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WeDisrupt Sales Podcast - Episode 11: Mike Hook, Director of Sales @ ChildcareCRM on his GTM strategy for product acquisitions within an existing business, how to test the market without affecting the bottom-line and considerations when looking to join a Vista backed company

Episode 11: Mike Hook, Director of Sales @ ChildcareCRM on his GTM strategy for product acquisitions within an existing business, how to test the market without affecting the bottom-line and considerations when looking to join a Vista backed company

WeDisrupt Sales Podcast

10/13/20 • 24 min

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We had the pleasure of sitting down with Mike Hook, Director of Sales at CRM powerhouse ChildcareCRM.

Mike is a seasoned revenue leader with a track record of implementing proven sales processes to execute repeatable revenue for high growth, investor-backed software companies. Mike has lived and breathed M&A integrations, being a pivotal member from a revenue perspective in bringing 2 company acquisitions together - merging 4 product lines into an existing platform and taking it to market.

We will be sharing his experiences from:

The considerations you have to make when integrating new products via acquisitions into an existing business

What it was really like working in a Vista company

The episode is available across all podcast mediums.

10/13/20 • 24 min

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WeDisrupt Sales Podcast - Episode 11: Mike Hook, Director of Sales @ ChildcareCRM on his GTM strategy for product acquisitions within an existing business, how to test the market without affecting the bottom-line and considerations when looking to join a Vista backed company

Transcript

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Hello and welcome to a short sales podcast. My name is Will Chivers. I'm driving my cars for sale calm. And we're here to interview some of the world's most influential sales leaders, revenue officers and executives on the planet. Episode 11. We disrupt sales podcast, who do we have today? What are we going to be talking about? Today we're sitting down with Mike who is the Director of Sales at a company called childcare CRM is a seasoned revenue le

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