Fast Company’s Harry McCracken on the history of LinkedIn… and the future of journalism

03/24/23 • 32 min

Fast Company’s Global Technology Editor Harry McCracken talks with Owen Clark and returning guest Rafe Needleman, Allison+Partners’ SVP of Technology Content. Harry takes the audience inside the making of his epic feature story, “LinkedIn turns 20: An oral history of an unlikely champion.” He discusses the state of long-form journalism and where PR fits in the landscape of feature reporting. Ali Warshavsky shares her POV on what long-form content looks like in TV reporting, and what it’s like to do stories during the media buying frenzy known as “Sweeps.”

Previous Episode

AI’d Like To Chat About The Future: ChatGPT

Welcome to a new season of The Stream, an Allison+Partners podcast. Owen Clark and Ali Warshavsky decided to bring the podcast back to discuss an ever-changing media landscape.
Rafe Needleman, a Senior Vice President of Technology Content at Allison + Partners, joins Ali and Owen to talk about new AI technology ChatGPT, a chatbot that mimics human conversation. With over 20 years as a tech journalist, Needleman has reported on the creation of the internet and the cell phone. In this episode, hear why he thinks ChatGPT will be just as disruptive as the internet changing lives and careers.

Next Episode

Whether The Weather Will Weather The Storm

Welcome to a new season of The Stream, an Allison+Partners podcast. Owen Clark and Ali Warshavsky decided to bring the podcast back to discuss an ever-changing media landscape.
Emmy Victor, a national weather reporter at AccuWeather, joins Ali and Owen to talk about why weather continues to dominate local and national news coverage despite smart phone apps making it easy to have the forecast at your finger tips!
Emmy also gives valuable insight on how to craft a pitch for both local and national broadcasts and what pitches to send her way.