The Only Two Things You Need To Know To Be Able To Write A Powerful Business Book

One of the biggest fears I think businesspeople have around writing a book is that they are not writers, let along good ones.

They don’t believe they have what it takes to write a good book so they let the idea go as quickly as it might come to them, every time it comes to them. They dismiss the idea quickly because they believe it would be a waste of good time and resources to even try.

It's such a shame really because writing the right business book is one of the smartest things a businessperson can do for his or her business. So, dismissing the idea deprives them of a powerful and valuable marketing tool that can set them apart and help them stand out in a crowded marketplace.

When you know your business, structuring your book is more about good organisation than it is about being a good writer. And organisation IS something that many businesspeople are good at. They have to be, to survive.

If you are in business, I want you to trust me just for today when I say that you don’t need to be a spectacular writer to write the right business book. There are lots of good editors out there who can clean up your grammar and spelling. They can even organise your writing to some degree.

You just need to focus on the message, and I encourage all my authors to write as they speak so that their reader can get familiar with their voice.

From there, you need to know what information is important - and what isn’t - and you need to know the best order in which to share what you know. But I can give you a plan to help you with that.

So that means the only two things you need to know are:

1. your business

and

2. how to follow a plan.

If you can do these two things, then come with me because today I'm going to give you the plan.