Better With Paul - How The Wizard of Digital Marketing Makes $15 Million a Year While Globetrotting with Jubril Agoro

How The Wizard of Digital Marketing Makes $15 Million a Year While Globetrotting with Jubril Agoro

08/04/20 • 86 min

Every personal development book ever written asks you to find your ‘why.’ On Episode 6 of Better With Paul, we sit down with a digital marketing genius who discovered his ‘why’ while he was still in elementary school.

Jubril Agoro is a proud Naija boy born in the UK. At six months old, he and his brother found themselves in foster care. Until nine, he was raised in a stable home outside of London. Life was flipped when his mom reclaimed them and moved to the culture shocking streets of Chicago. Quickly recognizing the difference between the haves and the have nots, he was moved by things as small as second-hand sneakers and a freezer full of food. This episode walks us through his fascinating story of childhood entrepreneurship. Reaching five figures in sales through his brilliant money-flipping ventures introduced 15-year-old Jubril to the earliest stages of digital marketing. Today, his businesses rake in $15 million a year while he blogs his travels around the world.

At the start of this episode, I had to apologize to Jubril for believing he was ‘just a travel blogger’ for all these years. In reality, he is a visionary and a world-class digital marketer. His ability to transform ideas into profitable businesses, to continue digging for ways to improve on what he’s built, and to inspire others to support his vision is unlike anything I’ve ever seen. He never settles. He never second guesses. Jubril calculates a master plan and draws a line in the sand. That’s why he’s been such a beacon of success.

You need this episode. We even cover the digital marketing strategies that have afforded Jubril the opportunity to extend five phenomenal businesses with the world. From his transformative support of Tiffany ‘The Budgetnista’ to his altruistic devotion to Passport Heavy, his self-described “expensive labor of love.” Jubril Agoro is the best example I can give you of, ‘When you know, you know’ and I’m so honored to be able to share this conversation with you.

To learn more about Jubril: https://www.passportheavy.com/about/

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To learn more about Jubril: https://www.passportheavy.com/about/

Be sure to join the Better With Paul newsletter for my biggest takeaways from each episode and special announcements: https://www.paulcbrunson.com/better/

Thanks so much for listening! If you like this episode, please subscribe, rate, and review.

Previous Episode

How The Budgetnista Went From $300K in Debt to $10 Million a Year with Tiffany Aliche

Tiffany “The Budgetnista” Aliche brings so much energy to this week’s episode of Better With Paul!

Having recently celebrated her first seven-figure month, it’s clear that this woman knows her way around a dollar. Her unprecedented savings skills turned her into a millionaire by the time she was 36. It was a 360-degree change from the days when she was over $300k in debt.

Born into a Nigerian household with a father who drilled financial literacy into his children’s heads as if it were casual dinner table discussion, her path almost seems inevitable. The Budgetnista brand may be a long way from the law firm her parents always hoped she’d be working in, but it’s become a multi-million dollar empire that inspires women from all backgrounds, especially Black women.

In Episode 5, we get into the five main businesses that make up Tiffany’s brand. We talk about the highs and lows she experienced while trying to “find herself” in her 20s and 30s. Going from being a preschool teacher to now charging $30,000 and up to speak on a stage is one whirlwind of a life leap. Despite everyone’s opinions of what was ‘good enough’, Tiffany made a promise to never settle for just enough ever again. If her hardships taught her anything, it was to make sure she never allowed herself to get trapped in the same position.

She possesses unmatched levels of discipline, backed by her faith and generosity. Her tips, tricks, and infallible insight has attracted an army of DreamCatchers who’ve collectively saved over $200 million through Tiffany’s ‘Live Richer Academy’.

You’ve seen her on all the talk shows and YouTube videos – she may have sent you a friend request in the earlier, hungrier years of her career. Through all the content online, I couldn’t find the inside scoop on Tiffany’s story. Fortunately, this week, I get to bring you another Better With Paul First. Join us as we discuss the planning, sacrifice, and structure that’s helped The Budgetnista become an icon for financial literacy and wealth planning, not just for the Black community, but the world.

To learn more about Tiffany: https://thebudgetnista.com/

Be sure to join the Better With Paul newsletter for my biggest takeaways from each episode and special announcements: https://www.paulcbrunson.com/better/

Thanks so much for listening! If you like this episode, please subscribe, rate, and review.

Next Episode

Founder of Skai Blue Media on Entrepreneurship, Micro-Influencers, and Balance with Rakia Reynolds

This week’s guest isn’t one that stops people in their tracks at the sound of her name, but that’s by design. You may not have heard of Rakia Reynolds, but I bet you’ve heard of her clients. Her company, Skai Blue Media has a star-studded roster filled with names like Serena Williams, Jill Scott, AirBNB, DELL, and so many more.

Although she managed to flip the script and drag some never-released details out of me, the best part of the interview is all the tea Rakia brought to the table. Episode 7 was such a blessing to participate in. Rakia is so patient, so thorough, and so clearly convicted to everything she believes in. After some rough changes and a new baby, Rakia created a business that allowed her to satisfy all of her basic needs. She said she didn’t sleep peacefully for the first five years, but she’s gained a lifetime of experience - and I am so excited to share her wisdom with you.

There is no one in the world who understands the power of branding as she does. I’m willing to bet on it. Rakia’s gotten a couple of trash cans airtime on Good Morning America and arranged for a glassblower to receive prime placement in a national news outlet. She is unstoppable. And, as she celebrates her business’s upcoming 10th anniversary, Rakia shares how everything about digital communication will change post-coronavirus. She’s a visionary who’s been right time and again.

She sized me up effortlessly and broke my brand down to the core values and color psychology. Her business tends to take a quality over quantity approach to building client relationships and that's about the only way I can think to describe the therapeutic power session we had on this podcast.

Her command of the power of digital marketing and influencer society will blow you away. While listening to this episode, you’re going to want to take notes, trust me. And if you’ve been trying to decide how to build a brand that truly represents you, there’s no reason why you can't make it happen by the time you’ve received Rakia’s good word. She handles her business with the kind of finesse a Black woman brings to the table. An active user of the left and right brain, her success is the direct result of her creativity and determination.

Nothing about Rakia’s journey was easy. She even reflected on the time when I first interviewed her, long ago. She says she’s in the ‘Golden Days’ now. Looking at her and her family thrive as she continues to expand everything she built as one of the first Black women to own a mixed media production company is a pleasure I’m honored to have.

Get in this episode so you and your brand can be up next.

To learn more about Rakia's work: http://skaibluemedia.com/

Be sure to join the Better With Paul newsletter for my biggest takeaways from each episode and special announcements: https://www.paulcbrunson.com/better/

Thanks so much for listening! If you like this episode, please subscribe, rate, and review.