TWC S02 E22: A Simple, Yet Powerful New Way to Define Your Ideal Client

05/08/22 • 11 min

An introspective, rainy day dive into a simple yet powerful new way to define our ideal client. I share my thoughts about my own ideal client and why this is such an important part of preparing to write a book. Recognize yourself in my description? I'd love to chat!
30 Minute Coffee Chat: https://calendly.com/katherine-burrows-creative/30minDATE CHANGE!!!
May 18 Workshop: https://e.sparxo.com/5-Myths-To-PodastBook-Launch
Katherine Burrows, Big Impact Ghostwriter
Katherine Burrows helps purpose-driven experts make a bigger difference by getting their big ideas into books and out into the world to multiply their impact and their profit. She is known internationally for her intuitive understanding, perceptive observations, and ability to write accurate descriptions.

Katherine hosts The Write Connection podcast, which is designed to help you choose the right words and stories in your business book to create authentic connections with your prospects, clients, network, and communities.

Katherine’s personal alchemy of literary storytelling, human psychology, business marketing, and unwavering passion provides her with the unique and powerful insight to bring out the authentic character of the expert and their business in a voice - YOUR voice - that will improve lives, influence others, and even change the world.

Connect with Katherine Burrows Creative
30 Minute Coffee Chat: https://calendly.com/katherine-burrows-creative/30min
Website: https://katherineburrowscreative.com/
LinkedIn: https://www.linkedin.com/in/katherineburrows/
Facebook: https://www.facebook.com/katherineburrowscreative
Instagram: https://www.instagram.com/katherineburrowscreative/
Connect with The Write Connection
Email: [email protected]Platinum Podcast Production Services by Carl Richards of C.A.R.L. Speaks

If you enjoyed this episode, consider sharing, reviewing, or rating this on your podcast platform of choice.
P.S. To see if 90 Days to 90 Pages is right for your book idea, schedule a call with Katherine.
Book a call with Katherine: Select a Date & Time - Calendly
Check out KBC's website: Katherine Burrows Creative
Email: [email protected]
Connect with Katherine Burrows Creative on Social Media
LinkedIn: https://www.linkedin.com/in/katherineburrows/
Facebook: https://www.facebook.com/katherineburrowscreative
Instagram: https://www.instagram.com/katherineburrowscreative/
Business Character Analysis Workshop information: https://katherineburrowscreative.com/index.phpPremium Podcast Production Services by Carl Richards
https://podcastsolutionsmadesimple.com

Podcast Music by Nathan Symen of NST Music: https://nst-music.bandcamp.com/

Podcast Music by Nathan Symen of NST Music: https://nst-music.bandcamp.com/

Previous Episode

TWC S02 E21 Workshop May 18: The 5 Myths Keeping You from Launching Your Book or Podcast

So excited about this special crossover episode with Carl Richards to give you a sneak peek about the FREE collaborative workshop we're offering Wednesday, May 18, 2022, from noon to 1:30 pm eastern time!
Register here: https://e.sparxo.com/5-Myths-To-PodcastBook-Launch
Please reach out to either of us if you have any questions. Our contact info is below.
CARL RICHARDS, PODCAST PRODUCTION MADE SIMPLE
Carl Richards has spent more than 25 years behind the microphone, entertaining and influencing audiences worldwide. He’s a TEDx Speaker and emcee, host of the Speaking of Speaking Podcast, and the founder and CEO of Carl Speaks. Carl helps entrepreneurs find their voice, launch world-class podcasts, and grow thriving and profitable businesses. He lives with his spouse in Gananoque Ontario Canada and enjoys boating in the 1000 Islands.
Connect with Carl Richards
Website: https://carlspeaks.ca/
LinkedIn: https://www.linkedin.com/in/carl-richards-3a0a223/
Facebook: https://www.facebook.com/carl.richards.148
Twitter: https://twitter.com/carlrichards72?lang=en
YOUR HOST, KATHERINE BURROWS, KATHERINE BURROWS CREATIVE
Katherine Burrows helps purpose-driven experts make a bigger difference by getting their big ideas into books and out into the world to multiply their impact and their profit. She is known internationally for her intuitive understanding, perceptive observations, and ability to write accurate descriptions.

Connect with Katherine Burrows Creative
Website:

Podcast Music by Nathan Symen of NST Music: https://nst-music.bandcamp.com/

Next Episode

TWC S02 E23: How I Transformed 10 Years of Blog Posts into a Powerful Book with Special Guest, Wayne Pratt

Here's an inside look at the process of turning a blog into a book - a great way to repurpose your content and increase your reach to new audiences. My guest Wayne Pratt talks about his process, what he's learned, and the advice he has for other bloggers looking to write a book.
Wayne Pratt is a speaker, author, and life coach who has been helping people achieve their dreams for over twenty years. (Before it was even called coaching) He lives on a lake near Kingston with his amazing wife, Elizabeth, and is the proud dad of his daughter, Bethany.
Buy Wayne's Book - 31 Days: Getting From Where You Are To Where You Want To Be
https://31days.ca/
Connect with Wayne Pratt
Website: http://waynepratt.ca
LinkedIn: https://www.linkedin.com/in/prattwayne/
Katherine Burrows, Big Impact Ghostwriter
Katherine Burrows helps purpose-driven experts make a bigger difference by getting their big ideas into books and out into the world to multiply their impact and their profit. She is known internationally for her intuitive understanding, perceptive observations, and ability to write accurate descriptions.

Connect with Katherine Burrows Creative
Website: https://katherineburrowscreative.com/
LinkedIn: https://www.linkedin.com/in/katherineburrows/
Facebook: https://www.facebook.com/katherineburrowscreative
Instagram: https://www.instagram.com/katherineburrowscreative/
Business Character Analysis Workshop information:

Podcast Music by Nathan Symen of NST Music: https://nst-music.bandcamp.com/

The Write Connection - TWC S02 E22: A Simple, Yet Powerful New Way to Define Your Ideal Client

Transcript

Intro: This is The Write Connection. This podcast is designed to help you choose the right words and stories in your business content to create authentic connections with prospects, clients, partners and colleagues. Now the host of The Write Connection, Katherine Burrows.

Katherine Burrows: Hello, dear listener. Welcome again to The Write Connection. Today is one of those rainy days where it's a little bit gray and you can hear the rain on our beautiful metal ro