S126. How to use email marketing in your ecommerce business with Elle the ecommerce assistant

Elle is the ecommerce assistant with the superpower to show independent businesses how to get the most out of their online shops by using shopify and klaviyo.

In this episode of the commerce club podcast I am chatting to elle about email marketing - a marketing channel we both feel is neglected so often by small product business founders due to lack of time or knowledge on how to get started with it.

But the thing is we both know how important this marketing channel could be for your business to drive conversions if it’s used correctly so I wanted to chat to elle so she could give you some of her best advice on how to set up and utilize email marketing in your product based business.

You can find Elle here: https://www.theecommerceassistant.com/

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