The Rolling Social
SAV-EDGE Marketing
Ready to revolutionize your social media game? The Rolling Social podcast is where social media marketing meets its match. We’re here to break the mold, shake up expectations, and redefine what you think you know about the digital landscape. Whether you're a trailblazing marketer or a daring entrepreneur, join us as we dive deep into all things social media strategy, uncovering the raw, unfiltered truths and revolutionary tactics that will give you your edge back. If you're a small business looking to achieve big brand social media success, this is the podcast for you.
Here is what you can expect:
- Captivating Content & Discussions: We are going to dive deep into the ins and outs, the do’s and don'ts, and give you the inside scoop. We'll touch on the latest trends and reverse engineer the successful tactics of today's top brands.
- Diverse Perspectives:We will provide varied formats including solo episodes, guest interviews, and even roundtable discussions to give you a mix of practical advice, innovative ideas, and behind-the-scenes insights in the industry.
- Regular Updates:Stay tuned for a new episode every Wednesday that will be accessible on multiple platforms such as YouTube and Spotify for convenient listening anytime, anywhere!
- Interactive Experience:Make sure to follow us on social media as we will have opportunities for audience engagement through Q&A sessions, polls, and listener feedback that will be discussed weekly on the podcast.
- Exclusive Extras: Bonus content, special segments, and downloadable resources that will compliment each episode.
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Top 10 The Rolling Social Episodes
Goodpods has curated a list of the 10 best The Rolling Social episodes, ranked by the number of listens and likes each episode have garnered from our listeners. If you are listening to The Rolling Social for the first time, there's no better place to start than with one of these standout episodes. If you are a fan of the show, vote for your favorite The Rolling Social episode by adding your comments to the episode page.
Influencer Marketing Pitfalls: What to Avoid in Your Next Campaign
The Rolling Social
05/29/24 • 8 min
Welcome to the very first episode of The Rolling Social Podcast! In this debut episode, host Allison dives deep into the world of influencer marketing to uncover the common pitfalls that can derail your campaigns. If you're looking to harness the power of influencers effectively, then this is the episode for you.
Influencer marketing, when executed correctly, can be the game changer your brand needs to amplify reach and resonate with your target audience. By collaborating with influencers who align with your brand's values and aesthetics, you can tap into their loyal communities, ensuring that your message is not only heard but also trusted. This trust-based approach can significantly enhance your brand's visibility, credibility, and ultimately profitability.
Key Points Discussed:
1. Not Vetting Influencers Properly: The importance of thorough research beyond follower counts, including brand alignment and past collaborations.
2. Ignoring Content Fit: Ensuring the influencer's style and tone suit your brand to create resonant content.
3. Unclear Communication of Expectations: The necessity of crystal-clear communication about content format, posting schedules, and messaging to avoid miscommunication.
4. Overlooking Legal Aspects: The importance of formal contracts to clarify deliverables, payment terms, and legal rights.
5. Failing to Track and Measure Results: The significance of setting up proper tracking and measuring campaign success to refine strategies over time.
Resources Mentioned:
Tools for vetting influencers: Modash, Social Blade, Influencity
Contract and legal management tool: Hello Bonsai
Influencer Marketing Toolkit https://savedgemarketing.com/influencer-marketing-toolkit/
Actionable Takeaways:
Invest time in vetting influencers beyond their follower count.
Ensure content compatibility with both the influencer's audience and your brand.
Maintain clear and frequent communication with influencers to avoid misunderstandings.
Utilize formal contracts to protect both parties involved in the campaign.
Track and measure campaign results to optimize future strategies.
Don't forget to download our free Influencer Marketing Toolkit! This comprehensive guide includes everything you need to nurture and pitch influencers, pitch deck templates, reporting trackers, and much more. The toolkit is available in the show notes or the description box below if you're watching on YouTube.
Remember to subscribe to The Rolling Social Podcast and share this episode with fellow marketers. Join us next time for more insights into mastering social media marketing.
Download the Free Influencer Marketing Toolkit Here: https://savedgemarketing.com/influencer-marketing-toolkit/
If you liked today’s episode or have any feedback please leave us a review or message us on Instagram at @savedgemarketing
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Stalk Us On Social!
» YouTube: @savedgemarketing
» Instagram: @savedgemarketing
» LinkedIn: @ajudkins
» TikTok: @savedgemarketing
Riding the Algorithm Waves to Grow Your Following Organically
The Rolling Social
06/14/24 • 17 min
In this episode of The Rolling Social, we break down complexities of social media algorithms and shares actionable strategies for growing your following organically. Discover how to stay updated with algorithm changes, leverage trends, and optimize your content for social SEO. Learn the importance of quality engagement, diverse content types, and maintaining a consistent posting schedule.
Tune in to gain insights and practical tips that will help you ride the algorithm waves effectively, boosting your social media presence and engagement.
Key Points Discussed:
- Stay Updated on Algorithm Changes
- Optimizing for Social SEO
- The Role of Hashtags
- Leverage Trends
- Create rewarding content that benefits the end user
- Diversify your content
- Use Video Content Strategically
- Drive and Encourage Interaction
- Consistency and Scheduling
- Analytics and Adaptation
- Double down on what works
Resources Mentioned:
- Metricool
- Rival IQ
Subscribe to The Rolling Social Podcast and share this episode with fellow marketers. Join us next time for more insights into mastering social media marketing.
If you liked today’s episode or have any feedback please leave us a review or message us on Instagram at @savedgemarketing
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Stalk Us On Social!
» YouTube: @savedgemarketing
» Instagram: @savedgemarketing
» LinkedIn: @ajudkins
» TikTok: @savedgemarketing
Social Media Predictions 2025
The Rolling Social
02/05/25 • 19 min
Social media in 2025? It’s not just evolving—it’s mutating into something faster, smarter, and way more unpredictable. If you’re a marketer, creator, or business owner, keeping up isn’t optional—it’s survival.
In this episode, we’re cracking open the crystal ball (no refunds if it’s cursed) and laying out the biggest social media shifts coming in 2025—and what they mean for your strategy. From brand ambassadors replacing influencer flings, TikTok Shop hijacking your wallet, the decentralized platform takeover, and why YouTube might just be the new TikTok, we’re covering all the chaos.
Links & Resources:
📌 FREE Influencer Marketing Toolkit – Learn how to find, pitch, and launch successful brand partnerships. Download Here
📌 EGC Examples Mentioned In This Episode:
📌 Follow Me on Socials: YouTube | TikTok | LinkedIn
📌 Let’s Work Together! – Want help with your social media? Contact Me
Harnessing the Power of Video Content
The Rolling Social
06/29/24 • 9 min
Video content has become a dominant force on social media for a reason—it's engaging, versatile, and can convey a lot of information in a short amount of time. Today, we're diving into how you can harness the power of video content to connect with your audience effectively.
Key Points Discussed:
- Types of Video and Use Case
- Tips for Filming and Editing Video
- Platform-Specific Strategies
Resources & Products Mentioned:
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Stalk Us On Social!
» YouTube: @savedgemarketing
» Instagram: @savedgemarketing
» LinkedIn: @ajudkins
» TikTok: @savedgemarketing
The Myth of Virality: What REALLY Makes Content Shareable.
The Rolling Social
03/18/25 • 12 min
Think going viral is all about luck? Think again. This video rips apart the myth of virality and reveals what really makes content shareable. Forget chasing random trends—learn the psychology of sharing content and why people actually hit that share button. We’ll break down viral content strategy, the secrets behind content that gets shared, and the audience engagement strategies that fuel real growth.
If you’re tired of hoping for a viral video moment, this is your blueprint for creating high-impact social media posts that capture attention and keep people coming back for more.
Links & Resources:
📌 Examples Mentioned In This Episode:
📌 FREE Mini Course: Create a Social Media Strategy Like A Pro Agency. Download Here
📌 Follow Me on Socials: YouTube | TikTok | LinkedIn
📌 Let’s Work Together! – Want help with your social media? Contact Me
How to Create Content Pillars for Your Social Media Strategy
The Rolling Social
04/30/25 • 4 min
Content pillars are the spine, soul, and beating heart of any solid social media strategy. Without them and you're just flailing around.
By the time we’re done here today, you’ll have a plug-and-play system that banishes the “what the hell do I post today?” spiral for good.
I’m breaking down how to create content pillars for your social media strategy that make planning a breeze, so you can get to creating faster and drive results.
This is EXACTLY what I would do.
Links & Resources:
📌 FREE Template: Content Pillars & Calendar. Download
📌 FREE Mini Course: Create a Social Media Strategy Like A Pro Agency. Download Here
📌 Follow Me on Socials: YouTube | TikTok | LinkedIn
📌 Let’s Work Together! – Want help with your social media? Contact Me
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FAQ
How many episodes does The Rolling Social have?
The Rolling Social currently has 6 episodes available.
What topics does The Rolling Social cover?
The podcast is about Influencer Marketing, Marketing, Social Media, Content Marketing, Social Media Marketing, Podcasts, Digital Marketing and Business.
What is the most popular episode on The Rolling Social?
The episode title 'Harnessing the Power of Video Content' is the most popular.
What is the average episode length on The Rolling Social?
The average episode length on The Rolling Social is 12 minutes.
How often are episodes of The Rolling Social released?
Episodes of The Rolling Social are typically released every 40 days, 8 hours.
When was the first episode of The Rolling Social?
The first episode of The Rolling Social was released on May 29, 2024.
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