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Backstage Pass - TikTok: The Tool to Marketing your Music

TikTok: The Tool to Marketing your Music

12/06/20 • 13 min

Backstage Pass
Building a Fanbase on TikTok

Ryan Mack is only 26 years old, but has already built a huge fanbase (more than 250K Followers) on TikTok starting from scratch. He is a pop / folk musician from Newbridge, UK who has been writing original music for a couple of years already.

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Building a Fanbase on TikTok

Ryan Mack is only 26 years old, but has already built a huge fanbase (more than 250K Followers) on TikTok starting from scratch. He is a pop / folk musician from Newbridge, UK who has been writing original music for a couple of years already.

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At just 20 years old, Owen Norton is already an accomplished producer.

His remix for Flo Rida released in 2016 was the first of many high profile mixes Owen would go on to release. From remixes for The Chainsmokers, to Selena Gomez to R3HAB, Norton has his foot set firmly in the dance music scene.

With a string of original releases in 2016 and 2017 proving Owen’s versatility, it only made sense that he would be approached by the likes of Columbia and Interscope Records to remix ‘Sick Boy’ and ‘Wolves’. Summer 2018 was a big one, seeing the release of ‘Hold On Tight’ (remix for R3HAB & Conor Maynard), which was streamed over 10 million times.

2019 kicked off with an official remix for Jonas Blue, that was premiered on the Ultra Miami mainstage, and was a staple in Jonas’ sets, being played at Wembley Stadium and Tomorrowland. It wasn’t long until Norton started to tour himself, making his international debut on a 7 city tour in China. His energetic performances saw him play around Europe too, playing prestigious venues like Pacha and Victoria Warehouse.

Shortly about to drop is his first solo single in 2 years. From here Owen plans to set the pace with a release schedule that will see him unveiling a lot of creative output in the coming months, alongside a touring schedule that in time will no doubt have his name climbing up international billing ladders. So stay close by because Owen Norton is about to go far and wide!

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From eastern PA. Front of the house Engineer for Boyce Avenue, Secondhand Serenade, Sandlot Heroes, and ajar. Head audio engineer at The ArtsQuest Center, Steel Stacks, in Bethlehem PA. Freelance studio engineer. When John is not on the road, on the stage, or in a studio... he enjoys fishing and many other outdoor activities. John is proficient with ALL analog and digital sound consoles, and audio engineering is not just his job... it is his true passion.

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<a href="https://goodpods.com/podcasts/backstage-pass-526613/tiktok-the-tool-to-marketing-your-music-68377040"> <img src="https://storage.googleapis.com/goodpods-images-bucket/badges/generic-badge-1.svg" alt="listen to tiktok: the tool to marketing your music on goodpods" style="width: 225px" /> </a>

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