
The EcomXFactor Podcast: Ecommerce, Funnels & CRO
Yaron Been
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How To Scale Your Ecommerce Business | Roxana-Maria Grigore & Yaron Been - 9
The EcomXFactor Podcast: Ecommerce, Funnels & CRO
11/19/20 • 57 min
Thanks for joining us today for another exciting episode of the EcomXFactor Podcast. In this episode, Yaron is interviewing Roxana-Maria Grigore - Founder of Masters Who Care.
Roxana has more than 15 years of experience, partnering with startup founders, IT & Business managers, and daring leaders to leverage the Agile mindset to achieve better business results and business agility.
Yaron and Roxana covered a lot of useful and practical advice about hiring the right people, delegating and prioritizing tasks, how to become a better business leader, and much more.
Thanks again for tuning in and if you like this episode, please subscribe, rate, and review us on Apple Podcasts and all major podcasting apps.
Guest contact details:
- Website: https://www.masterswhocare.com/
- LinkedIn: https://www.linkedin.com/company/masterswhocare/
- Instagram: https://www.instagram.com/masterswhocare/
- Twitter: https://twitter.com/MastersWhoCare
- Facebook: https://www.facebook.com/MastersWhoCare
Podcast Bullets
- (00:05:21) What are the challenges that you often see when you help solopreneurs or startup founders?
- (00:08:28) The common mistakes entrepreneurs make when hiring people
- (00:15:28) What is the correct process in hiring the right people?
- (00:22:12) The Importance of setting a Trial Period
- (00:24:00) Happiness in doing each task
- (00:25:32) The possible consequences of not hiring properly and skipping the onboarding process.
- (00:28:10) What is the best framework that you suggest working with?
- (00:31:36) What is Scrum? What is the difference between Scrum, Waterfall, and Lean Management?
- (00:34:27) Once we adapted to scrum, how is our day to day going to look like?
- (00:49:20) How do you make sure that you learn from mistakes and you do hold people or hold yourself accountable to your actions and learn from mistakes? Any framework tips regarding this?
- (00:50:46) What other quick wins do you suggest?
- (00:53:31) What good resources can you suggest people read that will give them good knowledge?
- (00:56:16) Roxana’s website and contact information

How to Scale Up Your Business With Virtual Assistants | Nathan Hirsch & Yaron Been - 5
The EcomXFactor Podcast: Ecommerce, Funnels & CRO
10/08/20 • 23 min
You’re listening to the EcomXFactor Podcast, the show that brings you the best and most updated Digital Marketing hacks and tips!
Today’s episode is exciting because Yaron is interviewing Nathan Hirsch - CEO and founder of Outsource school, an online platform that teaches entrepreneurs how to hire virtual assistants and build virtual teams while scaling
Nathan recently sold his company Freeeup which is an online marketplace for hiring pre-qualified virtual assistants.
In this episode, Yaron and Nathan talked about many topics related to hiring and building your team. From the importance of the Onboarding Process to how to fully maximize the support you get from your VAs, and most common mistakes every entrepreneur should try to avoid when hiring freelancers.
Yaron and Nathan shared some awesome tips to make your life as a business owner easier.
If you like what you hear today, please subscribe, rate, and review our podcast in Apple Podcasts and invite your friends to tune-in as well! Help us spread the word.
Check out our Blog and Youtube page for more awesome content.
If you have any questions, please email [email protected]. Let us know what you wanna hear next on the EcomXFactor Podcast.

Effective Copywriting Tips and How Tos | Paige Poutiainen & Yaron Been - 7
The EcomXFactor Podcast: Ecommerce, Funnels & CRO
11/03/20 • 26 min
Buckle up for a new exciting episode of the EcomXFactor Podcast, the one and only podcast made to bring you the best and most updated Digital Marketing hacks and tips!
Today, Yaron is interviewing Paige Poutiainen - Founder of The Impact Copywriter.
Paige helps thriving businesses sell more of their products through the help of sales funnels and conversion copywriting.
In this episode, Yaron and Paige talked about effective copywriting, customer motivations, the common misconceptions about copywriting, proven persuasion frameworks, and why copywriting is really not just about writing.
Thanks again for tuning in and if you like this episode, please subscribe, rate, and review us on Apple Podcasts - we’re available on all major podcasting apps too! Oh, and tell your friends as well. Help us spread the word.
Check out our Blog and Youtube page for more awesome content.
If you have any questions, please email [email protected]. Let us know what you wanna hear next on the EcomXFactor Podcast.
Guest contact details:
Websites:
The Impact Copywriter: https://theimpactcopywriter.com
The Sales Funnel Shop: https://thesalesfunnelshop.com
Instagram: https://www.instagram.com/
FB Page: https://www.facebook.com/theimpactcopywriter
Youtube: https://www.youtube.com/channel/UCpasGlF73GgEp0ygz8bZXSA
Show Bullets:
- (00:02:22) Paige’s copywriting journey and background story
- (00:04:56) Why is writing only a small part of copywriting?
- (00:05:11) Paige explains why customer research is important to understand why people buy
- (00:07:03) Using customer product reviews to your advantage
- (00:11:20) What’s next once you start writing and some common mistakes people make when they’re writing?
- (00:13:03) Proven Persuasion Frameworks (PAS and AIDA)
- (00:14:42) Is the copywriting process the same across different types of assets like ads, sales pages or emails?
- (00:18:15) Any really good resources or mentors that you have followed recently?
- (00:19:27) What favorite quote do you live by? Any special habits you do in order to get motivated?
- (00:21:33) Any books you’d like to recommend?
- (00:24:01) Paige’s contact details

Retail Arbitrage in Amazon, Hiring People Outside Your Expertise & More | Nick Shucet & Yaron Been - 8
The EcomXFactor Podcast: Ecommerce, Funnels & CRO
11/07/20 • 44 min
We’re very happy to have a special guest on the podcast. In this episode, Yaron is interviewing Nick Shucet - Founder and CEO of Romans Tide and the Arbitrage Blueprint.
Yaron and Nick talked about systemizing processes and procedures in order to increase productivity. They’ve also covered retail and online arbitrage, hiring people outside your expertise, delegating tasks, and tips on running multiple businesses.
If you feel like you’re not productive enough, and you want to improve on being more efficient in handling your team, then you will love this episode.
Thanks again for tuning in and if you like this episode, please subscribe, rate, and review us on Apple Podcasts - we’re available on all major podcasting apps too! Oh, and tell your friends as well. Help us spread the word.
Guest contact details:
Romans Tide - https://romanstide.com/
The Arbitrage Blueprint - http://thearbitrageblueprint.com/
Linkedin - https://www.linkedin.com/in/nshucet/
Questions / Bullets
- 00:03:00 - Project Management Tools
- 00:07:44 - How do you decide whether you should create a process or not?
- 00:12:20 - Tips when hiring people outside of your expertise and the importance of knowing the KPIs in auditing the quality of your employees.
- 00:17:02 - Self Accountability on Tasks
- 00:18:09 - Should you consider having a Coach or Personal Assistant to have self-accountability?
- 00:23:35 - What are some of your biggest mistakes on business lately
- 00:25:12 - Consider paying staff on a commissioned-based basis?
- 00:30:49 - Can you do a split test on Amazon?
- 00:31:23 - What is Retail Arbitrage?
- 00:34:38 - Why Retail Arbitrage in Amazon and not buy in-store?
- 00:38:25 - How do you efficiently manage your schedule?
- 00:42:38 - Rocketbook (a great tool for writing notes)
- 00:44:20 - Final words and tips + motivational video or quotes that Nick believes in

Copywriting and Building Quiz Funnels for Ecommerce | Tim Swart & Yaron Been - 10
The EcomXFactor Podcast: Ecommerce, Funnels & CRO
12/04/20 • 54 min
We're super pumped today to have with us, Tim Swart on the podcast.
Tim Swart is an Email Marketing Specialist and Funnel Strategist who helps entrepreneurs grow their online businesses.
Over the past year, Tim has generated $1M+ for his clients, using “Dynamic Emails.” and different funnels
Yaron and Tim covered a lot of practical advice about copywriting, email marketing and quiz funnels which is a very very interesting topic with a lot of potential.
It's something Yaron has been testing for a while now and is showing really awesome results.
So enjoy, if you like what you hear, please rate, review and subscribe and have a great day!
Books Mentioned on the Episode:
- Breakthrough Advertising By Eugene M. Schwartz
- All Marketers Tell Stories by Seth Godin
- The Ultimate Sales Letter: Attract New Customers. Boost Your Sales.
- Book by Dan Kennedy
Guest contact details:
Website: https://launchpadcopy.com
LinkedIn: https://www.linkedin.com/in/timswart1
Create Quiz Funnels & Grow Your Business: https://www.leadshook.com?aff=86
Questions / Bullets (timestamps to be finalized when mp3 file is approved)
- 00:04:28 - What is done for you?
- 00:05:06 Did you have like a mentor? How did you learn?
- 00:09:07 Did you create any template or rules or just improved your framework?
- 00:13:45 Russel Bronson Books
- 00:15:07 What do you think is the common mistake that solopreneurs or any entrepreneurs do?
- 00:21:35 What tactical methods do you use in order to better understand the customer?
- 00:28:52 Lead Magnet
- 00:30:42 Do you use any specific tool for quizzes?
- 00:32:50 How many questions do you think the quiz should be?
- 00:34:00 Do you set the Facebook Pixel to fire a certain amount of questions?
- 00:44:01 How do you decide to build a quiz?
- 00:47:52 Any other books that you’ve read lately that really helped?
- 00:50:00 What would be your number one tip for those marketers starting up?

Power of Incentives in Growing E-Commerce Businesses
The EcomXFactor Podcast: Ecommerce, Funnels & CRO
01/08/24 • 22 min
In this episode, Yaron interviews Marco Torres, one of the co-founders of Marketing Boost, discussing innovative strategies to increase revenue without resorting to discounts. Marco shares his journey from being an early adopter in internet marketing since 1996 to the launch of Marketing Boost in 2017.
Marketing Boost stands out by offering unique travel incentives, such as complimentary hotel stays, hotels savings cards, and restuarant vouchers. Marco highlights the win-win dynamic of the platform, benefiting businesses, consumers, and hotels. He emphasizes the flexibility and creativity businesses have in using these incentives for lead generation, customer retention and even reputation management.
This episode also delves into the evolution of online businesses and how the landscape has changed since Marco's early days. Despite, increased competition, Marco highlights the advantages entrepreneurs have today with advanced technology, affordable CRMs and accessible learning resources.
Marco also sheds light on the practical applications of Marketing Boost for e-commerce businesses. He explains how businesses can use incentives to boost customer loyalty, drive repeat purchases, and even resolve customer service issues.
You can visit Marketing Boost's website and join their Facebook Group for a freemium experience. The freemium version offered by Marketing Boost allows businesses to explore the platform's potential without any financial commitment initially. Entrepreneurs too should leverage Marketing Boost's unique incentives to enhance their business strategies.
Resources and Links:
- Marketing Boost Website: https://marketingboost.com/
- Marketing Boost Facebook Community: https://web.facebook.com/groups/1988225651450719/?_rdc=1&_rdr
- Connect with Marco Torres on LinkedIn
- Join the Ecom X Factor YouTube Channel: https://tinyurl.com/EcomXFactor-YT
- Join the EcomX Factor Facebook Group: https://www.facebook.com/groups/EcomXFactor

Usability, Anxiety And Conversion Rate Optimiation | Will Laurenson & Yaron Been
The EcomXFactor Podcast: Ecommerce, Funnels & CRO
08/01/22 • 55 min
Topics Covered:
1)The similarities between sales and marketing
2)Marketing in online gambling and what can ecommerce marketers learn from the online casino
3)How to reduce your customers anxieties and increase conversion rates
4)How to optimize the usability of your website
and much more... For more info:
https://www.linkedin.com/in/willlaurenson/
https://www.customerswhoclick.com/
**Check out the EcomXFactor Youtube Channel:https://tinyurl.com/EcomXFactor-YT Check out the EcomXFactor Facebook group:https://www.facebook.com/groups/EcomXFactor * If you enjoy the podcast, would you please consider leaving a short review on Apple Podcasts/iTunes?It takes less than 60 seconds, and it really makes a difference

Pinterest Ads And Why You Should be using them | Craig Lewis & Yaron Been
The EcomXFactor Podcast: Ecommerce, Funnels & CRO
07/04/22 • 58 min
Craig Lewis is a Pinterest Marketing Specialist and Founder of Pin&Grow, an agency that helps eCommerce owners scale their business through two main advertising strategies:
Topics Covered:
-Best niches for Pinterest growth
-Best practices for running Pinterest ads
-Pinterest organic growth- what to expect?
and much more..For more info:
**Check out the EcomXFactor Youtube Channel:https://tinyurl.com/EcomXFactor-YT Check out the EcomXFactor Facebook group:https://www.facebook.com/groups/EcomXFactor * If you enjoy the podcast, would you please consider leaving a short review on Apple Podcasts/iTunes?It takes less than 60 seconds, and it really makes a difference

Ecommerce experiments: Why, How and what to avoid | Oliver Palmer & Yaron Been
The EcomXFactor Podcast: Ecommerce, Funnels & CRO
06/13/22 • 45 min
-What is a bad way to prioritize A/B tests and why you SHOULD use it
-How to build an expermination culture
and much more...
For more info:
https://www.oliverpalmer.com/
**Check out the EcomXFactor Youtube Channel:https://tinyurl.com/EcomXFactor-YT Check out the EcomXFactor Facebook group:https://www.facebook.com/groups/EcomXFactor * If you enjoy the podcast, would you please consider leaving a short review on Apple Podcasts/iTunes?It takes less than 60 seconds, and it really makes a difference

Motivations & Starting an Online Business | Jay Williams and Yaron Been - 12
The EcomXFactor Podcast: Ecommerce, Funnels & CRO
02/21/21 • 237 min
We are so happy to have with us today, Jay Williams on the podcast.
Jay helps businessmen and entrepreneurs who feel like they are capable of so much more but know something inside of them is holding them back. Jay is also a Motivational Maps Practitioner.
In this episode, Yaron and Jay talked about Having a Motivation Map and how it is great for understanding your teams, what motivates them, retaining staff, and recruiting new team members to make sure they are a fit for your organization.
Yaron and Jay also covered the importance of coaching, how to start a side hustle even if you come back home tired and with low energy after your 9 to 5, how to find peers that can lift you up and much more.
Here’s Yaron and Jay! And if you like what you hear, please rate, review and subscribe to the on Apple Podcasts, Spotify and all major streaming apps.
(00:02:11) - Introduction and Background
(00:09:34) - How Jay started coaching Men to 10X their lives
(00:11:50) - The Motivational Map explained
(00:16:08) - The Growth Motivators
(00:17:51) - The Achievement Motivators
(00:22:40) - The Relationship Motivators
(00:23:55) - The Friend Motivators
(00:39:15) - What attributes does a Good Coach have?
(00:43:00) - Case Study
(00:53:17) - How to start a side hustle even if you come back home tired and with low energy after your 9 to 5
(00:50:57) - Jay shares why he plans his day the night before
(00:55:23) - How do you find good peers?
(00:59:36) - Jay’s recommended books
(01:00:00) - What is a quote that you live by?
(01:01:00) - Jay’s recommended books and apps
(01:04:00) - How to get in touch with Jay
Guest contact details:
Connect with Jay Williams:
http://www.masklessmen.com/
https://www.facebook.com/jaymwilliamstv/
Books Mentioned on the Episode
- Atomic Habits by James Clear
- The Five Love Languages by Gary Chapman
- Building A Story Brand by Donald A. Miller
- Starting With Why by Simon Sinek
Apps Mentioned on the Episode
- Fabulous
- Fit Mind
- State: Breathing
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FAQ
How many episodes does The EcomXFactor Podcast: Ecommerce, Funnels & CRO have?
The EcomXFactor Podcast: Ecommerce, Funnels & CRO currently has 104 episodes available.
What topics does The EcomXFactor Podcast: Ecommerce, Funnels & CRO cover?
The podcast is about Marketing, Podcasts, Shopify, Business and Copywriting.
What is the most popular episode on The EcomXFactor Podcast: Ecommerce, Funnels & CRO?
The episode title 'New Platfrom That Will Disrupst How Merchants are Building their Store | Matteo Grassi & Yaron' is the most popular.
What is the average episode length on The EcomXFactor Podcast: Ecommerce, Funnels & CRO?
The average episode length on The EcomXFactor Podcast: Ecommerce, Funnels & CRO is 46 minutes.
How often are episodes of The EcomXFactor Podcast: Ecommerce, Funnels & CRO released?
Episodes of The EcomXFactor Podcast: Ecommerce, Funnels & CRO are typically released every 7 days, 15 hours.
When was the first episode of The EcomXFactor Podcast: Ecommerce, Funnels & CRO?
The first episode of The EcomXFactor Podcast: Ecommerce, Funnels & CRO was released on Aug 20, 2020.
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