Podcast #86: Realskiers.com Editor and 'Snowbird Secrets' Co-Author Jackson Hogen
The Storm Skiing Journal and Podcast05/16/22 • -1 min
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Who
Jackson Hogen, Editor of Realskiers.com, author of Snowbird Secrets, and long-time industry jack of all trades: ski designer, binding and boot product manager, freestyle competitor, retail salesman, risk management lecturer, ski instructor, marketing director, resort feature writer, OLN and RSN television host, extreme camp ski coach, Desperate Measures co-creator, four-time Warren Miller screenwriter, and research and development chief.
Recorded on
May 9, 2022
Why I interviewed him
A long time ago, ski writers used to write about ski instruction. They were quite good at it. A couple years back, I recounted the value of these dispatches to me as a novice skier in the 1990s:
I met skiing like a lawnchair meets a tornado, flung and cartwheeled and disoriented and smashed to pieces. I was 14 with the coordination and dexterity of a lamppost. The mountain was merciless in its certainty of what to do with me. It hurt.
I tried again and was met like an invader at the Temple of Doom, each run a stone-rope-and-pulley puzzle I could not solve – a puzzle that invariably ended with me smashed beneath a rock.
When two years later I tried a third time I had grown into my body and could without turning or otherwise controlling myself descend the modest hill on most runs intact. The following Christmas I asked for skis and got them and the fabulous snowy north unrolled with purpose and mission before me.
Now I just had to learn how to ski.
This was a bigger problem than it sounds like. No one in my family skied. None of my friends knew how to ski either – at least not well enough to show me how to do it. Lessons were not happening. If you think a 17-year-old who makes $4.50 an hour bagging groceries is going to spend the equivalent of a week’s pay on what is essentially school on snow when school is not in session, then you have either never met a 17-year-old or have never been one. As it was, I could barely afford the lift tickets and gas to get me to the hill.
What I could afford was ski magazines. And ski magazines in the nineties were glorious things, hundreds of pages long and stacked with movie reviews and resort news and adrenaline-laced 14-page feature stories.
And there was ski instruction. Pages and pages of it in nearly every issue.
This seems arcane now. Why not just watch a video? But this was the mid-nineties. There was no YouTube. Hell, there was barely an internet, and only the computer-savviest among us had the remotest idea how to access it.
My first ski magazine was the December 1994 issue of Skiing. It cost $2.50 and it looked like this:
The volume of ski instruction in just this one issue is staggering. A nearly-5,000 word piece by venerable ski writer Lito Tejada-Flores anchored a 19-page (!) spread on the art and importance of balance, which was in turn prefaced by a separate front-of-the-mag editorial outlining the whole package. An additional eight pages of ski instruction tiered from solid-green beginner to expert complemented this. And all this in an issue that also included a 13-page high-energy feature on roaming interior BC and 10-page write-ups of Squaw Valley and Whiteface.
Each month I bought Skiing, and most months I also bought Ski and Snow Country. I also bought Powder but even then Powder could not be bothered with ski instruction. The instruction wasn’t the first thing I read but I always read it and I usually read it many times.
This was a process. Ski instruction articles are often dense and deliberate and usually anchored to numbered photographs or drawings demonstrating movements and technique. Think of it as drill instruction in extreme slow motion. It wasn’t all useful but what was useful became essential.
I doubt anyone knows how to write about ski instruction with this kind of clarity and detail anymore, just like no one knows how to build a covered wagon anymore – it is a lost art because it is now an unnecessary one.
But this is how I learned how to ski. And because this is how I learned and because I re-read each of the pieces that resonated with me so many times, this written instruction formed the indelible framework around which I still think about skiing.
Read the rest:
I would like to retract one part of the above essay: “it...
05/16/22 • -1 min
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