Jessica Whitaker on Creating Timeless Brands & Balancing Business with Mental Wellness
After the Shoot - A Photography Podcast09/18/24 • 23 min
Take one look at basically any Jessica Whitaker-owned account or webpage, and you’ll know exactly what her brand is.
On the fifth and final episode of Season 1 of After the Shoot, she tells us exactly how she created this timeless brand — and how you can do it too. We'll also talk about how she prioritizes her mental wellbeing and sets boundaries while running her photography business like a boss.
So, join us as we talk about branding, mental health, social media, and so much more. This is definitely an episode no photographer will want to miss.
Connect with Jessica on Instagram: https://www.instagram.com/jessicawhitaker/
Visit her website: https://www.jessicawhitaker.co
Join the Build & Bloom community: https://www.facebook.com/share/g/5nu1KfyBmh8Nssdh/
Listen to the Build and Bloom podcast: https://open.spotify.com/show/2WD8VTkvyEP5Wx1oCcMuBv
Topics
00:00 - Introduction
01:41 - How Jessica got started in Photography
03:52 - Building the Build & Bloom community
09:06 - 3 things to do to set boundaries around social media use
14:00 - Dealing with imposter syndrome and not comparing yourself to others
16:16 - Creating a cohesive brand for yourself and sticking to it
20:33 - Being timeless, not merely following trends
21:55 - Wrapping up
Get on the After the Shoot email list: https://aftershoot.co/podcast
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09/18/24 • 23 min
After the Shoot - A Photography Podcast - Jessica Whitaker on Creating Timeless Brands & Balancing Business with Mental Wellness
Transcript
Justin Benson
Welcome to After the Shoot, a podcast where we take a peek behind the lens to get inspired by the stories, challenges, and ideas of some of the most successful photographers in the business. I'm Justin Benson from Aftershoot, an AI culling and editing software that helps give photographers like you your time back so you can focus on what you do best, while our magical unicorns take care of the most boring and time consuming parts of your job. I'll be your h
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