The Future Lab with Lee Schneider - The Visibility Mindset with Bernice Chao

The Visibility Mindset with Bernice Chao

04/27/23 • 34 min

In today’s episode, you’ll meet Bernice Chao, an award-winning creative director, author, and public speaker. She is a co-founder of Asians in Advertising, a community with five thousand global members that strives to create opportunities for Asians in the advertising world and helps elevate Asians to higher leadership positions. Bernice is an adjunct marketing professor at LMU and the curator of TEDxCulverCity. In 2023, she was named Working Mother of the Year by an organization called She Runs It. In 2022 she was inducted into the American Advertising Federation Hall of Achievement
We talk about building community and representation in advertising, on the TEDx stage, and online. Here are some key moments:

0:00:57 - Challenges of Asian representation inadvertising
0:05:02 - Building a global Asian advertising community
0:09:30 - Job market representation and advancement
0:15:34 - Challenges of speaking in brainstorm rooms
0:21:29 - Creatinginclusive and welcoming spaces
0:30:33 - Starting an online community

Creators & Guests

Lee Schneider - Host
Bernice Chao - Guest

Creators & Guests

Lee Schneider - Host
Bernice Chao - Guest

Previous Episode

Black Athletes and Social Justice with Dr. Shaun M. Anderson

In today’s episode, you’ll meet Dr. Shaun M. Anderson, author of The Black Athlete Revolt: The Sport Justice Movement in the Age of BlackLivesMatter. It examines athlete activism before and after the BLM movement. Dr. Anderson is an award-winning professor at Loyola Marymount University. As a scholar, he examines how sport has influenced business, politics, and society. He is also the founder of CSR Global Consulting, which assists organizations with their social responsibility initiatives.

We talk about the role of Black athletes as social change agents and what it will take to bring a systemic change to sports. We also discuss how Dr. Anderson is building a community around his book as he discusses the sport justice movement.

Creators & Guests

Lee Schneider - Host
Dr. Shaun M. Anderson - Guest

Next Episode

Building an Online Community for Your Writing with Matt Gemmell

This week on the FutureX Podcast, you’ll meet Matt Gemmell, a writer of thriller, horror, and suspense novels. He lives in Edinburgh, Scotland with his wife Lauren, their son Calum, and a labradoodle named Whisky. Matt first tried his hand at writing stories when he was in his early teens. Writing had to wait for a while as he got a degree in Computing Science and then had a successful career as a software engineer for Apple and other companies. He also released software of his own.

When it was time to try novel-writing again, Matt started with techno thrillers, and has since developed a large body of work. We talk about building a community for Matt’s writing online, and we discuss the benefits of Mastodon.

Creators & Guests