Write Copy that Connects | Online Marketing, Course Creation, Brand Messaging, Copywriting, Email Marketing
Robbin Kent | M.A. Psychology, Educator, Speaker, Messaging Coach for the Non- Copywriter, Course Creation Coach, Christian Entrepreneur
***TOP 2% Global Podcast!***
Are you building an online business and stuck at what to say to your audience? Do you feel like no one is listening to you? Do you stare at a blank screen for hours because you don’t know what the magic formula is to writing copy that connects? And you can’t afford to hire a copywriter to do it for you?
Well you’re in the right place! Because I used to be you!
I am going to teach you how to connect with your target audience, so that they feel like you get them... and that you have been in their head hearing their thoughts. What I am NOT going to teach you is proper grammar or spelling! Because that is far from my capabilities!
I used to think that because of a lifelong struggle with grammar and spelling that I could never write my own emails, create high converting sales pages, or speak on my podcast or stages about my business. But what I realized is that success in all of these areas comes down to having a casual conversation with your soon to be new BFF.
You see... talking is something I have never had a problem with. Truth is that since kindergarten my teachers have written “Robbin talks too much” on my report card!
What I learned is that I just need to treat my messaging for my audience like I was sitting across the table with my BFF!
So before I can do that... I have to really know them like my BFF... understand their struggles, discover their strengths, speak their language, and feel their emotions. I mean these are ALL the things you would do with your BFF... Right? If you are nodding your head “Yes!” then take a listen, and let me break it down for you on the podcast.
Hi I’m Robbin. Mom of 2, wife of 1, Enneagram 7, and Christian entrepreneur building a second career with my God-given skills and talents, and decades of experience. I hold a Master’s Degree in Counseling and a Master's Degree in I/O Psychology, along with nearly 20 years of experience as an educator and counselor. Most importantly, I have been implementing all these techniques and strategies in both my personal and professional life for decades.
Communicating and connecting with others is just part of my DNA! So, I’m going to teach you how to stop staring at the screen for hours and finally create your own magic formula of connecting with your audience.
If you are ready to finally move forward in writing copy that your audience connects with, sees you are the person who gets them, and knows you have the solution they need, then here are some questions I’ll be covering on the podcast ...
-What do I write in my emails?
-What do I say on my website?
-How do I connect with others online?
-Will anyone buy my digital product?
-How do I find my target audience?
-What should my lead magnet(freebie) be about?
-How does email marketing work?
-What marketing strategies are most effective?
-How do I create engagement with my target audience?
Then this podcast is for you!
Being an educator for decades, I just can’t stop teaching! And on this podcast I love imagining... you’re walking into my cozy classroom ready to learn what’s next in writing your own copy and letting your audience guide your message.
If this is you, then grab your favorite cup of coffee, and let’s sit side by side, my friend, as we finally get you moving forward on writing your own copy that creates sales!
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18. The Power of Micro Stories in Online Marketing and Branding to Make an Impact with Your Target Audience
Write Copy that Connects | Online Marketing, Course Creation, Brand Messaging, Copywriting, Email Marketing
05/16/23 • 13 min
Stories are 22x's more memorable than facts alone! Using stories in every aspect of your brand is the most impactful way to create connection, build trust, and to become unforgettable to your ideal clients.
This episode focuses on the power of micro stories, which are short and memorable narratives that help create connections in social media and emails.
I explain how to create micro stories by identifying the purpose, crafting the story, setting the scene, incorporating emotions, and refining it for impact. Additionally, I addresses a common question about using stories in emails and other content, emphasizing the importance of starting with a story to engage and connect with the audience.
I love working with my clients in creating their Micro Stories and Brand Stories, and I want to get you started with implementing them in your business with today's episode.
📌Are you ready to move forward on creating the right message, the right copy, and the right audience? Then make sure to complete my simple & free application, so I can help you take the next step forward in getting there! Apply Now!
😁Do you need to see if your copy is working? Download my FREE Copy Connector Checklist and find what you need to do next to improve your copy!
🤩Grab my FREE Course Creation Quick Start Guide and get started today. This guide will walk you through 3 simple steps to kickstart your course creation journey, packed with valuable insights and actionable tips.
LET’S STAY CONNECTED:Email: [email protected]
Facebook Page: https://www.facebook.com/RobbinKent
LinkedIn: https://www.linkedin.com/in/robbinkent/
My website: https://www.robbinkent.com
15. Know Your Brand to Grow Your Business
Write Copy that Connects | Online Marketing, Course Creation, Brand Messaging, Copywriting, Email Marketing
04/25/23 • 35 min
In this episode, I help you audit your own brand and see if it is aligned to your business goals!
No matter how long you have had a brand, it's always a smart idea to check and see if it needs a refresh!
It's a jam packed episode with so many amazing nuggets to help you elevate your brand.
📌Are you ready to move forward on creating the right message, the right copy, and the right audience? Then make sure to complete my simple & free application, so I can help you take the next step forward in getting there! Apply Now!
😁Do you need to see if your copy is working? Download my FREE Copy Connector Checklist and find what you need to do next to improve your copy!
🤩Grab my FREE Course Creation Quick Start Guide and get started today. This guide will walk you through 3 simple steps to kickstart your course creation journey, packed with valuable insights and actionable tips.
LET’S STAY CONNECTED:Email: [email protected]
Facebook Page: https://www.facebook.com/RobbinKent
LinkedIn: https://www.linkedin.com/in/robbinkent/
My website: https://www.robbinkent.com
124 | 3 Growth Mindset Secrets Every Course Creator Needs to Know to Launch a Course
Write Copy that Connects | Online Marketing, Course Creation, Brand Messaging, Copywriting, Email Marketing
09/27/24 • 17 min
Wondering how to overcome the fear of failure and embrace the journey of imperfection?
In this episode, I share how to have a mindset shift that can transform your course creation journey. Course creators at all levels struggle with some type of mindset struggles. Today I share strategies to make the shift so you can change lives.
Let's Go & GROW, my friend!
📌Are you ready to move forward on creating the right message, the right copy, and the right audience? Then make sure to complete my simple & free application, so I can help you take the next step forward in getting there! Apply Now!
😁Do you need to see if your copy is working? Download my FREE Copy Connector Checklist and find what you need to do next to improve your copy!
🤩Grab my FREE Course Creation Quick Start Guide and get started today. This guide will walk you through 3 simple steps to kickstart your course creation journey, packed with valuable insights and actionable tips.
LET’S STAY CONNECTED:Email: [email protected]
Facebook Page: https://www.facebook.com/RobbinKent
LinkedIn: https://www.linkedin.com/in/robbinkent/
My website: https://www.robbinkent.com
132 | Need Course Testimonials? 9 Effective Tips to Get Authentic Course Feedback
Write Copy that Connects | Online Marketing, Course Creation, Brand Messaging, Copywriting, Email Marketing
10/22/24 • 12 min
Ever feel stuck trying to get real feedback for your online course? Need some solid testimonials to show off the benefits of what your solutions?
In this episode, I’ve got you covered with 9 super practical tips to gather awesome feedback and glowing testimonials from your students. Whether it’s your first course or you’re gearing up for another launch, these strategies will help you put the spotlight on how your course provides the solutions your audience is looking for.
📌Are you ready to move forward on creating the right message, the right copy, and the right audience? Then make sure to complete my simple & free application, so I can help you take the next step forward in getting there! Apply Now!
😁Do you need to see if your copy is working? Download my FREE Copy Connector Checklist and find what you need to do next to improve your copy!
🤩Grab my FREE Course Creation Quick Start Guide and get started today. This guide will walk you through 3 simple steps to kickstart your course creation journey, packed with valuable insights and actionable tips.
LET’S STAY CONNECTED:Email: [email protected]
Facebook Page: https://www.facebook.com/RobbinKent
LinkedIn: https://www.linkedin.com/in/robbinkent/
My website: https://www.robbinkent.com
43. How to Choose the Right Course Platform for Your Online Business - Part 2
Write Copy that Connects | Online Marketing, Course Creation, Brand Messaging, Copywriting, Email Marketing
11/09/23 • 20 min
Are you ready to find the perfect platform for your online course?
Then let’s tackle the big question that's on everyone's minds when it comes to online courses: choosing the right platform.
Trust me, it's one of the most asked questions in the tech world when it comes to course creation. People want to know which platform is best for them, what the costs are, and how easy or hard it is to set up.
We're diving into part 2 of our 5-part series on “Getting ready to build, launch, and deliver your online course in 2024!"
Catch up onPart 1 of the series Structuring Your Course Content for Different Learning Styles here: https://podcasts.apple.com/us/podcast/42-part-1-structuring-your-course-content-for-different/id1667988484?i=1000633985833I’m here to break it down for you! Having built online courses for clients over the past 7 years, I’ve tried out a variety of platforms and know the ins and outs of each. From YouTube to MemberPress plug-in, and from Kajabi to Teachable, I’ve seen it all.
And in this episode, I break down the pros and cons of each platform, so you can make an informed decision.
So whether you're just starting out and need a platform to deliver your course, or you already have a thriving business and want to add a course to your offerings, this episode is for you.
Let's dive in!
📌Are you ready to move forward on creating the right message, the right copy, and the right audience? Then make sure to complete my simple & free application, so I can help you take the next step forward in getting there! Apply Now!
😁Do you need to see if your copy is working? Download my FREE Copy Connector Checklist and find what you need to do next to improve your copy!
🤩Grab my FREE Course Creation Quick Start Guide and get started today. This guide will walk you through 3 simple steps to kickstart your course creation journey, packed with valuable insights and actionable tips.
LET’S STAY CONNECTED:Email: [email protected]
Facebook Page: https://www.facebook.com/RobbinKent
LinkedIn: https://www.linkedin.com/in/robbinkent/
My website: https://www.robbinkent.com
87 | 6 Effective Storytelling Strategies to Increase Your Online Course Sales & Engage Your Target Audience [Part 2]
Write Copy that Connects | Online Marketing, Course Creation, Brand Messaging, Copywriting, Email Marketing
05/24/24 • 14 min
Have you ever thought about what type of stories you could use in your online marketing strategies to create the know, like, and trust factor?
Storytelling is essential for engaging your audience, building connections, and effectively marketing your course or offer. In this episode, I share 6 strategies you can start implementing today!
Also, Checkout Episode #86 for Part 1 of Storytelling for Online Marketing, I dive into why storytelling is crucial for marketing your online course.
📖Grab my FREE Micro-Storytelling formula HERE to start creating your own stories in your business!
📌Are you ready to move forward on creating the right message, the right copy, and the right audience? Then make sure to complete my simple & free application, so I can help you take the next step forward in getting there! Apply Now!
😁Do you need to see if your copy is working? Download my FREE Copy Connector Checklist and find what you need to do next to improve your copy!
🤩Grab my FREE Course Creation Quick Start Guide and get started today. This guide will walk you through 3 simple steps to kickstart your course creation journey, packed with valuable insights and actionable tips.
LET’S STAY CONNECTED:Email: [email protected]
Facebook Page: https://www.facebook.com/RobbinKent
LinkedIn: https://www.linkedin.com/in/robbinkent/
My website: https://www.robbinkent.com
144 | Email Subject Lines that Convert: Proven Strategies to Increase Your Email Open Rate
Write Copy that Connects | Online Marketing, Course Creation, Brand Messaging, Copywriting, Email Marketing
12/03/24 • 20 min
Ever wondered how to craft email subject lines that actually get opened?
In this episode, I dig into email subject lines and share my personal strategies to boost your open rates.
Plus, you'll hear about my favorite tips that helped me go from feeling overwhelmed to getting a 50-60% open rate!
Let's Go & Grow, My Friend!
📌Are you ready to move forward on creating the right message, the right copy, and the right audience? Then make sure to complete my simple & free application, so I can help you take the next step forward in getting there! Apply Now!
😁Do you need to see if your copy is working? Download my FREE Copy Connector Checklist and find what you need to do next to improve your copy!
🤩Grab my FREE Course Creation Quick Start Guide and get started today. This guide will walk you through 3 simple steps to kickstart your course creation journey, packed with valuable insights and actionable tips.
LET’S STAY CONNECTED:Email: [email protected]
Facebook Page: https://www.facebook.com/RobbinKent
LinkedIn: https://www.linkedin.com/in/robbinkent/
My website: https://www.robbinkent.com
33. Designing Graphics That Convert
Write Copy that Connects | Online Marketing, Course Creation, Brand Messaging, Copywriting, Email Marketing
09/05/23 • 14 min
Hey Friend! I dive deep into the concept of how design communicates to your ideal client. I talk about that you don't need to be a professional graphic designer or hire one to effectively convey your message.
With 86% of the population being visual learners, it's crucial to create visual elements that are easy to consume and resonate with your target audience. I share six key factors to consider when creating graphics and designing your brand. From understanding your visual language and selecting the right colors and fonts, to evoking specific emotions and incorporating storytelling, she provides valuable insights. Consistency, simplicity, and personalization are also discussed as essential components for successful design.
Take a listen to hear what you can do to make sure that your design is speaking the right message.
📌Are you ready to move forward on creating the right message, the right copy, and the right audience? Then make sure to complete my simple & free application, so I can help you take the next step forward in getting there! Apply Now!
😁Do you need to see if your copy is working? Download my FREE Copy Connector Checklist and find what you need to do next to improve your copy!
🤩Grab my FREE Course Creation Quick Start Guide and get started today. This guide will walk you through 3 simple steps to kickstart your course creation journey, packed with valuable insights and actionable tips.
LET’S STAY CONNECTED:Email: [email protected]
Facebook Page: https://www.facebook.com/RobbinKent
LinkedIn: https://www.linkedin.com/in/robbinkent/
My website: https://www.robbinkent.com
76 | Got a Skill Others Love? Learn When it's Time to Create an Online Course to Make an Impact
Write Copy that Connects | Online Marketing, Course Creation, Brand Messaging, Copywriting, Email Marketing
04/16/24 • 12 min
Wondering if you have what it takes to create an online course? Unsure of where to start?
Today, my friend, I tell you how to know when you are ready to become a course creator. From sharing a unique skill or solution you've discovered to helping others achieve their goals, I discuss how recognizing your value can be the first step towards building your own course.
Whether you're a retired teacher with decades of knowledge or a stay-at-home parent with a knack for baking, there's potential in your experiences. It's all about transforming your expertise into a valuable learning resource for others. Don't let self-doubt hold you back!
Let's Do It, my friend!❤️
📌Are you ready to move forward on creating the right message, the right copy, and the right audience? Then make sure to complete my simple & free application, so I can help you take the next step forward in getting there! Apply Now!
😁Do you need to see if your copy is working? Download my FREE Copy Connector Checklist and find what you need to do next to improve your copy!
🤩Grab my FREE Course Creation Quick Start Guide and get started today. This guide will walk you through 3 simple steps to kickstart your course creation journey, packed with valuable insights and actionable tips.
LET’S STAY CONNECTED:Email: [email protected]
Facebook Page: https://www.facebook.com/RobbinKent
LinkedIn: https://www.linkedin.com/in/robbinkent/
My website: https://www.robbinkent.com
30. 5 Ways to Grow Your Email List with your Lead Magnet to reach Your Target Audience
Write Copy that Connects | Online Marketing, Course Creation, Brand Messaging, Copywriting, Email Marketing
08/15/23 • 15 min
In today's episode, I'm diving into the world of lead magnets and how to effectively promote them to maximize conversions.
I give you 5 places you should be sharing your lead magnet to grow your email list.
PLUS I have a new mini-course launching today that will help you create the Right Lead Magnet, Talk to the Right People in the Right Way, & on the Right Platform!!!
📌Are you ready to move forward on creating the right message, the right copy, and the right audience? Then make sure to complete my simple & free application, so I can help you take the next step forward in getting there! Apply Now!
😁Do you need to see if your copy is working? Download my FREE Copy Connector Checklist and find what you need to do next to improve your copy!
🤩Grab my FREE Course Creation Quick Start Guide and get started today. This guide will walk you through 3 simple steps to kickstart your course creation journey, packed with valuable insights and actionable tips.
LET’S STAY CONNECTED:Email: [email protected]
Facebook Page: https://www.facebook.com/RobbinKent
LinkedIn: https://www.linkedin.com/in/robbinkent/
My website: https://www.robbinkent.com
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FAQ
How many episodes does Write Copy that Connects | Online Marketing, Course Creation, Brand Messaging, Copywriting, Email Marketing have?
Write Copy that Connects | Online Marketing, Course Creation, Brand Messaging, Copywriting, Email Marketing currently has 163 episodes available.
What topics does Write Copy that Connects | Online Marketing, Course Creation, Brand Messaging, Copywriting, Email Marketing cover?
The podcast is about Marketing, Online Business, How To, Podcasts, Education, Business, Marketing Strategy and Email Marketing.
What is the most popular episode on Write Copy that Connects | Online Marketing, Course Creation, Brand Messaging, Copywriting, Email Marketing?
The episode title '64 | How to create a Simple Online Marketing Funnel to Make a Passive Income as an Online Course Creator [Part 2]' is the most popular.
What is the average episode length on Write Copy that Connects | Online Marketing, Course Creation, Brand Messaging, Copywriting, Email Marketing?
The average episode length on Write Copy that Connects | Online Marketing, Course Creation, Brand Messaging, Copywriting, Email Marketing is 17 minutes.
How often are episodes of Write Copy that Connects | Online Marketing, Course Creation, Brand Messaging, Copywriting, Email Marketing released?
Episodes of Write Copy that Connects | Online Marketing, Course Creation, Brand Messaging, Copywriting, Email Marketing are typically released every 4 days.
When was the first episode of Write Copy that Connects | Online Marketing, Course Creation, Brand Messaging, Copywriting, Email Marketing?
The first episode of Write Copy that Connects | Online Marketing, Course Creation, Brand Messaging, Copywriting, Email Marketing was released on Jan 25, 2023.
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