9 - Overcome Challenges to Build a Seven-Figure Company with C-Squared Professional Consulting's Craig Cooke

02/22/24 • 35 min

Your host, Scott Bywater, talks with the Principal Consultant of C-Squared Professional Consulting, Craig Cooke. Starting a business is akin to embarking on an adventure, filled with excitement and unknown challenges. Craig's initial years were a testament to this, as he described the first five years as "extremely brutal." The struggle to keep the business afloat was real, and the temptation to quit loomed large. However, it was the timely encouragement from his network and the wisdom found in a book gifted by his mother that kept him going. These moments of near-defeat and the subsequent resurgence taught Craig the value of perseverance and the power of a supportive community.

The conversation with Craig took an intriguing turn when he discussed how his background in Chinese kung fu and qigong influenced his business philosophy. The discipline and systematic approach inherent in martial arts became the foundation upon which he built his company. Meanwhile, qigong offered him the tools to manage stress and maintain a work-life balance, crucial for any entrepreneur's sustainability.

Learn more about Craig's work HERE and HERE.

Think you'd be a great guest on the show? Apply HERE.

To learn more about Scott's work at The Simple E-mail ROI System at https://www.simpleemailroi.com/.

Learn more about Craig's work HERE and HERE.

Think you'd be a great guest on the show? Apply HERE.

To learn more about Scott's work at The Simple E-mail ROI System at https://www.simpleemailroi.com/.

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8 - Unleashing the Creative Power of Branding on Consumer Engagement with Viim's Steph Hilfer

Your host, Scott Bywater, talks with the Owner and Creative Director of Viim, Steph Hilfer. Steph dived into her early days, the time when her business was just a side hustle while she juggled a demanding full-time job. Steph's story is one of relentless dedication, working long hours into the night to bring her vision to life. The birth of her company, Viim, was a testament to her hard work and passion.

The turning point came in 2020. While many businesses struggled, Viim found its footing. The digital world became the new frontier for commerce, and Steph's expertise in branding and digital presence became more valuable than ever. It was then that she took the bold step to leave her full-time job and invest all her energy into Viim. This leap of faith was not without its fears, but Steph's pragmatic approach to the worst-case scenario—simply getting another job if needed—kept her grounded and focused.

Learn more about Steph's work HERE and HERE.

Think you'd be a great guest on the show? Apply HERE.

To learn more about Scott's work at The Simple E-mail ROI System at https://www.simpleemailroi.com/.

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10 - The Most Effective Real Estate Strategy for Achieving Financial Independence with Ideal Wealth Grower's Axel Meierhoefer

Your host, Scott Bywater, talks with the Founder of Ideal Wealth Grower, Axel Meierhoefer. Axel's transition from the military to civilian life was anything but smooth. The military had provided a sense of community and stability, and stepping into the unknown without a stable income source was daunting. With no background in business ownership or marketing, Axel faced a steep learning curve as he embarked on his new venture.

Axel's consulting career turned unexpectedly when he joined a software company post-military service. He recounted a mutiny-like situation that exposed the unsustainable business model of the company. This experience was a wake-up call for Axel, pushing him to seek control over his own destiny and apply his leadership skills in his own endeavors.

Learn more about Axel's work HERE and HERE.

Think you'd be a great guest on the show? Apply HERE.

To learn more about Scott's work at The Simple E-mail ROI System at https://www.simpleemailroi.com/.