
303. Abstracts, Galleries, and Creating the Art YOU Want to Create with Jenna Kast
03/04/24 • 23 min
This week’s episode features abstract artist Jenna Kast. This is yet another interview with an artist who has a completely different perspective on creating than I do: she thinks about the art first and the money follows.
I tend to find myself thinking about how I’m going to sell a canvas before I create it, but not Jenna. She spent the early part of her career creating for others so that when she made the switch to running her own business it was all about painting whatever she feels like painting. That happens to be colorful abstract art which is sold through her social media and recent galleries.
Listen to get tips on both of those sales strategies in this week’s episode with Jenna Kast.
This week’s episode features abstract artist Jenna Kast. This is yet another interview with an artist who has a completely different perspective on creating than I do: she thinks about the art first and the money follows.
I tend to find myself thinking about how I’m going to sell a canvas before I create it, but not Jenna. She spent the early part of her career creating for others so that when she made the switch to running her own business it was all about painting whatever she feels like painting. That happens to be colorful abstract art which is sold through her social media and recent galleries.
Listen to get tips on both of those sales strategies in this week’s episode with Jenna Kast.
Previous Episode

302. Your TAX Questions Answered by Hannah Cole
‘Tis the season for taxes. Hannah Cole, artist and owner of Sunlight Tax, was kind enough to come on the podcast and answer some of the most common questions like:
How should I file?
When should I hire a tax professional?
What items can I list as an expense/deduction?
Listen to hear answers to these questions and be sure to check out her extremely helpful resources below:
- The Sunlight Podcast: Clear, actionable tips on how to manage your taxes and money as a self-employed person.
- Free visual guide to your tax deductions
- A free one-hour class, Make Taxes Easier and Stash an Extra $130k in Your Savings
Next Episode

304. High Production Sales, Ceramics, & No Bull$h!t Video Tips with Curt Hammerly
This week’s episode features sculptor/ceramicist Curt Hammerly. Curt sold and shipped over 5,000 pieces of work this past year at about $100 per item. You do the math, but this dude has the credibility to be giving us all advice on growing a social media following and making sales.
With over 350,000 followers on Instagram, it’s best to listen when he gives tips on audience growth. Lucky for you, he gives plenty of no-bullshit advice in our hour long convo. He also drops the F bomb several times, which I appreciate because things like that help the conversation to not be so stiff. It’s basically putting an emphasis on his point but if you have little ears nearby maybe just use headphones.
Curt sheds some light on the idea that not everyone who has the artistic eye should be a full-time artist. I love the honesty and his reasoning behind this which you’ll hear shortly. He’s right. With making art for a living come so many other things like marketing or social media or whatever you need to do to sell the art you create. If those things are continually giving you a headache, maybe taking on a “real” job is best.
Listen to this week’s episode to hear if those points apply to you. I think you’ll like Curt’s very real advice on what it takes to create for a living and grow your creative business to new heights!
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