Behind the Numbers: Reimagining Retail - Reimagining Retail: Apparel Retail Features That Pop and How Nordstrom Bridges Online and In-Store Experiences | Apr 27, 2022

Reimagining Retail: Apparel Retail Features That Pop and How Nordstrom Bridges Online and In-Store Experiences | Apr 27, 2022

04/27/22 • 30 min

On this episode of Reimagining Retail, our analyst Suzy Davidkhanian hosts resident apparel expert Sky Canaves. In "Pop-Up Rankings," they discuss several features from the inaugural apparel benchmark study that didn't rank as high as they would have expected. In the second segment, "What's In-Store," Sky and Suzy visit Nordstrom to check out its click-and-collect hubs, the mobile app scan feature, and different store activations.

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Previous Episode

Reimagining Retail: How D2C Brands are Dealing with Facebook Attribution Dilution | Apr 13, 2022

Our analyst Andrew Lipsman is joined by Sara Livingston, head of customer solutions at Rockerbox, to discuss where direct-to-consumer (D2C) brands' Facebook ad budgets are flowing since iOS tracking changes disrupted ad targeting and measurement last year. Find out why Google, TikTok, and connected TV are capturing more spend and how D2C budgets are likely to migrate in the coming years.

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Next Episode

Reimagining Retail: Where D2C Brands are Headed and Which 5 are Most Likely to Endure | May 18, 2022

On today's episode, in our "Retail Me This, Retail Me That" segment, we discuss direct-to-consumer (D2C) brands: where they started, what they’re up to now, and where they’re headed. Then for "Pop-Up Rankings," we rank the top five D2Cs that are going to endure in the digital age. Join our analyst Sara Lebow as she hosts analyst Andrew Lipsman.

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