Ep 200: Next-Level Writer – Relentlessly Execute Your Plan to Level Up

05/28/19 • 7 min

[Ep 200] Unless a fairy godmother shows up and sprinkles fairy dust all over your laptop to magically boost you to the next level—without any effort on your part—you’ll have to commit to your plan and follow through. Relentless Implementation Shane Melaugh of the ActiveGrowth podcast said in a recent webinar we must “relentlessly implement” or “relentlessly execute” to level up. It’s the only way we evolve and mature into the writers we need to be in order to produce the work we want to produce to reach the readers we want to reach. This podcast itself is an example of my own relentless implementation, although “faithful" implementation might be a better way to phrase it. I did leave some unavoidable gaps here and there due to some caregiving chaos, but the majority of time, for five years, I’ve faithfully, relentlessly, sent out weekly content. I don’t have any superpowers; I just keep showing up, week after week, year after year, and here we are at episode 200. That faithful, relentless commitment allowed me to level up. If Growth Is Slow, Don't Give Up But it can be slow going. In fact, for any of us, our growth can be imperceptible—so much so, we may be tempted to give up before we realize our full potential. You may stop before you gain traction and experience real growth. When I started the podcast in 2014, I treated it as an experiment. And things didn’t take off right away. I was releasing episodes weekly, so eight episodes would be two months of output. If I’d stopped after the eighth episode, I would have missed the fruit of my labor. And I could have easily ended the experiment. But I was having fun and I wanted to keep going, even if it wasn’t a success by measurable standards. Thankfully I stuck with it. I figured out the best length and frequency to release episodes, and I decided what I really wanted to offer through the podcast. Even in the midst of a crazy time of life, I kept up with it. While I’m not showing actual numbers on this graph, I do want you to see the growth over time. Between 2014 and 2017 you see gradual growth. The first month a few people listened to find out what I was up to—friends and family and few followers on social media. The month after that, it dips down. That may have been during one of my chaotic caregiving seasons, but even if you look at the third month, it barely rises to where I was when I launched. Basically, in three months of effort, I saw no growth. The fourth month rose a little. The fifth month barely rose above the fourth. Not until the sixth month did this podcast finally see a bump. It took six months before I saw any substantial growth. Keep Implementing the Plan I didn’t have a fairy godmother sprinkle fairy dust on my microphone, not even at the sixth month. I never showed up on the Apple Podcast New & Noteworthy page where people often get a boost. I just kept creating another episode and sharing it with people on social media, faithfully—relentlessly—implementing my plan. It took time, but the good news is if you look at the long-term growth, you do see a gradual increase. Prior to the podcast, my plan involved creating content for my website and social media. When I introduced the podcast to my plan and it leveled up, my exposure as a coach and writer rose with it. Benefits of Sticking with the Plan Thanks to podcasting, I: developed audio recording and editing skills wrote regularly to script and share my content shared that content not only in audio form but in written format as well gained confidence as a presenter landed speaking opportunities connected with new writers who “met” me through the podcast

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Ep 199: Insights into Christian Publishing with NavPress Publisher Don Pape

[Ep 199] Today I’m chatting with NavPress Publisher Don Pape. Don has published over a dozen New York Times best-sellers, including Crazy Love by Francis Chan. Don is also the publisher of Julie Cantrell’s Into the Free, which won the 2013 Christy Book of the Year Award. He led a team that won 20 ADDY Awards between 2008 and 2010 for David C Cook titles recognized for best cover or book design. Born in Brazil, Pape graduated with a bachelor of arts in political science from Wilfrid Laurier University in Canada. He speaks fluent French and Portuguese and is married with three sons. His multicultural publishing career in sales, marketing and graphic design has led him to a variety of roles, including executive, literary agent and consultant. Don and I met years ago when my first book came out, and he jokes in the interview that he’s not an expert, but let me tell you, he is. And I’m honored to call him a friend, as well. His focus has always been in the Christian publishing industry, but even if you’re writing for the general market, you’ll hear about changes in publishing in general and learn from Don how writers can and should practice their craft. Here's an excerpt: "The reality for authors is that they are much more engaged in their book than in the past. In the past you could probably give your book over to a publisher and then go back to your Hobbit house and start writing again. Now, you've got to give the book to the publisher and then get fully engaged with the marketing team and the publicity team as to how to reach the consumer—and addressing it in a way that it will reach the right people. And who best knows the content of the book—who better—than the author?" Click on the podcast player (above) to listen in on my conversation with NavPress Publisher Don Pape. Resources Don Pape on Twitter Don on Instagram NavPress Navigators Waterbrook (a division of Penguin Random House) Multnomah (also a division of Penguin Random House) Bethany House, a division of Baker Publishing Group David C Cook Tattered Cover Book Store (Denver) bookbar independent bookstore (Denver) A Severe Mercy, by Sheldon Vanauken Travis Thrasher Words from the Hill, by Stuart Garrard Crazy Love, by Francis Chan Bad Girls of the Bible, by Liz Curtis Higgs Having a Mary Heart in a Martha World, by Joanna Weaver Eugene & Jan Peterson All podcast interviews All podcast episodes

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Ep 201: Next-Level Writer – Have You Emerged at the Next Level?

[Ep 201] In the first episode of this series, I described a hypothetical character in a hypothetical game—a little dragon that gains power or abilities after playing the game for a while. This dragon demonstrated what it means to level up in a video game. Depending on the rules of this hypothetical game, the dragon might gather certain tokens, interact with key players, or conquer a small castle, and by completing the tasks and achieving the goals, he gains enough experience and skills to level up. And leveling up transforms him and empowers him with bigger flames, broader wings, better aim. As he emerges at the next level, he then plays in that evolved state with more powerful skills to gain even more experience and level up yet again! You are that dragon. Where Are You Now? You’ve been at this writing game, so to speak, for a while, working the plan you made to level up. For the past few weeks, you’ve awakened each morning with more intention about your writing. You’ve implemented your plan intentionally, faithfully, relentlessly. You’ve broken down goals into smaller goals and tasks, scheduled the work, completed tasks, and made progress. You’ve evaluated how things are going and adjusted the plan as needed. It’s been about a month. After this purposeful effort, where are you now? Have you leveled up to where you thought you’d be? Did you exceed your goal? Did you fall short but realize you’re closer than you were before? You Leveled Up Let’s start with leveling up. Did you level up to where you thought you’d be in a month? Did you achieve your goal? If so, congratulations! This is why you made a plan and set out with goals that you’ve chipped away at, one after another, with grit and determination. Look back to see where you’ve been compared with where you are now, and celebrate.You, my friend, are on fire! You Exceeded Your Goal Some people double-down on areas showing promise or take advantage of an opportunity that arises. In doing so, they exceed their goal. Is that you? Did you level up beyond what you expected? If so, wow! Make that a double-congratulations! Roll with that momentum and keep doing what works. Lock in your routine, because it’s working for you. At this pace, you may level up again before you know it! You Fell Short of Your Goal It’s possible you got blown off track and fell short of your goal. You wouldn't describe your current state as having leveled up. If that’s where you find yourself, take heart. You can press restart and try again. I know you can, because I’ve been there and pressed that button myself. You can always start again. Celebrate Progress And yet, you don’t have to return to square one. If you consider where you were with where you are now, you’ll see that you’ve made progress. Even if you’ve inched forward, you’re closer to the next level than you were when you started! That’s progress! Be glad you set off with that original plan and celebrate that progress. Then decide if you want to revise the plan before you relaunch. You've Grown as a Writer At all levels of achievement, you’ve changed as a writer—you’ve gained experience and grown—all because you made a plan to level up and faithfully did the work. You wrote, polished, and shipped out content. You surged forward with a big effort to complete something challenging. You followed through with daily tasks in a constant drip that added up over time. You realized what didn’t work for you and felt energized by what did. Questions for the Next-Level Writer When you first started this next-level writer process, you set one-month and three-month goals. As you head toward that third month,