Episode 141: Non-Musician Perspectives - Normalizing Social Media

“It will never hurt your career to be more adventurous and multifaceted”

Authenticity and vulnerability are the keys to human connection. Why, then, do we hesitate to be authentic and vulnerable on social media? In this episode with KCA project manager and non-musician perspective Jen Cubides, we talk about normalizing social media to capture the everyday.

Being authentic on social media is a lot easier said than done. To help you take your first steps toward an authentic platform, Karen and Jen give some examples of content you can post to get started:

• Videos in the practice room, being gentle and honest with the imperfect parts of your playing
• Real day-in-the-life, what you’re up to and where you are
• Behind the scenes, sharing bad days and how you overcome them
  • Remember, we are all humans, imperfection is natural!

We need to show up consistently and authentically to form connections with our audience. To do so, we can strategize our content to an extent in order to put ourselves in a position to share our lives regularly. Discipline equals freedom, and this discipline of strategy will leave room for us to be more spontaneous in what we share when those spontaneous times come: with the discipline of strategy, we don’t have to worry about rushing through a post or racking our brains to come up with content for the day. We’ve planned for consistency and sustainability in our strategies!

Lastly, social media is your portfolio. It will evolve and change just like we do. People will get to know who you were, who you are, and who you become, just as you’re able to see the documentation of your own life in each season that you share.

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