It's Not About The Money

In this episode, I delve into how coaches, therapists and professionals can decode their clients' money language to uncover deeper beliefs and patterns around finances. By becoming attuned to specific words and phrases, practitioners can help clients identify unconscious money stories that may be limiting their financial wellbeing.

• The words we use around money often reveal our deepest beliefs and fears
• Most money language is unconscious - clients don't realise what they're revealing
• Listening carefully can unlock breakthroughs much faster than traditional approaches
• Money language appears in conversations about pricing, investing, saving, spending and receiving

• The importance of genuine curiosity when exploring money language
• The difference between hearing and truly listening to clients
• Creating space for clients to express themselves fully
• Noticing emotional markers - when clients speed up, slow down or change their tone
• Reflecting back exact language rather than paraphrasing or interpreting

The Impulsive

• Key phrases: "I couldn't resist," "I'll figure it out later," "You only live once," "It was calling my name"
• Makes emotional, in-the-moment money decisions
• Challenge isn't budgeting skills but creating systems that work with their spontaneous nature
• Traditional budgeting often feels restrictive and triggers resistance

The Architect

• Key phrases: "I need to plan for this carefully," "What's the return on investment?" "I'm falling behind on my financial goals," "I'm not comfortable taking that risk"
• Prefers solid plans and struggles with taking financial risks
• Benefits from permission to be occasionally spontaneous with money
• May need an "impulsive money pot" to build capacity for flexibility

The Enabler

• Key phrases: "I should help them out," "I can't spend that on myself," "I need to do more"
• Prioritises others' financial needs before their own
• Needs support with creating healthy boundaries
• Benefits from recognising their own financial worthiness

The Pacifist

• Key phrases: "I don't think about money," "Money will work itself out," "Money isn't important to me," "I trust the universe will provide"
• Avoids financial decisions due to fear of responsibility
• May have past experiences of poor financial decisions or being rescued financially
• Needs gentle accountability and small steps to build confidence

The Innovator

• Key phrases: "I see a big opportunity here," "I can always make more money," "The potential upside is huge"
• Often seen in entrepreneurs who focus on possibilities and growth
• May neglect stability and foundations in pursuit of opportunity
• Benefits from strong financial planning alongside their risk-taking

Scarcity Language

• Phrases like "That's never enough," "I can't afford it," "I always run out of money"
• Indicates patterns of lack and limitation in money thinking

Abundance Language

• Phrases like "There's always more where that came from," "Money comes easily to me"
• May indicate a healthy relationship with money OR potential neglect of financial stability

Inherited Money Beliefs

• Listen for phrases starting with "My parents always said..." or "In my family, we never..."
• These reveal generational patterns that may not actually belong to the client

• Reflect language back: "Tell me more about how money burns a hole in your pocket"
• Go deeper with questions: "When did you first learn that money was scarce?"
• Help clients create new language patterns that better serve their financial goals
• Remember that changing money language can lead to changing money behaviours

By becoming fluent in the language of money psychology, coaches can create deeper, faster transformations with clients rather than simply handing them off to financial experts.

Chapters

00:00 Decoding Money Language

02:52 Understanding Money Stories

06:08 The Role of Active Listening

08:56 Exploring Money Story Types

12:08 Identifying Language Patterns

14:53 Inherited Money Beliefs

18:14 Transforming Money Narratives

This week I am chatting with Carol, one of my fabulous Kite Masterminders. Carol shares with us how she created a financial plan to retire in 10 years.

In this episode:

• The importance of collective support and collaboration
• How Carol went from worrying about closing her new business to growing her income, profit, and wealth
• Why the emotional steps were just as important as the practical ones
• How Carol created a financial plan to retire in 10 years which also supports her strong ethical and sustainable values

In this conversation, I discuss the impact of masculine energy on our financial lives and how to bring more feminine energy into our approach to money. I explore the language and behaviour associated with money, highlighting the underlying feelings of safety, hard work, and control. I emphasize the importance of balancing masculine and feminine energy and releasing the need to control. I encourage allowing and receiving, as well as expressing and feeling emotions related to money. I also discuss the dance between giving and receiving and the healing of our relationship with money.

Takeaways

• Language and behaviour around money often reflect underlying feelings of safety, hard work, and control.
• Balancing masculine and feminine energy is important for a healthy approach to money.
• Releasing the need to control and practising allowing and receiving can lead to a more abundant financial life.
• Acknowledging and healing emotions related to money is crucial for a healthy relationship with money.

Chapters

00:00 Introduction

00:59 Language and Behavior

03:57 Perceptions of Safety

04:27 The Masculine Way of Managing Money

05:23 Feminine and Masculine Energy

06:18 Balancing Masculine and Feminine Energy

07:12 Releasing the Need to Control

08:08 Bringing in Feminine Behaviors

09:04 Allowing and Receiving

10:55 The Dance Between Giving and Receiving

12:25 Healing the Relationship with Money

13:56 Expressing and Feeling Emotions

16:21 Understanding Contrasting Energies

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Podcast episode: How to stand in your feminine power

In this episode of It’s Not About The Money (formerly In Her Financial Shoes), I discuss the three signs that indicate you are on your way to your next financial breakthrough.

The first sign is detaching from the need for money and shifting from a mindset of lack to gratitude and abundance. The second sign is experiencing chaos and breakdowns, which often occurs before a breakthrough. The third sign is an identity shift, where you let go of old beliefs and behaviours that no longer serve you.

I emphasise the importance of upgrading your identity and investing in yourself to attract wealth and abundance.

I would love to hear your thoughts on any of our recent podcast episodes. Click the link below to leave a short 90-second recording. (We might use these on some of our future podcast episodes so you might hear yourself on our show).

Key Takeaways:

• Detach from the need for money and shift to a mindset of gratitude and abundance.
• Embrace chaos and breakdowns as signs of progress and opportunities for growth.
• Upgrade your identity and let go of beliefs and behaviours that no longer serve you.
• Invest in yourself and seek support to accelerate your financial breakthrough.

Chapters

00:00 Introduction

01:00 Sign 1: Detaching from the Need for Money

05:17 Sign 2: Chaos and Breakdowns

08:44 Sign 3: Identity Shift

12:19 Reflection and Invitation

Resources:

Get my FREE book 'It's Not About The Money'

Take the Money StoryTypes® Quiz

Join Catherine’s FREE Facebook Group 'The Energy of Money Experience'

Catherine’s YouTube Channel

Connect with Catherine on Instagram

Connect with Catherine on Facebook

Leave your thoughts on our podcast episodes here

Find out more about the Energy of Selling Programme here

In this episode, I explore the art of quarterly financial planning as we approach the start of a new quarter in 2025. Whether you've never created a financial plan before, have ambitious money goals gathering dust, or have had to pivot due to unexpected circumstances, this episode offers practical guidance on creating a financial roadmap that actually works.

• Living by default rather than design - executing other people's priorities
• Spending too much time responding to others' needs versus pursuing personal financial goals
• Getting caught in the "urgency trap" and constantly firefighting
• True financial wealth is created when focusing on important but non-urgent tasks

• Four quadrants based on urgency and importance
• Most people spend their days trapped in urgent quadrants (important and unimportant)
• Financial growth happens in the "important but not urgent" quadrant, including:
  • Regular review of spending patterns
  • Learning about investing
  • Building strategic relationships
  • Developing new income streams or offers
• The value of regular money dates: 20 minutes a week on one financial area

• Don't just set empty money targets (e.g., "make £10,000")
• Connect financial goals to deeper meaning and purpose
• Ask: "What will this allow me to experience? How will my life change?"
• Identify the feeling you're seeking: security, freedom, peace, expansion
• Research shows we're more motivated by purpose than numbers

• Setting too many financial goals leads to overwhelm and failure
• The fear of spaciousness: filling calendars because emptiness feels unsafe
• Follow the "one-three-five" rule:
  • One major financial goal
  • Three supporting goals
  • Five routine habits to maintain progress
• Quality over quantity applies to financial goals
• Over-planning often stems from scarcity thinking

• Different quarters require different approaches to financial planning
• Aligning financial activities with natural energy cycles:
  • Spring: Planting new seeds, starting projects, learning money skills
  • Summer: Execution and expansion (with family time consideration)
  • Autumn: Harvesting, reviewing, optimising systems and expenses
  • Winter: Resting, reflecting, preparing for next year's growth
• Consider personal cycles: menstrual cycles, numerology cycles, energy patterns
• The importance of recognising which season you're in with your financial journey

Financial success comes from intentional planning aligned with values and natural energy cycles. Start with the next 90 days rather than trying to plan the entire year at once and allow flexibility for changes and adjustments along the way.

Chapters

00:00 Embracing New Beginnings: Financial Planning for the Quarter Ahead

02:45 Identifying Personal Financial Goals: Beyond the Numbers

06:03 The Eisenhower Matrix: Prioritizing Financial Tasks

08:55 Transforming Planning into a Joyful Experience

12:14 Avoiding Over-Planning: The Power of Focus

15:02 Understanding Seasonal Financial Planning

17:54 Creating a Flexible Financial Framework

20:46 Conclusion: Intentional Planning for Financial Success

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