E-commerce Expert Ryan Finley: Why Collaboration and Good Product Data is Key to Robust Site Search
The E-commerce Toolbox: Expert Perspectives06/19/24 • 17 min
In this episode, Kailin Noivo interviews Ryan Finley, Senior Manager of E-commerce for Search and Findability. Together they discuss
The E-commerce Toolbox: Expert Perspectives is handcrafted by our friends over at: fame.so
- Why collaboration is key for Search departments, particularly with Merchandising
- Why education is a crucial part of the role of a professional operator in Search
- When should a business take the leap to create a dedicated Search team
- The limitations of AI in understanding customers’ real intent
- The challenges of shifting data analytics platforms
The E-commerce Toolbox: Expert Perspectives is handcrafted by our friends over at: fame.so
06/19/24 • 17 min
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