So, you want to write addictive articles. What's the first step? The title. How do you write a “clickbait” one? Find out here...

HOW TO WRITE ADDICTIVE TITLES

Write something shocking: “Computer games are way too soft; we want brutality!”

Leave your reader interested: “You'll never believe the kind of night life waiting for you in Madrid!”

Use mysterious explanations: “Madrid at night is like a jungle: here's why...”

Go for lists: “Top 5 places to see (and to be seen) in Madrid.”

THANK YOU FOR LISTENING TO THIS EPISODE

Thank you for listening to this episode. I hope that it helped you discovering something about writing that you did not know, or that it helped you looking at things from a different perspective. If you enjoyed it, you might consider leaving a positive review wherever you are listening. It might seem simple, but it really helps.

If you know someone who is struggling with writing in English, you could also think about sharing this episode (or the whole podcast) with them. It might help them in their journey of becoming a better writer. Likewise, if you – or any of your friends – are taking official external exams, you will find valuable info and tricks for the writing part of your exams. You will find this especially relevant if you are taking the Cambridge Exams.