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6 Figure Creative

6 Figure Creative

Brian Hood

6 Figure Creative is a podcast that helps freelance creatives earn more money by doing what they love. If you’re trying to avoid the never-ending grind of a 9–5, or just want to earn more money doing what you do best (creating), 6 Figure Creative is your new favorite show! Join host Brian Hood and his guests as they explore topics such as mental health, finances, sales, marketing, time management, the digital nomad lifestyle, and more.
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Top 10 6 Figure Creative Episodes

Goodpods has curated a list of the 10 best 6 Figure Creative episodes, ranked by the number of listens and likes each episode have garnered from our listeners. If you are listening to 6 Figure Creative for the first time, there's no better place to start than with one of these standout episodes. If you are a fan of the show, vote for your favorite 6 Figure Creative episode by adding your comments to the episode page.

Pretty much all of us got into this "trading creativity for $$$" thing because we absolutely love what we do. It's easy to forget that there's more to the game than just passion + being good at your craft.

The whole "client communication" thing usually isn't the most thrilling part of your day. It's like, we get so caught up in the excitement of creating and learning new things in our field that we kind of let the whole talking-to-clients thing slide.

It's not because we want to be bad at it, and it's not because we're terrible people... But because we're just not wired that way, especially if your background is anything like mine.

Before freelancing, here was my entire job history:

  • A janitor at a water park
  • Flipping burgers at Burger King
  • Selling video games at GameStop

Corporate world? Never heard of her.

Team meetings and office politics? Nope.

So when it comes to wearing the "professional communicator hat", it's something I had to learn the hard way.

I had no clear boundaries, no set times for chats, no structure. It was chaos.

Messages got lost, things got forgotten, and before I knew it, I was that flaky freelancer nobody wanted to deal with.

If that's anything like you, it becomes a stressful, awful mess FAST....not just for you but for your clients too.

Think about it from their side. They've just dropped thousands of dollars on hiring you, pumped to see what you'll create together.

But if they're left in the dark, not knowing when they'll hear from you or what's happening, that excitement turns to anxiety, then frustration, and maybe even anger. No one wants to work in that kind of vibe.

Bottom line... If you want to keep doing what you love (and get paid for it without losing your mind), you've got to get a handle on the whole communication thing.

To help with this, I've got 6 rules for client communication for you to follow. Think of this as the bare minimum any good freelancer should be doing.

It's about setting clear rules for when and how you'll talk to your clients, making sure everyone's on the same page, and keeping things running smoothly.

It's about making your clients feel taken care of and avoiding that whole excitement > anxiety > anger cycle that can lead to horrible projects (and no referrals).

Check out the episode, and IMPLEMENT ASAP.

In this episode you’ll discover:

  • How we can learn the skills we need to have healthy, effective communication with clients
  • Six rules to keep your clients happy (and yourself sane)
  • Internal business communication tools vs. external communication tools
  • Why clients want plain, simple English
  • Keeping your clients up to date
  • Using feedback loops to make sure your clients are happy, without overworking
  • Turning a client's outlook around by going the extra mile
  • Communicating expectations to leads and clients
  • Conflict resolution techniques to use with your clients

For full show notes, visit https://6figurecreative.com/294

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I'm super excited to share this with you today because this is the stuff that really moves the needle in your business.

This is how you can charge more without losing clients or getting rejected.

This is how you make your clients SO happy that they refer all their friends to you.

This is how you become more attractive to your "dream clients".

And this framework comes from a business owner earning over $100,000,000 per year... so you know this stuff works.

Today's episode breaks down the 4 BEST ways to become more valuable, and if you get this right, you'll completely transform how you show up to clients.

99% of the freelancers I know neglect all 4 of these areas to their own detriment. As a result, they're losing gigs to their competitors, they get constant pushback on pricing, and they're not generating nearly enough referrals to keep their calendars full.

In this episode you’ll discover:

  • Focusing on the end goal, not the short term
  • The value exchange
  • The importance of social proof and perceived likelihood of achievement
  • How to close bigger deals
  • How time delay affects pricing and client acquisition
  • The expert wins: why experts get the job 9 times out of 10
  • Why adding friction is a recipe for losing clients

For full show notes, visit https://6figurecreative.com/311

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I get how it feels when your website doesn't bring those sought-after leads. It's frustrating to spend so much time and care building a beautiful site, only to be greeted with crickets.

The thing is, your website is likely more like a confusing labyrinth for potential clients... All those options, paths, and choices can be overwhelming.

It's like a choose-your-own-adventure novel, where you're never quite sure if you're heading for the jackpot or a dead end.

So what happens when your clients can't navigate this maze? When they're faced with too many options, they don't stick around.

They abandon your site before even reaching out. It's a lose-lose situation, and it's costing you leads and clients.

Fortunately, there's a better way...

Did you know you could guide your clients purposefully through their journey instead of leaving them stranded?

The key is understanding the six critical stages of the client journey. And once you master that, you can use carefully crafted funnels to guide your clients through each stage.

Curious about these funnels? You'll be excited to learn they are two of the best-performing funnels for freelancers - the Lead Gen Funnel and the Opportunity Funnel. They're no magic tricks but clear, straightforward strategies to turn more leads into clients.

This week's episode of the 6 Figure Creative podcast talks all about the 6 Steps of the Client Journey and the two best funnels for freelancers. Learn about this, and you'll be on your way to creating a great experience for your clients.

In this episode you’ll discover:

  • Why websites are not optional in 2023
  • The reasons your funnel may be leaking
  • Three types of funnels for your business
  • The importance of explaining your offer to leads
  • Manipulation vs. influencing
  • Proving you have the solution
  • Explaining next steps

For full show notes, visit https://6figurecreative.com/268

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Freelancing can make you feel like SUCH a failure sometimes (myself included).

Whether you’ve been in the game for a month or a decade, there are always things you don’t know that you don’t knowuntil it’s too late.

This week, I’m sharing 25 tips that can save you time, money, and a whole lot of frustration in your freelance career.

From automating tedious tasks to upping your payment game, you’ll learn:

✔️ How to get paid on time (every time) without playing debt collector.

✔️ Learn the #1 thing my wife is doing in her business that could save YOU hours

✔️ The shift that makes clients magically find your rate “affordable.”

✔️ How to save hours with simple automations.

✔️ Why a $19/month software might make (or break) your workflow

Freelancing doesn’t come with a survival guide – until now.

For full show notes, visit https://6figurecreative.com/340

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Ever feel like you're stuck on a rollercoaster of feast or famine with freelance work? You land a big project, then... crickets.

We've spoken to over 800 freelancers 1 on 1 this past year, and nearly EVERY one of those freelancers was in the same boat... lack of consistency, and lack of any real plan.

In this week's episode of the 6 Figure Creative Podcast, I'm hitting you with some tough love to break that cycle and give you the real "secret" to consistent clients and income. (Hint: It's not a magic trick.)

The secret to earning consistent income and landing premium clients isn’t what you think. It won’t be found in sporadic social media posts or half-baked marketing efforts. It’s about changing who you are.

This episode is for YOU if:

  • You're tired of the inconsistent income struggle.
  • You're ready to take your freelancing seriously and build a real business.
  • You're open to ditching the "dream client" fantasy and attracting clients who are a perfect fit.

Ready to finally ditch the feast or famine cycle?

For full show notes, visit https://6figurecreative.com/315

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Have you ever had an amazing potential client reach out to you? They seem really interested and they look perfect for you... But then, poof! They just vanish.

Time goes by, the job doesn't happen, and you're left scratching your head, wondering, "wtf did I do wrong?" This can be really frustrating, but guess what? We can fix it!

If this sounds like something that's happened to you, here's how you fix it: Be impossible to ignore.

The truth is, if this part is hard for you, you're likely only getting 50% of the clients you could be getting, which means you're flushing money down the drain.

How do I know? Well, when I looked at my own business, I found out that half of my earnings in a year came from clients I had to check back with five times or more.

In this week's podcast episode, I'll give you five effective strategies on how to stay top-of-mind and be impossible to ignore.

Ready to dive in?

In this episode you’ll discover:

  • Why following up is vital to your success
  • How to followup without bothering someone
  • Benefiting your customers by following up
  • Nurturing relationships one-to-many
  • Establishing expertise as a creative
  • Email's not dead!
  • Using retargeting to nurture leads and stay top-of-mind

For full show notes, visit https://6figurecreative.com/266

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In today's episode, I'm dedicating the entire discussion to the creative versus the entrepreneur. We'll explore the pros and cons of each side, helping you navigate the battle within and find that sweet spot in the middle—the balance that leads to a happier, healthier, and more prosperous freelance career.

First, let's really understand your creative side. As freelancers, most of us start as creatives at heart. We stumble upon a skill or a passion that sparks our imagination, ignites our creativity, and propels us to share our art with the world. It's what drives us to be here in the first place.

But to become a successful creative freelancer, it takes more than just passion and raw talent. It takes a truly entrepreneurial approach. This is where the magic happens, where we turn our creativity into a viable business.

Remember, both the creative and the entrepreneur are essential elements of your freelance business. Embrace the good parts of both and avoid the dark sides of both.

By finding that sweet spot in the middle, you'll find the ideal balance for running a happier, healthier, and more profitable freelance business.

So, if you're a creative freelancer who wants to earn more from your creative skills (without selling your soul), this episode is an absolute must-listen.

In this episode you’ll discover:

  • Balancing the creative and entrepreneurial sides of your brain
  • Why creatives are selfish
  • Creatives and speed to finishing a project
  • What entrepreneurs understand that creatives don't
  • Using people, processes, and systems, to create value
  • Keeping your creative spark alive
  • Scheduling time for creative and entrepreneurial tasks
  • Expanding your horizons by joining communities and finding mentors

For full show notes, visit https://6figurecreative.com/269

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For two grueling years in my early 20s, I poured my heart into a day job at Gamestop, never missing a day and always showing up on time.

Despite the love from regulars and kudos from my boss, my financial reward after all that hustle? A laughable jump from $5.15/hr to $5.50/hr. That's right, a whole $0.35/hr raise after two years.

Sound painfully familiar? Unfortunately, many of us have been undervalued at some point, struggling to secure that well-deserved raise.

But here's the flip side... when you're self-employed, you call the shots on your "salary".

No more waiting years for a significant raise - freelancers can see substantial income increases in a matter of weeks or months if you play your cards right.

Ready to find out how? Check out this week's episode of the 6 Figure Creative Podcast for a super-tactical and engaging session where we explore four actionable steps to give yourself a raise this year.

In this episode you’ll discover:

  • How to "get a raise" as a freelancer
  • The limits on our businesses as freelancers
  • Overcoming the constraints on your business
  • Keeping your clients happy - and tracking repeat clients
  • Eliminating a constraint to give yourself a pay bump
  • Why whales are a risk to your business
  • Improving your skills, beliefs, and character traits
  • Finding the answers to your roadblocks

For full show notes, visit https://6figurecreative.com/308

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On today's podcast episode, I wanted to have a candid chat about something critical to your success as a freelancer...

It's a topic that's often glossed over, but it's the backbone of your entire business: Fulfilling the services you're paid for as a freelancer.

Have you ever wondered why some clients never return, or why they don't refer your services to others? Maybe you're finding that more and more of your clients and projects are becoming a pain in the 🍑?

If so, it might be time to take a good, hard look at your fulfillment processes.

In this episode, I dive deep into the six common mistakes that can completely derail your fulfillment experience as a freelancer. Spoiler alert: if you're committing any of these, especially the first one, you might be setting yourself up for a nauseating ride.

Here's why... As a freelancer, you are literally getting paid to deliver on your promises. When you mess up fulfillment, you're inadvertently sabotaging your own business. This can lead to fewer referrals, less repeat business, and the potential for some seriously stressful interactions with clients.

The good news is that this episode isn't just about identifying the problems; it's about finding solutions and paving the way for smoother, more satisfying client relationships and more rewarding freelance projects.

I can't wait for you to join me in this discussion. We'll go through these six pitfalls, figure out where you might be going wrong, and most importantly, talk about how to right those wrongs.

In this episode you’ll discover:

  • Reframing from "to do" to "don't do"
  • Why offering more services is the opposite of what you need to do
  • The pain caused by avoiding SOPs
  • Focusing on an outcome rather than a service
  • Keeping communications clean
  • Setting healthy boundaries
  • Missing the mark with your clients

For full show notes, visit https://6figurecreative.com/264

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Here's a wild guess: I bet you've never set a real marketing goal for your business.

Since most freelancers struggle to consider themselves a "business", this really isn't a big surprise.

When it comes to the 10th episode of this "Back to Basics" series, marketing goals are about as basic as things get when it comes to marketing.

How are you going to put together any sort of marketing plan without setting marketing goals?

Now, I get it. I'm sure you have plenty of ideas fluttering around in your head about what you want from your business... Maybe it's a certain income level, a specific rate per project, or attracting a certain type of client.

But here's the reality check: these are more like vague wishes than concrete, achievable goals.

Without shaping those vague ideas into SMART goals, you may find yourself in what I call "plateau hell."

Do you know that frustrating state where your business seems stuck? Perhaps you've hit a certain revenue mark - often around the $50,000 to $60,000 range - and you just can't seem to break through. You might even feel like you're regressing.

I've been there before, and it's not a fun place to live.

In this episode, I am sharing a tried and tested approach to goal-setting that can help you escape from the Freelancer Plateau Hell.

In this episode you’ll discover:

  • Why the basics matter
  • The business goals to aim for
  • Increasing client value
  • SMART goals for marketing
  • The importance of promoting your business
  • Using reviews to build trust and authority
  • Why high conversion rates are a bad sign

For full show notes, visit https://6figurecreative.com/260

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FAQ

How many episodes does 6 Figure Creative have?

6 Figure Creative currently has 357 episodes available.

What topics does 6 Figure Creative cover?

The podcast is about Entrepreneurship, Design, Podcasts, Arts and Business.

What is the most popular episode on 6 Figure Creative?

The episode title '#294: The 6 BARE MINIMUM Rules For Solid Client Communication | The Infinite Client Series' is the most popular.

What is the average episode length on 6 Figure Creative?

The average episode length on 6 Figure Creative is 46 minutes.

How often are episodes of 6 Figure Creative released?

Episodes of 6 Figure Creative are typically released every 7 days.

When was the first episode of 6 Figure Creative?

The first episode of 6 Figure Creative was released on Oct 29, 2017.

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