Lost and the Birth of Transmedia
10/15/19 • 40 min
Lost embraced and encouraged its rabid fan base with an onslaught of creative viral marketing, from ARG games like HansoExposed, and Lost University, to showrunner podcasts and copious exclusive DVD features. Overseas, Sky1 even had an after show, The Lost Initiative. Lost changed fan engagement forever so, co-hosts Tara Bennett and Mo Ryan welcome former ABC transmedia innovators, John Bernstein and David J. Daniels, and Editor of the Official Lost Magazine and co-host of The Lost Initiative, Paul Terry, to dig into it all.
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Lost embraced and encouraged its rabid fan base with an onslaught of creative viral marketing, from ARG games like HansoExposed, and Lost University, to showrunner podcasts and copious exclusive DVD features. Overseas, Sky1 even had an after show, The Lost Initiative. Lost changed fan engagement forever so, co-hosts Tara Bennett and Mo Ryan welcome former ABC transmedia innovators, John Bernstein and David J. Daniels, and Editor of the Official Lost Magazine and co-host of The Lost Initiative, Paul Terry, to dig into it all.
See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Previous Episode
What TV failed to learn (and learned) from Lost
Remember all the Lost wannabes, with big mythologies that were front-loaded and usually kinda lame? Co-hosts Mo Ryan and Tara Bennett welcome EW's Sarah Rodman as they parse out why those shows did NOT work and what shows are the true successors to Lost. They'll debate why broadcast networks never really cracked the code of re-creating Lost with a slightly different cast/premise, but what shows did learn the right lessons and followed in its (four-toed) footsteps.
See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Next Episode
Fan Expectations vs. Showrunner Vision with Drew Goddard and Liz Sarnoff
What is the responsibility of creator/writers with pleasing fans, and is it possible to do so with a high-concept genre series? We discuss this and many more Lost writing-centric topics with the VIPs of the writers' room: Drew Goddard and Liz Sarnoff. Both have gone on to write and executive produce for contemporary classics such as The Good Place and Barry, respectively. Join us as they discuss the impact Lost has had on their careers.
See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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