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Two-Sided - The Marketplace Podcast - S2E04 - How to start a marketplace in an industry you know nothing about - Emmanuel Nataf (Reedsy)

S2E04 - How to start a marketplace in an industry you know nothing about - Emmanuel Nataf (Reedsy)

Two-Sided - The Marketplace Podcast

07/12/22 • 35 min

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In business school, Emmanuel Nataf and his friends were bored. They were more interested in startups and tech than studying, and so they decided to start a company: a marketplace around services for self-publishing books. Had any of them ever published a book? No! Did that prevent them from becoming successful? Also, no!

We talk a bit about that journey, how they found content & SEO to be their best channel, and how they doubled down on that. We also discuss how Reedsy built a community to support the business and some interesting thoughts about financing your startup.

07/12/22 • 35 min

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