
Episode 12: Drafts With Greg Pierce
01/15/15 • 43 min
Greg Pierce joins me to talk about creating his app Drafts, iOS app extensibility and automation based on URL Schemes, creating the x-callback-url standard, and the future of iOS App and system extensibility.
Greg Pierce has been a leader in pushing the boundaries of automation on iOS.Greg Pierce was naturally very computer savvy. He grew up in a home with computers always present. He was frequently the ”go to guy” when people had computer problems. He was also into desktop publishing and automating the process, which led him into scripting and programming. This led to his unintentional entrance into the field of software development. In 2006 he founded Texas-based Agile Tortoise and entered the consulting market, while doing personal projects on the side. In recent years, he has primarily focused on developing his own independent iOS apps such as Drafts, Phraseology and Terminology.
Along the way, Greg and Marco Arment developed an idea for apps to better communicate with each other using a standard form for URL Schemes, providing a better user experience. This led Greg to author the x-callback-url spec, with his app, Terminology, and Marco’s then app, Instapaper, being the first to implement it. Greg has been a leader in pushing the boundaries of automation on iOS ever since, and x-callback-url is now widely adopted by both large and small players on the App Store.
Drafts, where text starts on iOS. Quickly capture text and send it almost anywhere!Drafts is the quick, easy way to capture and share text. In Drafts, text comes first – open the app and get a new, blank draft – ready to type. Don't get bogged down in a timeline to tweet or post to Facebook. Don't tap your way through multiple screens to get down an email or SMS. Don't navigate folders, create files and name them just to jot down a note or create a todo.
Extensive output options let you send text to Twitter, Facebook, Mail, Message, a Calendar event, quickly save (or prepend/append) to Dropbox, Google Drive or Evernote and much more. Advanced multi-step actions and Javascript integration can combine all of these options in a single tap and more. Drafts can make any workflow shine!
Drafts was born from a light bulb moment in Greg’s head.While composing an email to his wife one day, Greg decided he needed it to be a text message instead. The resulting frustration of changing the delivery method of that message caused a light bulb to come on in Greg’s head. There should be a simpler way to start with text on iOS and decide what to do with it later, from this idea came Drafts. The initial app just opened to a text box and let you choose from a few basic options for outputting the text. Over time Greg continued to iterate on the app and, using URL Schemes, he was able to begin adding more actions to Drafts. As URL Schemes became more popular, more apps began to support them and the actions available to a Drafts user really flourished. Savvy users could even craft their own actions. When Greg later authored the x-callback-url standard, people could then create very complex actions and workflows that incorporated multiple apps, each passing the input and output back to the source app or another app to manipulate it further. Today Greg continues to iterate Drafts, and maintains an ever growing directory of Drafts actions online.
Contact Links: Support Greg & the show by using this link to get Drafts and his other apps on the App Store:Greg Pierce joins me to talk about creating his app Drafts, iOS app extensibility and automation based on URL Schemes, creating the x-callback-url standard, and the future of iOS App and system extensibility.
Greg Pierce has been a leader in pushing the boundaries of automation on iOS.Greg Pierce was naturally very computer savvy. He grew up in a home with computers always present. He was frequently the ”go to guy” when people had computer problems. He was also into desktop publishing and automating the process, which led him into scripting and programming. This led to his unintentional entrance into the field of software development. In 2006 he founded Texas-based Agile Tortoise and entered the consulting market, while doing personal projects on the side. In recent years, he has primarily focused on developing his own independent iOS apps such as Drafts, Phraseology and Terminology.
Along the way, Greg and Marco Arment developed an idea for apps to better communicate with each other using a standard form for URL Schemes, providing a better user experience. This led Greg to author the x-callback-url spec, with his app, Terminology, and Marco’s then app, Instapaper, being the first to implement it. Greg has been a leader in pushing the boundaries of automation on iOS ever since, and x-callback-url is now widely adopted by both large and small players on the App Store.
Drafts, where text starts on iOS. Quickly capture text and send it almost anywhere!Drafts is the quick, easy way to capture and share text. In Drafts, text comes first – open the app and get a new, blank draft – ready to type. Don't get bogged down in a timeline to tweet or post to Facebook. Don't tap your way through multiple screens to get down an email or SMS. Don't navigate folders, create files and name them just to jot down a note or create a todo.
Extensive output options let you send text to Twitter, Facebook, Mail, Message, a Calendar event, quickly save (or prepend/append) to Dropbox, Google Drive or Evernote and much more. Advanced multi-step actions and Javascript integration can combine all of these options in a single tap and more. Drafts can make any workflow shine!
Drafts was born from a light bulb moment in Greg’s head.While composing an email to his wife one day, Greg decided he needed it to be a text message instead. The resulting frustration of changing the delivery method of that message caused a light bulb to come on in Greg’s head. There should be a simpler way to start with text on iOS and decide what to do with it later, from this idea came Drafts. The initial app just opened to a text box and let you choose from a few basic options for outputting the text. Over time Greg continued to iterate on the app and, using URL Schemes, he was able to begin adding more actions to Drafts. As URL Schemes became more popular, more apps began to support them and the actions available to a Drafts user really flourished. Savvy users could even craft their own actions. When Greg later authored the x-callback-url standard, people could then create very complex actions and workflows that incorporated multiple apps, each passing the input and output back to the source app or another app to manipulate it further. Today Greg continues to iterate Drafts, and maintains an ever growing directory of Drafts actions online.
Contact Links: Support Greg & the show by using this link to get Drafts and his other apps on the App Store:Previous Episode

Episode 11: Mingle With Sam Ghobril
19 year old self taught developer, Sam Ghobril, joins me to discuss creating his action based contact app Mingle, teaching himself to code and being the only coder he knew growing up around his home in Lebanon.
Next Episode

Episode 13: Wants And Needs With Marco Napoli
In App Story’s first ever Release Day Special, Marco Napoli joins me to talk about his brand new app Wants And Needs, an app dedicated to helping keep your life balanced and in perspective. We discuss the philosophy behind the app and go into some technical details of it’s implementation, as well as Marco’s thoughts on marketing and important strategies to succeed.
After years in the enterprise sector, Marco was enchanted by the iPhone and shifted to mobile development.Marco is the founder of Pixolini, Inc. an iOS, Web, Windows, Enterprise and Client Server Developer. He’s been passionate about computers and developing software his whole life. He spent a lot of time in the enterprise sector making things like banking and sales software before moving into the consumer space. He wrote first iPhone app in 2008. These days he is primarily focused on mobile app development especially iPhone, iPad, iOS Extensions and he’s already got things planned for the Watch. He confided in me his biggest development secret, he cannot code without caffeine. He loves Espresso, Cappuccino, Coffee and also Martial Arts.
If you only Want without Thanks, you will never be happy.We all consider the things we want (like a new car) and the things we need (like making the rent or mortgage payment). But how many of us think about what we already have? Are we grateful? Do we take what we have for granted? Do our Wants outweigh our Needs? Are our Needs overshadowing our Thanks? Wants and Needs app was designed with these questions in mind to help place your Life in Perspective.
Wants and Needs is a brand new app designed to organize personal goals, ambitions, and expressions of gratitude into three simple categories: Wants, Needs, and Thanks. The app not only gives users the ability to personalize their thoughts, but it also presents their custom data with graphic charts. These charts help the user visually understand if their life goals are in or out of balance. Life in Perspective.
Marco’s design process starts with how the user will use the app, and everything is completely designed around that perspective.About a year ago Marco was inspired to develop Wants and Needs to help place our Life in Perspective, by acknowledging our gratitude. He was sitting in Church listening to the Pastor's homily talking about the time he had to reflect on his life. It was like a lightbulb went on and Marco first envisioned Wants and Needs as an app.
He began mapping out the needs of the project in his mind. At this stage he was extremely focused on how the users will use the app. As he fleshed out the details mentally he pictured the flow of the app and then moved on to prototyping the storyboard. He then spent time playing with the storyboard on his device and refined the flow of the app and the User Experience. Next he knew an app like his absolutely had to sync between multiple devices. He then got to work on Core Data syncing, which was also beneficial as he needed it for the app’s Today View Widget, and will need it for his future plans for the app as well. Marco shared with me some of these future plans for the app, one of which will be an Watch app, and many others as well. I look forward to seeing where else he takes the app in the future.
Marco views the marketing so integral to an app’s success, that he starts that process almost before he’s even really started developing the app. He told me a lot of interesting pieces of his strategy during the interview. I personally believe a developer would do well to take notes from him. He certainly help me to realize some of my own marketing short comings.
Contact Links: Support Marco & the show by using this link to get Wants And Needs on the App Store: Additional links:If you're an indie developer and you'd like to tell your app's story on the show, click here.
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