
Transforming the Audience Experience
04/08/21 • 28 min
Media & Entertainment: The disruption to traditional channels and venues over the past decade, and the past year in particular, has driven media organizations to increasingly focus on personalized digital experiences. Industry veterans Virl Hill, Jennifer Cooper, and Marc Perez show how these entities can monetize these experiences while making sure they meet their audiences’ needs.
Click here for transcript of this episode.
Monetize content and experiences: Deliver personalized messaging, improve content monetization, and provide experiences that deepen audience engagement.
Steve Franklin | LinkedIn [host]
Virl Hill, Microsoft | LinkedIn [guest] Jennifer Cooper, Microsoft | LinkedIn [guest] Marc Perez, Microsoft | LinkedIn [guest]
Visit our Media and Entertainment site and our Telecommunications site to learn more.
Media & Entertainment: The disruption to traditional channels and venues over the past decade, and the past year in particular, has driven media organizations to increasingly focus on personalized digital experiences. Industry veterans Virl Hill, Jennifer Cooper, and Marc Perez show how these entities can monetize these experiences while making sure they meet their audiences’ needs.
Click here for transcript of this episode.
Monetize content and experiences: Deliver personalized messaging, improve content monetization, and provide experiences that deepen audience engagement.
Steve Franklin | LinkedIn [host]
Virl Hill, Microsoft | LinkedIn [guest] Jennifer Cooper, Microsoft | LinkedIn [guest] Marc Perez, Microsoft | LinkedIn [guest]
Visit our Media and Entertainment site and our Telecommunications site to learn more.
Previous Episode

Empowering the Telco Workforce
Telecommunications: Industries have had to adjust to the new reality of working and schooling from home. Telcos are no different, even as they had to expand their own services to keep their customers seamlessly connected. Mike Little of Lumen Technologies and Rick Lievano of Microsoft talk about their journeys and offer advice on how others can continue their digital evolutions.
Click here for transcript of this episode.
Modernize the Telco workplace: Enable secure teamwork anywhere, anytime with intelligent collaboration and productivity tools.
Steve Franklin | LinkedIn [host]
Mike Little, Lumen Technology | LinkedIn [guest] Rick Lievano, Microsoft | LinkedIn [guest]
Visit our Media and Entertainment site and our Telecommunications site to learn more.
Next Episode

Telco’s Customer Experience Goes Digital
Telecommunications: Providing a meaningful customer experience has long been a challenge in the telco industry, but technologies like chatbots that utilize AI and cloud-based services are changing those impressions. Guests Kevin Knowles and Paul Jacobs of Vodafone join Rick Lievano and Luca Cassani of Microsoft to talk about the new face of customer experience.
Click here for transcript of this episode.
Transform customer experiences: Use data-driven insights and AI to deliver personalized content and experiences to earn telecommunications customers for life.
Steve Franklin | LinkedIn [host]
Kevin Knowles, Vodafone | LinkedIn [guest] Paul Jacobs, Vodafone | LinkedIn [guest] Rick Lievano, Microsoft Corporation | LinkedIn [guest] Luca Cassani, Microsoft Corporation | LinkedIn [guest]
Visit our Media and Entertainment site and our Telecommunications site to learn more.
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