The Chemical Show: Where Chemical Means Business - How Digitization Transforms Supply Chains and Customer Relationships with Arun Samuga - Ep. 115

How Digitization Transforms Supply Chains and Customer Relationships with Arun Samuga - Ep. 115

08/01/23 • 43 min

The Chemical Show: Where Chemical Means Business

Digitization and supply chain go hand-in-hand. In this episode of The Chemical Show, host Victoria Meyer welcomes Arun Samuga, Chief Innovation Officer at Elemica to expand on the development of new digital products and solutions in the area of supply chain innovation. Arun emphasizes the importance of educating potential clients about the advantages of embarking on a digital journey while exploring the various benefits of digitization, including reducing working capital, increasing cash on hand, investing in customer experience and sustainability, and expanding sales channels.

Learn more about the following in this episode:

Evolution of chemical process companies
How business system connectivity supports the supply chain
Why companies are mix-and-matching digital and automation solutions
Digitization in smaller companies
Elemica’s Multichannel Strategy
The democratization of AI

Victoria and Arun discuss Elemica’s digital solutions, which impact various business functions from fulfillment to procurement to customer service. Arun discusses Elemica’s move towards providing customized services to cater to the unique needs of different enterprises.

Please subscribe to The Chemical Show on your favorite podcast player. And, visit www.thechemicalshow.com to subscribe to our email list and get additional insights.

Learn more about the following in this episode:

Evolution of chemical process companies
How business system connectivity supports the supply chain
Why companies are mix-and-matching digital and automation solutions
Digitization in smaller companies
Elemica’s Multichannel Strategy
The democratization of AI

Please subscribe to The Chemical Show on your favorite podcast player. And, visit www.thechemicalshow.com to subscribe to our email list and get additional insights.

Previous Episode

Achieving Results Through Strategic Alignment - Ep. 114

Wondering how to get better results from your strategy?

In this episode of The Chemical Show, host Victoria Meyer explores the topic of strategy execution and the common pitfalls organizations face. Victoria discusses the necessity of involving the entire organization in the strategy process to ensure understanding and alignment. Citing a recent study conducted by Harvard Business Review, Victoria highlights the significant gap between executives' perception of strategic alignment and employees' actual understanding.

Learn more about the following in this episode:

Challenges in Vision and Strategy Development
Risks of Top Down Strategy
Gap in Executive and Employee Strategic Alignment Understanding
4 Approaches to Overcoming the Strategy Disconnect
Why Employee Engagement is Critical to Strategy Development

Victoria emphasizes the importance of engaging employees in the strategy setting process in order to drive buy-in and shared context. Discussing the risks of not getting the vision and strategy right, especially in the ever-changing post-pandemic world, Victoria offers compelling approaches to engaging employees and overcoming strategy disconnect.

Please subscribe to The Chemical Show on your favorite podcast player. And, visit www.thechemicalshow.com to subscribe to our email list and get additional insights.

Additional links:

Harvard Business Review: Is Your Company as Strategically Aligned as You Think It Is?

Next Episode

Challenges and Opportunities in Sustainable Industrial Marketing with Scott Bober - Ep. 116

From collaborating with major brands to navigating the challenges of sustainable product development and end-of-life solutions, Scott Bober, Senior VP of Global Sales at CJ Biomaterials joins host Victoria Meyer on The Chemical Show to provide valuable insights into the ever-evolving world of sustainable chemicals and materials. CJ Biomaterials is a startup within CJ CheilJedang, the 7th largest conglomerate in Korea. Victoria and Scott discuss CJ’s recent acquisition of Metabolics, giving them an advantage in commercializing their product.

Learn more about the following topics this week:

1. Helping companies meet ESG and Sustainability Standards through bio-packaging

2. Commercializing Sustainable Products

3. Identifying Partnerships at different points in the value chain

4. Establishing internal processes in a startup business

5. Bioplastics vs. cost

6. Finding customer and Consumer value in sustainable products

Victoria and Scott also discuss the challenges associated with consumer demand for sustainable products, lack of infrastructure for composting, and the cost of replacing widely used plastics. Sharing how CJ navigates challenges with specialty industrial marketing, Scott discusses their work in sustainability, involving government affairs, collaboration with internal food brands, and attending trade shows. Join us on this episode of The Chemical Show as we explore CJ's exciting journey in the chemical industry, their commitment to sustainability, and their vision for a more environmentally-friendly future.

Please subscribe to The Chemical Show on your favorite podcast player. And, visit www.thechemicalshow.com to subscribe to our email list and get additional insights.