Ch 6: How to Create Your Brand Logo: DIY, Outsourcing, and Hybrid Methods
The Market Your Message Show06/07/24 • 12 min
How to Create Your Brand Logo: DIY, Outsourcing, and Hybrid Methods
To see all books in this series go to: PlatformGrowthBooks.com
In this episode of the Market Your Message show, host Jonathan Milligan discusses Chapter 6 from his book 'Launch Your Platform.' The chapter focuses on creating your brand logo and outlines three approaches: DIY logo design, outsourcing to freelance designers, and a hybrid method combining both. Milligan shares practical tools like Canva, Free Logo Design, Fiverr, and 99designs, and provides step-by-step guidance on turning your logo ideas into a professional symbol that represents your brand. He also emphasizes the importance of evaluating logos based on visual appeal, brand values, and flexibility.
00:00 Welcome to the Market Your Message Show
00:43 Introduction to Chapter Six: Create Your Brand Logo
02:27 DIY Logo Design: Quick and Cost-Effective
04:34 Outsourcing Logo Design: Professional and Polished
06:22 Hybrid Logo Design: Best of Both Worlds
08:08 Evaluating and Finalizing Your Logo
09:33 Day Six Exercise: Create and Test Your Logos
11:12 Key Takeaways from Day Six
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06/07/24 • 12 min
The Market Your Message Show - Ch 6: How to Create Your Brand Logo: DIY, Outsourcing, and Hybrid Methods
Transcript
Hello and welcome to the Market Your Message show. I'm your host, Jonathan Milligan, an author of the Your Message Matters book series. We are currently going through book number two in the series called Launch Your Platform, a 21 day launch plan to build your personal brand and share your story online as a writer, coach or speaker. And as a special thanks to you, my podcast listeners, I'm releasing the audio book. One chapter at a time. If you'
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