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AHAA: The Voice of Hispanic Marketing - Podcast #34--Hispanic Public Relations Panel From AHAA 2012

Podcast #34--Hispanic Public Relations Panel From AHAA 2012

AHAA: The Voice of Hispanic Marketing

05/31/12 • -1 min

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HISPANIC PUBLIC RELATIONS: CREATING BRAND EVANGELISTS WITH ENGAGEMENT AND TRUST This session introduces you to the NEW Hispanic press and the new channels of trust for Hispanic consumers. Learn how to generate advocacy, engagement, trust and sales with public relations. In addition the panelists demonstrated how to supercharge your Hispanic Marketing with breakthrough PR and social media techniques. Panelists:
  • Solomon Romano, Head of Hispanic Marketing, Delta Dental
  • Rosanna Fiske, APR, PRSA Immediate Past Chair
    GSC Program Director and Associate Professor, Florida International University
  • Natalie Boden, President and Founder of BodenPR
  • Manny Ruiz, Publisher of Hispanic PR Blog and Hispanicize Founder

05/31/12 • -1 min

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