Ready to revolutionize your tech business strategy?
Tune in as Carrie Richardson joins forces with the innovative Robb Rogers, CEO of Sales Maturit, to unlock the secret sauce for elevating IT businesses.
As we reminisce about the adrenaline-fueled showdown at the IT Nation PitchIt event, Rob spills the beans on the dramatic transition his company made from mere lead generation to a robust sales management powerhouse. We uncover the pivotal role of strategic event planning and the undeniable magic that happens when you engage in face-to-face networking.
This episode is a treasure trove for Managed Service Providers (MSPs) hungering to mature their sales tactics.
Dive with us into the world of Selma, the Sales Enablement Language Model Assistant, and learn how this cutting-edge tool, fueled by a decade of MSP-focused data, is redefining personalized sales and marketing content.
We also shed light on the significance of safeguarding legacy information and vendor insights to finesse your marketing strategies. Whether you're contemplating selling your MSP or yearning to revamp your sales approach, the wisdom shared here is tailored to lift your business to unprecedented heights.

Richardson & Richardson Consulting specializes in helping entrepreneurs scale and sell their businesses.
Carrie and Ian Richardson host the WIN Podcast - What's Important Now?
Carrie helps businesses improve their sales and marketing teams.
Ian is certified in Eagle Center For Leadership Making A Difference, Paterson StratOp, and LifePlan. Learn more at www.foxcrowgroup.com

Book time with them here: https://randr.consulting/connect