Why Isn't This Book (or Series) Selling? Shea MacLeod on Analyzing Backlist Titles

06/30/20 • 62 min

Episode 24 / Learn how cozy and historical mystery author Shea MacLeod analyzes her books and makes strategic changes to create solid-selling books that satisfy readers. You can find show notes and links at https://www.wishidknownforwriters.com.

In the intro, Sara shares that she’s using Reedsy to find translators for foregin editions of her books. Jami had a cover reveal and is trying the new technique of including characters from the next book in her second epilogue. Sara also shared a podcast she found helpful, Kobo Writing Life’s podcast, Selling Audiobooks to the Kobo Customer with Elyse Daniels

In this podcast episode, you’ll discover:

How switching to a new genre helped Shea level up
Why Shea wishes she’d started her newsletter list earlier
Why signing with a traditional publisher was a mistake for Shea and the lessons she learned
How Shea analyzes her books and tries different tactics to increase sales including:
- Recovering a cozy series to fix discoverability problems and attract cozy readers
- Rewriting a paranormal romance series to make it a paranormal cozy mystery
Why reading in your genre can be the key to understanding what changes you need to make to satisfy readers
Shea’s strategy of having books in Kindle Unlimited as well as wide books
Why cozies appeal to readers

Genres discussed include cozy mystery, paranormal cozy mystery, historical mystery, and urban

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🚀 Jami’s Launch Plan https://www.jamialbright.com/authorservices
❤️ Jami’s books https://amzn.to/3wSraA5
🔎 Sara’s books https://www.sararosett.com/bibliography/
📚 Sara’s How to Write a Series book and audiobook: https://www.sararosett.com/how-to-write-a-series/
The Big List of Craft and marketing books mentioned on WIKT podcast episodes https://bookshop.org/lists/recommenced-resources-for-writers-from-the-wish-i-d-known-then-podcast
Resources from the Author and Reader Community to Help Ukrainians https://docs.google.com/document/d/1E9QQhmcpa_dlxQY-GEqBiIbIZk-_J1MgQX_BxLI3F84/edit?usp=sharing

06/30/20 • 62 min

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