Thinking Critically: A D&D Discussion - Branding

Branding

10/28/22 • 63 min

Part 3 in our Marketing for TTRPG Creators Series

Webinar sign up: https://docs.google.com/forms/d/e/1FAIpQLScjBv3TgGVtqTdIfU3az6Izhw-p0_QlIf_Z5fW2iYBIWEw7zw/viewform

Zack from Applewhite Games returns to the show to discuss the value of 'the person behind the logo' and how everything you do affects your reputation.

03:08 - How Branding Differs from Marketing
10:42 - The Silver Bullet of Good Branding
18:53 - You the Brand Versus You the Person
32:10 - Fear of Failure
38:48 - The Logo Game
46:48 - Etymology

Find Zack on:

Twitter: https://twitter.com/ApplewhiteGames
Applewhite games: https://linktr.ee/ApplewhiteGames

Find Thinking Critically online: https://www.thinkingcritically.co.uk

References:

Part 1: 'Marketing' episode of Thinking Critically
Part 2: 'Kickstarter' episode of Thinking Critically
Hawkmir on Twitter

Patrons:

Joe from The Fourth Leg @jcd0818: https://anchor.fm/james-h-anderson
Optional Rule @optionalrule: https://www.optionalrule.com/
Matthew Perkins @mperkinsDM: https://www.matthewperkins.net/
Matt Street @mpstreet88: https://www.virtualtimehustle.com/

Intro Music: 'Local Forecast' by Kevin MacLeod
Intermission Music: 'Chill' by Kevin MacLeod
Outro Music: 'Local Forecast - Elevator' by Kevin MacLeod

Part 3 in our Marketing for TTRPG Creators Series

Webinar sign up: https://docs.google.com/forms/d/e/1FAIpQLScjBv3TgGVtqTdIfU3az6Izhw-p0_QlIf_Z5fW2iYBIWEw7zw/viewform

Zack from Applewhite Games returns to the show to discuss the value of 'the person behind the logo' and how everything you do affects your reputation.

03:08 - How Branding Differs from Marketing
10:42 - The Silver Bullet of Good Branding
18:53 - You the Brand Versus You the Person
32:10 - Fear of Failure
38:48 - The Logo Game
46:48 - Etymology

Find Zack on:

Twitter: https://twitter.com/ApplewhiteGames
Applewhite games: https://linktr.ee/ApplewhiteGames

Find Thinking Critically online: https://www.thinkingcritically.co.uk

References:

Part 1: 'Marketing' episode of Thinking Critically
Part 2: 'Kickstarter' episode of Thinking Critically
Hawkmir on Twitter

Patrons:

Joe from The Fourth Leg @jcd0818: https://anchor.fm/james-h-anderson
Optional Rule @optionalrule: https://www.optionalrule.com/
Matthew Perkins @mperkinsDM: https://www.matthewperkins.net/
Matt Street @mpstreet88: https://www.virtualtimehustle.com/

Intro Music: 'Local Forecast' by Kevin MacLeod
Intermission Music: 'Chill' by Kevin MacLeod
Outro Music: 'Local Forecast - Elevator' by Kevin MacLeod

Previous Episode

Process

This week I'm joined by friend and table mate Sam Henry to talk about our processes used for playing D&D, and how we use our professional backgrounds to improve our experiences.

05:21 - A Process Oriented Approach
15:46 - Difference Between Players and DMs
20:04 - The D&D Machine
27:46 - Character Creation
43:06 - Getting into Character
52:41 - Flow Charts!

Find Thinking Critically online: https://www.thinkingcritically.co.uk

References:

Dungeons, Dice & Dudes: https://linktr.ee/DDandD
'Mistakes' episode of Thinking Critically: https://www.thinkingcritically.co.uk/mistakes
'Progression' episode of Thinking Critically: https://www.thinkingcritically.co.uk/progression/

Patrons:

Joe from The Fourth Leg @jcd0818: https://anchor.fm/james-h-anderson
Optional Rule @optionalrule: https://www.optionalrule.com/
Matthew Perkins @mperkinsDM: https://www.matthewperkins.net/
Matt Street @mpstreet88: https://www.virtualtimehustle.com/

Intro Music: 'Local Forecast' by Kevin MacLeod
Intermission Music: 'Chill' by Kevin MacLeod
Outro Music: 'Local Forecast - Elevator' by Kevin MacLeod

Next Episode

More Community

This very special episode I'm joined by Greg Tito and Shelly Mazzanoble, hosts and producers of the official Dungeons & Dragons podcast: Dragon Talk! They take us through how recording their podcast and writing their new book, Welcome to Dragon Talk, has shaped their D&D experience and shown them all the wonderful ways we interact as a community!

03:16 - D&D Community Archetypes
15:18 - Surprising Applications
25:08 - Complex Systems
32:39 - Lowering the Barrier to Entry
47:38 - Online Communities

Find Greg and Shelly on: