
#7: April 2020 Income Report - $59,513 TTD Revenue
06/09/20 • 27 min
Show Notes
The Journey So Far
Months in operation: 6
Episodes: 7
The Timeline:
- 9/25/19: Gina, Mel & Hailey first talk about building a podcasting skills course
- 10/31/19: We get our first email list subscriber
- 11/29/19 - 12/2/19: Launch #1
- 1/25/20 - 1/27/20: Launch #2
- 1/28/20: Added a payment plan option
- 3/6-8/20: The three of us met in person for the first time at Podfest 2020 in Orlando
- 3/5/20 - 3/8/20: Launch #3
- 3/23/20: Rebranded from Podcast VAs to Podcast Production School
- 3/31/20: Transitioned from launch model to evergreen model
- 3/31/20: 787 subscribers
- 4/30/20: 91 New opt-ins
What We're Talking About: April 2020 Income Report
- Promotional efforts in April.
- Putting a sales email sequence in play.
- Finishing our rebrand to Podcast Production School!
- April 2020 expenses.
- Categories we track each month: Tools, Services, Marketing, Development, Cost of items.
- Our intentions for May 2020.
Links & Resources Mentioned
Show Notes
The Journey So Far
Months in operation: 6
Episodes: 7
The Timeline:
- 9/25/19: Gina, Mel & Hailey first talk about building a podcasting skills course
- 10/31/19: We get our first email list subscriber
- 11/29/19 - 12/2/19: Launch #1
- 1/25/20 - 1/27/20: Launch #2
- 1/28/20: Added a payment plan option
- 3/6-8/20: The three of us met in person for the first time at Podfest 2020 in Orlando
- 3/5/20 - 3/8/20: Launch #3
- 3/23/20: Rebranded from Podcast VAs to Podcast Production School
- 3/31/20: Transitioned from launch model to evergreen model
- 3/31/20: 787 subscribers
- 4/30/20: 91 New opt-ins
What We're Talking About: April 2020 Income Report
- Promotional efforts in April.
- Putting a sales email sequence in play.
- Finishing our rebrand to Podcast Production School!
- April 2020 expenses.
- Categories we track each month: Tools, Services, Marketing, Development, Cost of items.
- Our intentions for May 2020.
Links & Resources Mentioned
Previous Episode

#6: Continuing to Invest in Your Business - Working with Neville Medhora
Show Notes
The Journey So Far
Months in operation: 6
Episodes: 6
What We're Talking About:
- Why we hired a professional copywriter.
- Working with Neville Medhora.
- The kinds of work we produced from our sessions.
- Getting clear in our messaging and what we really want to say.
- How content marketing is understanding the problems we help people solve.
- The importance of putting yourself in the room with experts.
- Getting professional help that is objective.
- Outlining our content strategy.
What We're Digging:
Hailey - Coding through PDX Code Guild
Gina - Books! Rocket Fuel, Harry Potter book series, Maybe You Should Talk to Someone
Mel - Voiceover Marketing Playbook by Marc Scott
Links & Resources Mentioned:
Next Episode

#8: May 2020 Income Report - $62,680 TTD Revenue
Show Notes
The Journey So Far
Months in operation: 7
Episodes: 8
The Timeline:
- 9/25/19: Gina, Mel & Hailey first talk about building a podcasting skills course
- 10/31/19: We get our first email list subscriber
- 11/29/19 - 12/2/19: Launch #1
- 1/25/20 - 1/27/20: Launch #2
- 1/28/20: Added a payment plan option
- 3/6-8/20: The three of us met in person for the first time at Podfest 2020 in Orlando
- 3/5/20 - 3/8/20: Launch #3
- 3/23/20: Rebranded from Podcast VAs to Podcast Production School
- 3/31/20: Transitioned from launch model to evergreen model
- 3/31/20: 787 subscribers
- 4/30/20: 91 New opt-ins
- 5/31/20: Sales funnel in place. Sponsorships took effect (2 podcasts + 2 newsletters).
What We're Talking About: May 2020 Income Report
- Two of our beautiful team members had birthdays in May! (Gina & Hailey)
- Promotional efforts in May.
- Gina's experience with the sponsorship process and where it can be better.
- Completing our sales funnel.
- Publishing student income reports to the blog!
- Total sales as of May 2020 - $62,680.
Links & Resources Mentioned
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