The Ironman Executive

Our guest this week is Dr. Jeffrey Fannin, an expert in mapping and analyzing the brain. Dr. Fannin holds a PhD in psychology and has over 15 years of experience in the neuroscience field. His research in neurofeedback technology has led to teaching opportunities at Arizona State University and collaborations with West Point Academy and Dr. Joe Dispenza.

He is the founder of the Center for Cognitive Enhancement, which has partnered with Thought Genius and is primarily focused on enhancing and optimizing normal brains through 3D brain mapping and neurofeedback.

In our interview Dr. Fannin shares with us the science and some of his thoughts behind:

• Rewiring your brain through neurofeedback
• Accessing all your mental faculties by achieving the whole brain state
• The neuroscience of leadership

The neurofeedback process trains the brain into a peak performance state. Through the use of EEGs, low resolution electromagnetic tomography (LORETA), and standardized low resolution electromagnetic tomography (s-LORETA), you can build a 3D depiction of the brain and look at what the brain is doing. Through this type of brain mapping, it is then possible to build a protocol that tells the brain what you want it to do using neurofeedback.

How Neurofeedback Works Neurofeedback analyzes 20 different spots on the brain and rewards it for following the protocol with 16 different auditory variables. The process utilizes as many as 5700 variables and does not require conscious decision-making on the part of the participant.

This is because while the cortex processes information at 40 bits/second, the lower part of the brain processes at 40 million bits/second. Following multiple neurofeedback sessions, new dendrites form and new neural pathways develop based on the provided protocol, and the brain is effectively rewired.

Brain brightening is recommended for individuals who consider themselves healthy, but feel they have lost a bit of their edge or are experiencing reduced clarity. A lot of this can be due to age, as the brain begins to slow down a half cycle per decade starting from agee 37. Brain brightening measures the energy centers of your body with your eyes opened, eye closed, and while performing task (e.g. reading). Based on these three states, modifications to your emotional or physical energy can be made to act like a tune up for your brain and reinvigorate it.

The Neuroscience of Leadership In a collaboration with West Point Academy, Dr. Fannin spent four years examining the numerous factors important in neuroscience and leadership. Together with a business professor, he later taught the Neuroscience of Leadership at Arizona State University. As a part of the curriculum students took part in brain mapping and neurofeedback training.

By the end of the course every single student had improved his or her processing speed. As a result of his extensive research, Dr. Fannin has developed device protocols designed to help executives in their thinking, allowing individuals with normative brain patterns to train as peak performers.

Your core belief system is made up of thoughts you’ve had over and over again, and this includes subconscious thoughts you may not even be aware of. Thoughts vibrate at a particular frequency, and holding a thought for 68 seconds builds enough energy to affect particle matter.

Subconscious programming teaches you to manage the energy information in your body, which in turn enables you to manage your thoughts. [Tweet: “All thought is nothing more than energy and information @DrFannin”] After receiving a protocol, a significant shift in the brain occurs.

The whole brain state is a method for changing subconscious belief patterns rapidly and allows an individual to have access to all of his or her mental faculties. The result is an improved transfer rate between left and right hemispheres, as well as good harmony between the front and back of the brain.

Muse Brain Sensing Headband is a commercially available device that is ideal for relaxation. The device contains four electrodes - two in the front and two in the back - that measure your thoughts (e.g. positive or negative perceptions and emotions). When used in conjunction with software, you can begin to change your thinking through neurofeedback technology.

Dr. Dan welcomes integrative physician DeWayde Perry, M.D. to discuss the changing paradigm of medical care from a sick care model to well care and health optimization.

Topics discussed:

• Understanding the health optimization model
• Individualizing care
• Performance enhancements
• Testosterone replacement therapy: male and female
• Micronutrients

This week Dr. Dan and Kendall are joined by Jimmy Moore of Livin' La Vida Low Carb and author of the books, Cholesterol Clarity and Keto Clarity. Jimmy opens up about his long time struggle with obesity and the criticism he's received from the Paleo community. In this episode he talks about his health improving so much after he started a low carb diet that he was able to come off multiple medications. Check out this in depth conversation about the reality of obesity and the benefits of low carb diets.

This week Kendall interviews Michelle Icard from Michelle in the Middle about her work empowering today's youth. Her second guest is Alessandra, The Foodie Teen. A 15 year old celiac in the UK who shares recipes and her journey of being a Paleo teen.

Dr. Dan interviews the FLOW Genome Project co-founder Jamie Wheal about the FLOW state. This is a deep dive into the philosophy and science of the FLOW state.

Why is FLOW desirable?

Why do you not want to be in it all the time?

What does it have to do with bliss?

How can I get into FLOW?

Entheogens, neurofeedback, flow hacking, biohacking, alpha/theta