
Career journey from consulting to in-house, sustainability, the capacity of caring, and why design has the power to transform.
10/09/24 • 20 min
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On being a marketing fanboy, the evolution of content marketing, and why we need to focus on delivering value
Robert Rose, founder and Chief Strategy Officer of The Content Advisory and author, joins AMA's Bennie F. Johnson to talk about being a marketing fanboy, the evolution of content marketing, and why we need to focus on delivering value.
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Exclusive Episode—Insights from Marketing Leaders: Building Brands, Empowering Teams, and Connecting with Customers
In this special "CMO Mashup" episode, AMA's brings together insights from top marketing leaders across industries to explore the strategic and human sides of marketing. Join us for a powerful discussion that showcases diverse approaches to building resilient brands, nurturing creativity, and forging authentic connections in today’s marketing landscape. Guests Include: Dan Csont with Corpay, Radhika Duggal with Major League Soccer, Alex Morrison with Pearpop, Leah Chandler with Discover Puerto Rico, Clemence Sop with InterSystems, Krenda Frushour with Blistex Inc., Erin Levzow with Batch & Box, and Robert Rose with The Content Advisory.
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