
GenAl & Data, how vendors should present to analysts (top tips) and some new research
08/17/24 • 36 min
The eighteenth episode of the podcast that you know and love as “We Love Ugly Data!” is out; available everywhere you get your podcasts from and, of course, in video form via YouTube (which we’ve embedded below). As always, it’s three topics in (just a touch over) 30 minutes, and the show notes are, as usual, included in the embedded video below. This time around, Matt and Alan are in the chairs, discussing 4 new Vendor Profiles (Tungsten Automation, Cognaize, Composable, and iGrafx), catching up on how the meeting of unstructured data and generative AI is working out, and – our second edition of – Analyst Briefings; Do’s and Don’ts.
In this month’s episode:
Topic 1: New Research!
We recently published the latest batch of profiles for our Vendor Analysis research (the artist formerly known as Vendor Vignettes, although we often forget that that’s supposed to be the former title and still use the phrase all the time). Here, Matt and Alan discuss the new profiles on Tungsten Automation, Cognaize, Composable, and iGrafx (a real mix of the old and the brand new here).
Topic 2: GenAI and Data: an update
Matt has just begun his third year with Deep Analysis, and to celebrate, he and Alan look at the path that generative AI and its intersection with unstructured data have taken over the last few years: from the first flush of “isn’t it amazing/scary!” to “here’s a complicated way to avoid asking it anything much” and onto the exciting world of agents and large action models.
Topic 3: Analyst Briefings, Do’s and Don’ts (Pt 2)
As analysts, we spend much of our time briefed by software vendors. Last month, Dan and Matt discussed the dos and don’ts of presenting your company and products to analysts, and now, it’s Alan’s turn to pitch in with his free advice on the subject.
Show notes for Series 3, Episode 7.
Topic 1: New Research!
Here’s the intro blog for the new vendor research: New Research.
Subscribers have access to all the vendor research, but you can browse the catalog here.
Dan’s blog post heavily features Cognaize, as discussed in the previous pod.
If you’d like access to the Composable profile, you can download it for free!
Topic 2: GenAI and Data: an update
Matt’s first blog post from (almost)2 years ago; “AI-Enabled BizApps driving the next wave of adoption.”
“The AI with a two-track mind” (AI without access to business data is a “parlor trick”).
“Models and the RAG trade” (the 5 micro ages of massive models).
The eighteenth episode of the podcast that you know and love as “We Love Ugly Data!” is out; available everywhere you get your podcasts from and, of course, in video form via YouTube (which we’ve embedded below). As always, it’s three topics in (just a touch over) 30 minutes, and the show notes are, as usual, included in the embedded video below. This time around, Matt and Alan are in the chairs, discussing 4 new Vendor Profiles (Tungsten Automation, Cognaize, Composable, and iGrafx), catching up on how the meeting of unstructured data and generative AI is working out, and – our second edition of – Analyst Briefings; Do’s and Don’ts.
In this month’s episode:
Topic 1: New Research!
We recently published the latest batch of profiles for our Vendor Analysis research (the artist formerly known as Vendor Vignettes, although we often forget that that’s supposed to be the former title and still use the phrase all the time). Here, Matt and Alan discuss the new profiles on Tungsten Automation, Cognaize, Composable, and iGrafx (a real mix of the old and the brand new here).
Topic 2: GenAI and Data: an update
Matt has just begun his third year with Deep Analysis, and to celebrate, he and Alan look at the path that generative AI and its intersection with unstructured data have taken over the last few years: from the first flush of “isn’t it amazing/scary!” to “here’s a complicated way to avoid asking it anything much” and onto the exciting world of agents and large action models.
Topic 3: Analyst Briefings, Do’s and Don’ts (Pt 2)
As analysts, we spend much of our time briefed by software vendors. Last month, Dan and Matt discussed the dos and don’ts of presenting your company and products to analysts, and now, it’s Alan’s turn to pitch in with his free advice on the subject.
Show notes for Series 3, Episode 7.
Topic 1: New Research!
Here’s the intro blog for the new vendor research: New Research.
Subscribers have access to all the vendor research, but you can browse the catalog here.
Dan’s blog post heavily features Cognaize, as discussed in the previous pod.
If you’d like access to the Composable profile, you can download it for free!
Topic 2: GenAI and Data: an update
Matt’s first blog post from (almost)2 years ago; “AI-Enabled BizApps driving the next wave of adoption.”
“The AI with a two-track mind” (AI without access to business data is a “parlor trick”).
“Models and the RAG trade” (the 5 micro ages of massive models).
Previous Episode

How to train your LLM - what works at vendor conferences and more
The seventeenth episode of the podcast that you know and love as "We Love Ugly Data!" is out; available everywhere you get your podcasts from and, of course, in video form via YouTube (which we've embedded below). As always, it's three topics in (just a touch over) 30 minutes, and show notes are, as usual, included below the embedded video. This time around, Matt and Dan are in the chairs, discussing how to train your LLM, The Usual Suspects (chosen by the usual analyst firms), and Analyst Briefings: Do's and Do not.
In this month's episode:
Topic 1: How to train your LLM
Inspired by a blog post of his from last year, Dan discusses the finer points of how LLMs can be trained to ensure that your IDP processes work better. He also confirms his membership in the court of King Charles, which, to be honest, wasn't necessary.
Topic 2: The Usual Suspects
Again, inspired by another blog post—this time a bit more recent—Dan wants us to remember to look beyond those in the top right-hand corner of the 2x2 diagram when we're selecting software. It's naturally focusing on IDP again, but the lesson can easily be applied across the board. Matt also suggests that we may not have paid for the associated image, but he turns out to be entirely wrong (so call off the lawyers).
Topic 3: Conference programs; what works and what doesn’t?
As analysts, we spend much of our time being briefed by software vendors. Here, Dan and Matt discuss the do's and do nots of presenting your company and products to analysts (hint, hint: go to town on talking about case studies and the actual details of projects you've done).
https://www.youtube.com/watch?v=-OmIWNC5QsA
Show notes for Series 3, Episode 7.
Topic 1: How to train your LLM
Dan's original blog post "How to Train your LLM."
Topic 2: The Usual Suspects
Dan's original blog post, "Don't Settle for the Usual Suspects."
Next Episode

The do's and don'ts of analyst briefings, a look at our recent Al survey and the Agentic money grab
The nineteenth episode of the podcast that you know and love as "We Love Ugly Data!" is out; available everywhere you get your podcasts from and, of course, in video form via YouTube (which we've embedded below). As always, it's three topics in (just a touch over) 30 minutes, and the show notes are, as usual, included in the embedded video below. This time around, Matt and Alan are in the chairs, discussing a new research report we've just released on AI and unstructured data, how AI agents are coming and how they might be after your wallet, and the dos and don'ts of storytelling when you're presenting your software product.
In this month's episode:
Topic 1: AI & Unstructured Data, Survey Out Now
First up, Matt and Alan discuss the brand new report that Deep Analysis has collaborated on with AIIM and MFiles; "Market Momentum Index: AI and Unstructured Data Management". The report - which you can download from AIIM or MFiles directly - provides insight into the adoption and use of AI in organizations and provides information on how those same organizations manage unstructured data for AI and their view of its importance. They pick up on a couple of data points on AI adoption and how vast the sprawl of unstructured data is across IT estates (as well as mentioning that there's more related research already in the works).
Topic 2: Agents and Cash
In the second topic this month, Matt has recently posted a new blog post, "Here are the agents. They've come to collect," about a shift in how AI is likely to be paid for as the generative wave moves from assistants to agents. With Salesforce's "Dreamforce" conference only days away at the time of recording (and neatly avoiding saying anything that will break any news embargos), the pair chat about how the economics had shifted from when we first predicted a metered future for generative AI a year ago and the company's announcement of its "hard pivot" to AI agents with Agentforce. Matt also tries to extend an analogy about buffets far too far for its own good.
Topic 3: Analyst Briefings, Dos and Don'ts (Pt 2)
Over recent podcasts, Matt, Alan, and Dan discussed their dos and don'ts for analyst briefings (which we recently rounded up here, so you don't have to search through old podcasts to find them). It turned out to be quite popular, so to try and help further - and inspired by Dan's suggestion that good storytelling was a definite do - here Matt and Alan suggest their suggestions for dos and don'ts. It sadly quickly heads off-piste, and you end up with further conference recommendations (that we covered in part previously).
https://www.youtube.com/watch?v=iaU_jlchk1M
Show notes for Series 3, Episode 9.
Topic 1: AI & Unstructured Data, Survey Out Now
Our Market Mome
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