Mom influencing is a multi-billion dollar industry. How the hell did we get here? How did influencing become a job? Why doesn’t Wikipedia mention mom bloggers in their history of women and what does the 19th Century economic philosopher Thorstein Veblen have to do with why we are so enchanted by people who seem wealthier than we are. Consider this your history lesson of women influencing other women to attempt to lead more perfect lives. We start in 1896 with the creation of Vogue, wonder if Lucille Ball was actually the first mom influencer, and scroll all the way to the the beautiful mess of the early Mom Internet. Moms have been commodified since the beginning of moms, the only difference now is who is making the goddamn money. And if past is prologue, will answering all these questions help Jo figure out how to become the influencer of her dreams?
See omnystudio.com/listener for privacy information.
Learn more about your ad choices. Visit megaphone.fm/adchoices
Explicit content warning
02/11/21 • 51 min
3 Listeners
Under the Influence with Jo Piazza - Women's Work
Transcript
Alright, So guys, what would you think if I become an Instagram mom influencer. Yeah, I'd probably think a lot less of you. Honestly, it's kind of shitty you think. I feel like it's just like desperate. You know. This is my book club. Real ladies at my book club mostly moms in their forties with young kids. The read books, drink wine and sometimes smoke a little weed. Oh. I follow these people and it's like, Oh, you need this sweater? Do you buy
Generate a badge
Get a badge for your website that links back to this episode
<a href="https://goodpods.com/podcasts/under-the-influence-with-jo-piazza-173851/womens-work-11885018"> <img src="https://storage.googleapis.com/goodpods-images-bucket/badges/generic-badge-1.svg" alt="listen to women's work on goodpods" style="width: 225px" /> </a>
Copy