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WIN - Scott Daigger helps Entrepreneurs WIN their battles with Online Marketing.

Scott Daigger helps Entrepreneurs WIN their battles with Online Marketing.

WIN

02/29/24 • 26 min

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Scott Daigger, the strategic brain behind Buddy Web Design and Development, joins me, Carrie Richardson, on WIN for an inspiring recount of his journey into entrepreneurship.
Scott peels back the layers of his career transformation, revealing how a blend of coding curiosity and a robust business acumen propelled him from the healthcare sector to the helm of his own successful web enterprise. His tale is a testament to the power of strategic freelancing, the art of team stewardship, and the foresight to leverage platforms like Upwork in the quest for growth.
Navigating the web development seas is no small feat, especially with the tide of artificial intelligence reshaping its shores. In this episode, Scott and I explore the evolving landscape where AI's role in content creation and design is burgeoning yet still demands the nuanced human touch for understanding client needs. As we consider how AI might influence the economics of the industry, we also contrast the investment strategies of bootstrapped small businesses against their deep-pocketed corporate counterparts. It's a compelling look into how today's developers must adapt to not only technological advances but also to the diverse fiscal priorities of their clientele.
Lastly, Scott imparts the wisdom gleaned from his MBA journey, underscoring the invaluable lessons of entrepreneurship and the crucial mindset shifts required for business success. His practical advice for budding businesses aiming to carve out their digital space is nothing short of golden—clarity in vision, the significance of rapport, and the collaborative relationship between client and developer.
Wrapping up, we reflect on the potential future of AI in design, leaving us with an eager anticipation of what's to come. Join us for this insightful session, as we merge the technical with the entrepreneurial spirit, right here on WIN.

Carrie Richardson and Ian Richardson host the WIN Podcast - What's Important Now?
Serial entrepreneurs, life partners and business partners, they have successfully exited from multiple businesses (IT, call center, real estate, marketing) and they help other business owners create their own versions of success.
Ian is certified in Eagle Center For Leadership Making A Difference, Paterson StratOp, and LifePlan.
Carrie has helped create and execute successful outbound sales strategies for over 1200 technology-focused businesses including MSPs, manufacturers, distributors and SaaS firms.
Learn more at www.foxcrowgroup.com

Book time with either of them here: https://randr.consulting/connect
Be a guest on WIN! We host successful entrepreneurs who share advice with other entrepreneurs on how to build, grow or sell a business using examples from their own experience.

02/29/24 • 26 min

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WIN - Scott Daigger helps Entrepreneurs WIN their battles with Online Marketing.

Transcript

[00:00:00] Introduction and Guest Background

[00:00:00] Carrie Richardson: Good afternoon, everybody. My name is Carrie Richardson. I'm a partner at Richardson and Richardson, and I'm your host of WIN today. With me today is Scott Daigger, who is the CEO of Buddy Web Design and Development in Grand Rapids, Michigan. Thanks for joining us today, Scott.

[00:00:16] Scott Daigger: Thanks for having me. It's nice to be here.

[00:00:19] Journey

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