
The Online Marketing Podcast
Bailey Soolsma-Rost
Welcome to "The Online Marketing Podcast," presented by Violet Coast Media Inc. This dynamic podcast is your ultimate resource for service-based business owners who want to unlock the power of digital marketing. Get ready for a kickstart to your day with actionable online marketing tips that you can immediately implement in your business!
Designed specifically for busy entrepreneurs and business owners like you, this podcast is a go-to guide to help you stay informed about the latest marketing trends without sacrificing precious time running your business. Join your host, Bailey Soolsma-Rost, in short, and impactful episodes that cut straight to the chase, providing you with valuable insights to fuel your success.
At "The Online Marketing Podcast," we cover various topics tailored to your needs. From social media marketing strategies on platforms such as Instagram, Facebook, Pinterest, Youtube and TikTok to mastering digital ads, building brand awareness, search engine optimization techniques, and maximizing the power of email marketing, we've got you covered.
As an agency specializing in digital marketing for service-based businesses, Violet Coast Media Inc. brings you industry expertise and insider knowledge. We aim to empower you with practical tips, effective strategies, and real-world examples to enhance your online presence, attract more customers, and ultimately grow your business.
Whether you're a seasoned entrepreneur or just starting your business journey, "The Online Marketing Podcast" is your go-to resource for staying ahead in the rapidly evolving digital marketing landscape. Let us be your trusted companion on the path to online marketing success.
Join us now and start your day with actionable marketing insights. Get ready to supercharge your online marketing efforts, boost your brand's visibility, and achieve your business goals.
Website: www.violetcoastmedia.coom
Social: @violetcoastmediainc
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Top 10 The Online Marketing Podcast Episodes
Goodpods has curated a list of the 10 best The Online Marketing Podcast episodes, ranked by the number of listens and likes each episode have garnered from our listeners. If you are listening to The Online Marketing Podcast for the first time, there's no better place to start than with one of these standout episodes. If you are a fan of the show, vote for your favorite The Online Marketing Podcast episode by adding your comments to the episode page.

Intro
The Online Marketing Podcast
04/13/20 • 1 min
Welcoming you to The Online Marketing Podcast! An easy way for business owners and entrepreneurs to stay up to date on marketing trends, while they are busy running their business.

How to bring repeat customers to your business
The Online Marketing Podcast
06/15/20 • 8 min
In this episode we explore how to get repeat customers to your business using digital marketing techniques.
- Email Marketing
- Social Media Marketing
- Ads
We talk about how it's easier to get repeat customers, and how to continue to use your platforms to serve them and bring 25-95% from revenue to you business.
Services
Website: www.violetcoastmedia.com
Community
Instagram: violetcoastmediainc

How to use Social Media Contests in your business
The Online Marketing Podcast
05/28/20 • 7 min
In this episode, we learn about how to use contests online during Covid-19 and beyond.
This is for you if:
You own a business that has seen an increase in revenue since Covid-19 or you are wanting to learn how to implement contest for the future opening of your business.
- We talk about the purpose of these contests
- Trackable results
- What these contests actually do for your community

How much you should be spending on Marketing
The Online Marketing Podcast
05/12/20 • 8 min
This comes down to..
Industry & what phase your business is in.
Starting
Growing
Struggling
Maintaining
It's important to always test the methods of marketing you are doing to make sure they are providing results for your business.
You can determine this in asking yourself what each platform is doing for you.
Typically you spend a percentage of your budget on current customers, to maintain your current audience.
Topics Covered:
Email Marketing
Social Media Marketing
Facebook Ads
Digital Ads
Digital Presence
Schedule a free 15 minute consultation with our agency: https://calendly.com/violetcoastmedia/15min?month=2020-05
Follow us on Social Media @violetcoastmediainc
Violetcoastmedia.com

How to Use a Major Piece of Content to Populate your Social Media Channels
The Online Marketing Podcast
05/04/20 • 8 min
Do you feel like you are over stretched with social media? In this episode we teach you how to use a major piece of content (Blog, Video, Interview) to start showing up on platforms like Instagram, Facebook, Pinterest, Twitter, and your newsletter with the content you are already creating!
Connect:
Instagram.com/violetcoastmediainc
Worksheet:
https://mailchi.mp/15c23195935d/episode4
Subscribe now!

Reinvesting in your business in a way that aligns with your Business Goals
The Online Marketing Podcast
08/05/20 • 9 min
A lesson of abundance in your business, and trusting the process of growing a business.
"Would you make less money today if you could hit your goal numbers in 3-6 months?"
This podcast explores the idea of growth and what it looks like to reinvest in your business while still living the life you want. We explore areas that you can reinvest in your business, and how they align with your business goals.
Instagram: www.instagram.com/violetcoastmediainc

Covid-19 Essential Service Marketing Musts
The Online Marketing Podcast
04/13/20 • 9 min
Are you curious about what type of marketing essential services should be doing right now in the middle of Covid-19?
We are bringing you an episode that is not sugar coated to be approved by the media and illustrates "proper messaging for the times". What we will teach you is how to tailor your messaging for growth and sensitivity to reflect well on your business during these times.
We are going to get real about..
A. The fact that your competitors are closed
B. Now is the time to promote your business
C. How to best Promote your Business Online
D. How to keep and capture new customers
Shownotes + Resource: https://mailchi.mp/871f9c5a2101/theonlinemarketingpodcast
Online Marketing Instagram: https://www.instagram.com/violetcoastmediainc/

3 things business owners should takeaway from 2020.
The Online Marketing Podcast
10/26/20 • 8 min
Action takers! Today we are talking about 3 things you should take away from 2020, and what actions you need to take.
We are challenging you to step up and start taking action on things that may have got left in the dusk when you reopened.
Add 10k to your service based business
http://www.violetcoastmedia.com/10k
Follow us on IG: www.instagram.com/violetcoastmediainc

Why you should be using Instagram Reels for your business
The Online Marketing Podcast
11/04/20 • 8 min
Instagram Reels is proving to be a powerful tool for businesses for a lot of reasons.
Organic reach
Less competition
Fun & engaging content
Come learn if Reels is right for you, and then pick up our free training to get started!
Service Based Businesses:
www.violetcoastmedia.com/10k
Reels Training (Coming soon):
www.violetcoastmedia.com/reels
Let's connect: www. Instagram.com/violetcoastmediainc

How To Market A Franchise Opportunity
The Online Marketing Podcast
05/13/23 • 5 min
Welcome to "The Online Marketing Podcast," the go-to resource for service-based businesses seeking to expand and thrive in the digital realm. In this highly anticipated episode, titled "How To Market A Franchise Opportunity," we explore the essential core marketing elements and dive into the art of building a strong online presence for your franchise.
As a franchise owner, marketing your franchise opportunity effectively is crucial for attracting potential investors and driving growth. Join us as we unveil the key ingredients for successful franchise marketing.
First, we dissect the core marketing elements every franchise owner must master. From defining your target audience and crafting compelling value propositions to understanding market trends and conducting thorough competitor analysis, we leave no stone unturned. Our expert guests share their firsthand experiences and invaluable tips, equipping you with the knowledge to develop a strategic marketing plan.
Next, we delve into the power of a strong brand in the franchise industry. Discover how to create a brand identity that resonates with your target audience and sets you apart. We discuss the importance of consistency across all touchpoints, compelling storytelling, and building brand loyalty beyond individual franchise locations.
Building an online presence is essential in today's digital age, and we explore the elements that make up a robust online presence. From designing a user-friendly and visually appealing website to leveraging social media platforms, search engine optimization, content marketing, and online advertising, we guide you through the key components necessary to maximize your online visibility and reach.
Join us on "The Online Marketing Podcast" as we unlock the secrets to marketing a franchise opportunity. Whether you're a seasoned franchise owner or just starting your journey, this episode has actionable strategies to elevate your franchise marketing game.
Tune in now to gain exclusive insights from industry experts and discover how to harness core marketing elements, build a strong brand, and establish a captivating online presence for your franchise. Prepare to transform your marketing approach and unleash the full potential of your franchise opportunity.
Learn more about my company at www.violetcoastmedia.com and follow us on social media @violetcoastmediainc.
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FAQ
How many episodes does The Online Marketing Podcast have?
The Online Marketing Podcast currently has 13 episodes available.
What topics does The Online Marketing Podcast cover?
The podcast is about Marketing, Social Media Marketing, Podcasts, Digital Marketing and Business.
What is the most popular episode on The Online Marketing Podcast?
The episode title 'How to bring repeat customers to your business' is the most popular.
What is the average episode length on The Online Marketing Podcast?
The average episode length on The Online Marketing Podcast is 8 minutes.
How often are episodes of The Online Marketing Podcast released?
Episodes of The Online Marketing Podcast are typically released every 9 days, 3 hours.
When was the first episode of The Online Marketing Podcast?
The first episode of The Online Marketing Podcast was released on Apr 13, 2020.
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