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The Creative Flow Podcast - Tips & tricks on how to go comp shopping

Tips & tricks on how to go comp shopping

11/09/18 • 13 min

The Creative Flow Podcast

Want some tips & tricks on how to go comp shopping? In todays Elevate Your Curiosity podcast you've got them!

Comp shopping or competive/competitor shopping is where you analyse what your competitors are doing in terms of products, offerings and their marketing message.

It’s important as anyone selling products, or even services, means you need to know what your competitors are doing. It’s not enough to just know what you’re selling.

Full show notes

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Want some tips & tricks on how to go comp shopping? In todays Elevate Your Curiosity podcast you've got them!

Comp shopping or competive/competitor shopping is where you analyse what your competitors are doing in terms of products, offerings and their marketing message.

It’s important as anyone selling products, or even services, means you need to know what your competitors are doing. It’s not enough to just know what you’re selling.

Full show notes

Previous Episode

undefined - Four Valentine’s Day 2019 trends - Elevate Your Curiosity Podcast

Four Valentine’s Day 2019 trends - Elevate Your Curiosity Podcast

Today I’m discussing four Valentine’s Day 2019 trends that are perfect for gift and retail businesses to implement into their range.

Valentine’s Day is one of the biggest gift occasions of the year and one not to be overlooked. Especially since products in these areas can be interpreted for weddings, anniversaries and birthday gifts too. There really is so much potential in Valentine’s Day 2019 trends to be used widely in your range.

As with all the trends I talk about on the podcast I’ve created a Pinterest board. If you’re listening as you scroll the Pinterest board then start at the bottom of the board and work your way up:

www.pinterest.co.uk/arnoldandbird/valentines-day-2019

Next Episode

undefined - Behind the scenes of the relaunch of Arnold & Bird

Behind the scenes of the relaunch of Arnold & Bird

In today's Elevate Your Curiosity episode I wanted to get personal and take you behind the scenes of the relaunch of Arnold & Bird.

As it wasn’t just a website update that’s happened over the past few weeks. I’ve created my ‘why’ in business, a new visual identity and found my feet as a business.

I’ll take you through the following:

  • What I had been doing in 2018 up to this point
  • The feeling of needing help and trusting my instinct and going after it
  • Working with a marketing coach
  • The marketing exercises we worked through and how they helped
  • The relaunch of Arnold & Bird
  • Where I’m at now
    • Hint - I’ve realised that bespoke design and working 121 with people that is my strength and what I love doing

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