BONUS Episode: How to maximize your christmas & black friday sales with Clare Alexander

10/30/22 • 39 min

Apologies in advance for some of the sound in this episode, we had some technical difficulties whilst recording...

It’s only 8 weeks until christmas & 4 weeks until Black Friday, which means there's not long left to maximize your sales in this PEAK trading period.

Many retail businesses generate around 70% of their yearly revenue between October - December.

And the reason for this is because buyers are actively shopping, gift buying is at the forefront of people's minds, you’ve got holiday parties, sales on, Black Friday - all of which meaning shoppers are way more engaged in this time than they will be for the rest of the year.

In this BONUS episode of The Commerce Club my business bestie Clare is back and we will be discussing some of the things to think about to max out the sale opportunity in this quarter for your product based business.

We also have an announcement at the end so make sure you listen all the way through!

In case you can’t wait here it is... We are going to be hosting a FREE 3 day mini training “start your brand in 6 months” where we will be guiding your through all the essential basics you will need to start working on your product based business...

Each day in the training we will cover a different aspect of turning your product ideas in to a fully fledged business from understanding your USP, sourcing your product and marketing your brand to make sales from day one!

You will learn:

> How to identify your mission, values, USP & position in the market.

> How to source and buy your product to make a profit.

> How to plan the launch of your brand and warm up your audience to start selling from day one!

Avoid making costly mistakes & wasting your time an join us on for a 3 day mini training starting 28th November...

You can subscribe to join the training here: https://preview.mailerlite.io/preview/193048/sites/69222451682215668/Mmeq3J
Find out more about me and Clare here:
https://www.byrcollective.com/
https://www.clare-alexander.co.uk/
Want to get started on your brand right now, don't wait - sign up to The Commerce Club to get your course now: https://www.thecommerceclub.co/

Many retail businesses generate around 70% of their yearly revenue between October - December.

We also have an announcement at the end so make sure you listen all the way through!

You will learn:

> How to identify your mission, values, USP & position in the market.

> How to source and buy your product to make a profit.

> How to plan the launch of your brand and warm up your audience to start selling from day one!

Avoid making costly mistakes & wasting your time an join us on for a 3 day mini training starting 28th November...

Previous Episode

S112. How to target your ideal customer to make sales in your e-commerce business with Tracey, founder of Children of the deep

All the best businesses are formed from a problem or a personal frustration & in this episode I am talking to Tracey, the founder of Children of the deep - a swimwear brand targeting young and free spirited girls.

She launched her business out of a frustration for not being able to find quality, practical, trendy and sustainable swimwear for her teenage daughter when they were going on holiday.

Tracey went in to her business with the impression starting a product business was going to be really easy, but in this episode we talk about how she soon realized actually that was not the case and ended up having to sample 6 times to get her product right!

One problem Tracey has been struggling with is how to target her ideal customer when she as a founder does not feel like her customer resonates with her as the face of the brand.

We discuss options for what she can do to get her marketing material resonating more with her teen audience & how she can manage the overwhelm as a one man band founder.

You can check Children of the deep out here:

https://www.childrenofthedeep.com/

https://www.instagram.com/childrenofthedeep/

About The Remote CEO Podcast:

This podcast is for freedom-seeking online entrepreneurs, offering practical, actionable advice to help you step up into your new role as CEO by building an online business that works for you - not one you work for.

Hosted by Sophie Biggerstaff, an online business mentor, e-commerce founder, mental health advocate, and full-time digital nomad. 🙋‍♀️

👆Want to start an online business? Take my quiz to help you get started

👆 Want to achieve more freedom in your life? Find out how you can make it happen in my free masterclass.

👆Need online business advice? Get my best business tips directly in your inbox by signing up to my newsletter

👍 Don’t forget to like, subscribe, and share to hear more conversations about starting and growing an online business.

🔗 Stay Connected:

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🗣️ Connect on LinkedIn

...

Next Episode

S113. Do you run your business or does your business run you? How live a healthier lifestyle as a small business owner with Amalaya Rossi

Do you run your business or does your business run you?

Running a business is a hefty job, you’ll be wearing so many hats and trying to keep yourself afloat when things inevitably don’t go to plan. To give you the best possible foundations to be running your business, staying healthy is going to be play a HUGE part of this.

Today I’m chatting to you Amalaya Rossi about how to stay healthy as a small business owner. She is a curious scientist who likes to connect western science with eastern wisdom to offer guidance to creating a life of wellbeing and ease.

In this episode we discuss...

Burnout & stress and the physical symptoms to look out for if it’s affecting you and your business.
Habits to adopt for optimal health.
The impact not looking after yourself will have on your business.

You can connect with Amalaya for more tips and 1-1 wellbeing support here:

https://www.instagram.com/amalayarossi/?hl=en

http://amalayarossi.com/