Aurelie, John, and I will be at and come look for Web Analytics Demystified.
Eric’s Free Books
All Web Analytics Demystified Blogs
The Analysis Exchange
Web Analytics Wednessdays
Twitalyzer
Note: The sound clips used in this podcast were used under license.
Burnkit2600 / CC BY-NC-SA 3.0
Next Episode
Episode 14: Conversation with Alex Yoder
In this episode we are joined by Alex Yoder, CEO of Webtrends. The conversation covers the history of Webtrends, a recap of items announced at their conference this year, and what is coming next for Webtrends and the web analytics industry.
So download this podcast to your favorite mobile device or listen to the podcast here! If you have any comments or questions for the podcast, please use the comment section below.
Hosts: Adam Greco, Rudi Shumpert
Guest: Alex Yoder
Alex Yoder – CEO, Webtrends. As chief executive officer, Alex Yoder is responsible for worldwide operations and the overall strategic vision of Webtrends.
Prior to his appointment as CEO, Yoder spent the past seven years serving in key management positions at Webtrends, with his last role being vice president of sales, North America. During his tenure at Webtrends, he has successfully worked to expand the brand and deliver business value to global enterprises.
Blog: http://blogs.webtrends.com/alex/
Twitter: @yodera
White Paper on Functionalism:
Note: The sound clips used in this podcast were used under license.
Burnkit2600 / CC BY-NC-SA 3.0
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