7. Local Nomad Shop Owner, Lauren Danuser on Taking A Leap Of Faith, Opening A Boutique And Finding Your Style For YOU

07 I really wanted to dig deep with Lauren Danuser today of local Phoenix boutique, Local Nomad. She moved to Arizona all the way from the midwest and purchased her store space before even stepping foot on the Arizona dirt. She knew what she wanted, quit her corporate job, got experience working in a San Francisco boutique, and launched Local Nomad a few years later. Local Nomad believes in the slow fashion movement and wants to pass along to their customers the stories behind the goods they sell. Most purchases one makes at Local Nomad are investments in the creative endeavors of entrepreneurs.

We also talk about:⠀⠀⠀⠀⠀⠀⠀⠀

• How Lauren first got interested in fashion and retail
• Her story of moving to Arizona and bringing Local Nomad to life
• How she buys the clothing and goods she sells in her store
• Dealing with social media and comparison

Product of the Week:

Wet Brush hairbrush

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Resources:

• localnomadshop.com
• Instagram: @localnomadshop

Basically Beauty is managed and edited by Nikki Butler Media.