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Trademark Insiders - No More Taco Tuesday?! LeBron James x Taco Bell: Trademark Dream Team

No More Taco Tuesday?! LeBron James x Taco Bell: Trademark Dream Team

Trademark Insiders

07/03/23 • 14 min

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In today’s episode, two trademark attorneys explore an intriguing case for sports fans and foodies alike. Join us as we explore the history and controversy surrounding the trademarked term Taco Tuesday, plus a new partnership between LeBron James and Taco Bell. Why did they release a commercial called Taco Bleep? And why did Taco Bell file a formal Petition for Cancellation with the USPTO? Will this Taco Tuesday trademark battle end in “genericide,” which is the death of a trademark for being too generic? We’ll share the Taco Tuesday trademark holder’s spicy responses with you and explain the legal proceedings thus far. We will explore the exciting intersection of intellectual property, pop culture, and commerce, including a discussion on whether the PTO should side with LeBron James and Taco Bell or the registered owner of the mark in this memorable trademark dispute. Disclaimer: This podcast is not legal advice. Did you enjoy the show? Pay it forward and share it with a friend!

07/03/23 • 14 min

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