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WellAttended: Event and Theatre Marketing / Promotion

WellAttended: Event and Theatre Marketing / Promotion

William Rader | Founder of WellAttended - Box Office Management and Marketi

WellAttended is a theatre and event marketing podcast for producers looking to increase their ticket sales. William Rader interviews today's most successful event producers once a week, so that you can learn new ways to promote your shows. Each episode ends with actionable advice that you immediately use to increase ticket sales. If you're listening on iTunes, please make sure to subscribe.
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Top 10 WellAttended: Event and Theatre Marketing / Promotion Episodes

Goodpods has curated a list of the 10 best WellAttended: Event and Theatre Marketing / Promotion episodes, ranked by the number of listens and likes each episode have garnered from our listeners. If you are listening to WellAttended: Event and Theatre Marketing / Promotion for the first time, there's no better place to start than with one of these standout episodes. If you are a fan of the show, vote for your favorite WellAttended: Event and Theatre Marketing / Promotion episode by adding your comments to the episode page.

WellAttended: Event and Theatre Marketing / Promotion - 014: Building a Community with Your Organization with Doug Borwick

014: Building a Community with Your Organization with Doug Borwick

WellAttended: Event and Theatre Marketing / Promotion

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09/12/16 • 28 min

Doug Borwick discusses the origins of art, how the arts can benefit the community, how to focus more on community engagement, and how to lower the barrier of entry to get non-theatre people engaged with your organization.

Doug is a past President of the Board of the Association of Arts Administration Educators and was for nearly 30 years Director of the Arts Management and Not-for-Profit Management Programs at Salem College. He is the CEO of Outfitters4 which provides management services to nonprofit organizations and ArtsEngaged which provides training and consultation to artists and arts organizations to help them more effectively engage with their communities. He is also the author of Building Communities, Not Audiences and Engage Now!, and writes a column for ArtsJournal.

Show Notes:

Building Communities, Not Audiences: The Future of the Arts in the United States

Buy Now from Amazon

Engage Now! A Guide to Making the Arts Indispensable

Buy Now from Amazon

Doug Borwick's Blog Engaging Matters

Read our previous interview on the WellAttended blog.

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Download our free marketing resources at https://wellattended.com/resources

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WellAttended: Event and Theatre Marketing / Promotion - 020: Enhancing Your Customer Experience with Joanne Bernstein

020: Enhancing Your Customer Experience with Joanne Bernstein

WellAttended: Event and Theatre Marketing / Promotion

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11/14/16 • 28 min

Joanne Bernstein discusses how to enhance your customer experience. She describes how to delight your audiences, how to measure customer satisfaction, how to create a customer service strategy, and how to plan for service recovery.

Joanne is an educator, author, consultant, speaker and manager for non-profit organizations, primarily in the field of arts and culture management and marketing. Joanne is the author of Standing Room Only: Insights for Engaging Performing Arts Audiences which is a comprehensive sourcebook with up-to-date marketing strategies and techniques for theater, music, dance, and opera organizations.

Show Notes:

Joanne Bernstein

Joanne's Blog

Anticipation and the Unexpected

Additional WellAttended Interviews:

How to Sell More tickets and Increase Repeat Patrons

How to Increase Your Theatre's Revenue

Online Ticketing Insights

Books:

Standing Room Only

Arts Marketing Insights

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Download our free marketing resources at https://wellattended.com/resources

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WellAttended: Event and Theatre Marketing / Promotion - 043: Building a Social Media Strategy for Your Theater with Cameron Cash

043: Building a Social Media Strategy for Your Theater with Cameron Cash

WellAttended: Event and Theatre Marketing / Promotion

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04/24/17 • 40 min

Cameron Cash explains how to build a social media strategy for your theater. He talks about what to include in the strategy, how to position your brand, the type of content to share, and how to involve your cast and crew.

Cameron has a degree in film production from the University of Texas at Austin. After graduating, Cameron moved to New York City and landed several off-Broadway and touring stage roles (Much Ado About Nothing, Cyrano De Bergerac, The Adventures of Don Quixote), while producing 2 short films (The Efficiency Experts Guide to Better Business, Disconnect) and a feature (Tom's Wife). After moving to LA, he continued to act in feature films (Priest, Finding Mr. Wright), commercials (Avis, Arrow Electronics), and television shows (Entourage, Lost Tapes) while moonlighting in post-production.

Cameron eventually funneled a passion for social media and his knowledge as an early platform adopter into what has become an award winning career in digital marketing. He has excelled at turning brand messaging into compelling campaigns and has produced digital strategy + creative for Ford, American Express, CNN and Disney. In addition to working in social, Cameron is also passionate about fitness and wellness, and teaches yoga on the side.

Show Notes:

Website: http://www.thesocialmediadictionary.com Facebook: https://www.facebook.com/MercuryVenusDigital/ Twitter: https://twitter.com/thecameroncash

Download our free marketing resources at https://wellattended.com/resources

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WellAttended: Event and Theatre Marketing / Promotion - 074: How to Organize Your Sales with a CRM with Peter Boie

074: How to Organize Your Sales with a CRM with Peter Boie

WellAttended: Event and Theatre Marketing / Promotion

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03/26/18 • 40 min

Peter Boie explains how to organize your sales with a CRM. He talks about why you need a CRM, what you can do with it, how it can help increase sales, and the features you should look for when choosing one.

Peter travels nationwide performing his award winning show Magician for Non-Believers. His show is one of the top booked college acts in the country, and he was nominated for "Entertainer of the Year " from Campus Activities Magazine. He also recently showcased his talents on national TV, where he performed on Penn & Teller Fool Us.

Show Notes:

PeterMagician.com MondayClubPodcast.com

Download the CRM Guide + Peter's Email Sequence -

https://wellattended.com/blog/074-how-to-organize-your-sales-with-a-crm-with-peter-boie/

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WellAttended: Event and Theatre Marketing / Promotion - 003: How Professional Scenic Projections Help Fill Seats with Mitch Stark

003: How Professional Scenic Projections Help Fill Seats with Mitch Stark

WellAttended: Event and Theatre Marketing / Promotion

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07/22/16 • 29 min

Mitch Stark discusses the benefits of projection backdrops and how to start using them and why having professional scenic design helps fill seats.

Mitch is the founder of Theatre Ave and a scenic projection designer for theatrical shows. He shares the insights he’s gained from 15 years as a graphic designer and illustrator and 8 years designing for theatre companies worldwide—for productions such as ‘Willy Wonka and the Chocolate Factory’, ‘The Wizard of Oz’, ‘Annie’, ‘Seussical the Musical’, ‘Lion King’, and beyond.

Show Notes:

Theatre Avenue

Mitch's WellAttended Guest Post

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Download our free marketing resources at wellattended.com/resources

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WellAttended: Event and Theatre Marketing / Promotion - 031: How to Get Amazing Promotional Photos with Joe Edelman

031: How to Get Amazing Promotional Photos with Joe Edelman

WellAttended: Event and Theatre Marketing / Promotion

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01/30/17 • 31 min

Joe Edelman discusses how to get amazing promotional photos. He talks about how to find and hire a photographer, how to plan for a shoot, and how to work with a photographer to get the best shots possible.

Joe's photography career has spanned four decades, from his start as a newspaper photojournalist to his work photographing all types of people for commercial clients such as magazines, colleges, corporations, and advertising agencies. He has received both state and national awards for fashion photography and photojournalism.

His work has been published in magazines like Maxim, Cosmopolitan, Get Fit, and Shape. He has been hired to complete assignments for the New York Times and The Los Angeles Times. Joe also has a popular Youtube channel at Photo Joe Edelman where he discusses the hows and whys behind creating great photographs.

Show Notes:

Joe Edelman: http://joeedelman.com Joe Edelman on Youtube: https://www.youtube.com/user/PhotoJoeEdelman Join Joe's Facebook Group: https://www.facebook.com/groups/ispphotographers/

View Example Photos: https://wellattended.com/blog/031-get-amazing-promotional-photos-joe-edelman/

Download our free marketing resources at https://wellattended.com/resources

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WellAttended: Event and Theatre Marketing / Promotion - 033: Using Facebook Live to Build Your Audience with Thom Britton

033: Using Facebook Live to Build Your Audience with Thom Britton

WellAttended: Event and Theatre Marketing / Promotion

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02/13/17 • 34 min

Thom Britton talks about how going live on social media can help build your audience. He explains what it means to go live, how to use live most effectively, and shares the gear that you need to get started.

Thom is a fire eater, a classically trained Chef, and a director and producer of circus shows. He has worked for Master Chef Rick Bayless, opened for Green Day, and has won acclaim for his one-man show, "FreakShow & Tell.”

Show Notes:

FreakShow & Tell - https://freakshowtell.com/ Danger Circus - http://dangercircus.com/ Gear List - https://www.amazon.com/registry/wishlist/1CZSUPY2MGJJ4/ref=cm_sw_r_fm_ws_x_ACKMybZKAX21X

Download our free marketing resources at https://wellattended.com/resources

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WellAttended: Event and Theatre Marketing / Promotion - 018: Running a Successful Theatre Company Featuring New Work with Mike Broemmel

018: Running a Successful Theatre Company Featuring New Work with Mike Broemmel

WellAttended: Event and Theatre Marketing / Promotion

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10/24/16 • 30 min

Mike Broemmel discusses how to be successful as a theatre company that produces new work. He talks in detail about how he first got people to attend shows, how it gives his company an edge in a competitive marketplace, and how producing plays about local figures fills seats.

Mike is an award-winning playwright, novelist, short fiction author, and an inspiring lecturer. Mike began his career in the political arena working in the White House Office of Media Relations during the administration of Ronald Reagan.

In the past decade, Mike has garnered attention for his compelling and at times controversial plays. A number of his plays have been produced across the U.S., including The Row, Goddess People, Taking Tea with the Ripper, and The Bonfils Girl.

Show Notes:

Theatrix USA

Facebook

Twitter

Act One Productions

Facebook

Twitter

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Download our free marketing resources at https://wellattended.com/resources

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WellAttended: Event and Theatre Marketing / Promotion - 017: Maximizing Revenue with the Past, Present, and Future Marketing Strategy with David Serero
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10/17/16 • 41 min

David Serero discusses his past, present, and future marketing strategy, why you should invest in your audience, how to use other mediums to make money from your productions, and how to set ticket prices for your first few shows.

David is a singer, actor, producer, and recording artist. At only 35 years old, he has performed in more than 1000 concerts and shows and is in more than 100 films. He produces theatre, opera, musicals, music and film festivals, and has his own record label. He is also marketing consultant and works around the world.

Show Notes:

David Serero

David Opera Singer on Facebook

David on Facebook

Email - [email protected]

David on Youtube

Join the WellAttended Facebook Group - https://www.facebook.com/groups/1844088272479545/

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Download our free marketing resources at https://wellattended.com/resources

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WellAttended: Event and Theatre Marketing / Promotion - 048: Getting a Brand Sponsorship with Peter Michael Marino

048: Getting a Brand Sponsorship with Peter Michael Marino

WellAttended: Event and Theatre Marketing / Promotion

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05/29/17 • 38 min

Peter Michael Marino talks about how to get a brand sponsorship for your show. He discusses how he approached Post-it Notes, how he pitched them to become a sponsor, the sponsorship deal, and how it helps his show stand out.

Peter is an award-winning solo show teacher, director, producer, and performer. He’s the creator and co-producer of SOLOCOM, which has launched over 400 world-premiere, international solo comedies at The People’s Improv Theater.

His long-running solo comedy Desperately Seeking the Exit chronicled the making and unmaking of his West End musical flop Desperately Seeking Susan - receiving 5-star reviews and a London transfer. His 2015 solo chat show spoof, Late with Lance!, also played everywhere from Orlando to London. His current show, Show Up, is an improvised solo show deconstruction that’s about the audience, and is playing in NYC, Orlando, and Edinburgh.

Peter's production company PM2 Entertainment has presented David Mills: Shame!, Jason Kravits’ Off the Top!, LA comedy duo Moby Alpha, the immersive Joe's NYC Bar, and the acclaimed international solo show hit David Carl’s Celebrity One-Man Hamlet.

Show Notes:

Website - www.petermmarino.com Show Up - https://www.showuptheshow.com Facebook - https://www.facebook.com/petermichaelmarino Twitter: https://twitter.com/blackoutpete

Download Pete's Post-It Notes pitch here: https://wellattended.com/blog/048-getting-brand-sponsorship-peter-michael-marino/

Download our free marketing resources at https://wellattended.com/resources

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FAQ

How many episodes does WellAttended: Event and Theatre Marketing / Promotion have?

WellAttended: Event and Theatre Marketing / Promotion currently has 84 episodes available.

What topics does WellAttended: Event and Theatre Marketing / Promotion cover?

The podcast is about Marketing, Podcasts, Shows, Events, Arts, Business, Theatre and Performing Arts.

What is the most popular episode on WellAttended: Event and Theatre Marketing / Promotion?

The episode title '083: A Venue Owner's Perspective on Producing Shows with Gogo Incognito' is the most popular.

What is the average episode length on WellAttended: Event and Theatre Marketing / Promotion?

The average episode length on WellAttended: Event and Theatre Marketing / Promotion is 37 minutes.

How often are episodes of WellAttended: Event and Theatre Marketing / Promotion released?

Episodes of WellAttended: Event and Theatre Marketing / Promotion are typically released every 7 days.

When was the first episode of WellAttended: Event and Theatre Marketing / Promotion?

The first episode of WellAttended: Event and Theatre Marketing / Promotion was released on Jul 20, 2016.

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