
Analyzing and building your RevOps: with Justin Gray
01/04/21 • 35 min
Previous Episode

Product-led vs sales-led vs founder-led vs marketing-led growth
There are several growth strategies such as sales-led growth, product-led growth, founder-led, marketing-led, etc. Which one makes more sense? What do each of those strategies even mean? And what's the best option for your business? In this episode, Yaag and Manish analyze and give their perspectives on all four of them.
Next Episode

Christopher Lochhead: Right and wrong reasons for running a B2B marketing podcast
Some interesting tidbits of Christopher Lochhead shared with Yaag and Manish about marketing podcasts: If you are a B2B business and you don't have a podcast - you are insane :) Missionaries and mercenaries - you need to know which one are you! Brands don't define a category, category design makes a brand Is category creation a go-to-market strategy which gets redefined later by analysts and other players in the industry down the lane? And if you love this episode, we recommend you to also check out his brilliant podcast 'Lochhead on Marketing ' and his best-selling books 'Play bigger' and 'Niche down'
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