The Chairish Podcast

Long before there were social media influencers, the market editors at top magazines served as major arbiters of taste. Their job was to discover the latest and greatest new products, talents, and trends, and bring them to the world’s attention. It’s never been an easy job,

and with the rise of social media, the role is more consuming and more crucial than ever.

In this episode, three editors who cover the design market—Kathryn Given of Luxe, Benjamin Reynaert of Domino, and Dayle Wood of Veranda, share how they keep on top of all that is happening, what they look for, how Covid has transformed the way they work, and the best ways to get products seen and publicized.

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This episode on The Chairish Podcast we will look at the growing phenomenon of Showhouses. Why are there so many, who do they benefit, and do they really make a difference to a designer’s career? Guests include interior designers Neal Beckstedt and Young Huh, whose rooms at the Kips Bay Decorator Showhouse became hugely popular on social media, and publicist Christina Juarez, who has helped shape the careers of numerous designers and worked with many national brands.

We mention these showhouses in the episode:

• Kips Bay Decorator Show House, New York City and Palm Beach
• The Hampton’s Showhouse, Hamptons, New York
• Holiday House, New York City
• Brooklyn Designer Showhouse, Brooklyn, New York
• The Atlanta Homes and Lifestyles: Home for the Holidays, Atlanta
• Ronald McDonald 2019 Designer Showhouse, Miami

During the episode, we discuss these showhouse designs:

• Young Huh – Corridor and Bath, 2014, and Artist Loft, 2019 / Both from the Kips Bay Decorator Show House
• Neal Beckstedt: Sitting Room, 2017 / Kips Bay Decorator Show House
• Sasha Bikoff’s – Color Me Happy Stairway, 2018 / Kips Bay Decorator Show House
• Robert Passal Living Area, 2019 / Kips Bay Decorator Show House

Check out these urther resources:

• Design tips from Young Huh via Chairish
• Explore Derek Lam’s Manhattan home that was designed by Neal Beckstedt via Architectural Digest
• Tour Christina Juarez’s colorful apartment via Elle Decor

Connect with us on Instagram:

• Chairish: @chairishco
• Michael Boodro: @michaelboodro
• Neal Beckstedt: @nealbeckstedt
• Young Huh: @younghuh
• Christina Juarez: @christinajuarezandco

Hosted on Acast. See acast.com/privacy for more information.

Hosted on Acast. See acast.com/privacy for more information.

Get to know our social media savvy guests:

Experienced designer Alyssa Kapito launched her design firm using Instagram. Kapito is known for restrained but sumptuous apartments, lofts, and beach houses, where she mixes classic vintage pieces, subdued palettes, and luxurious textures, and her work has been featured in numerous publications including Architectural Digest, Elle Decor, and Vogue. She also has more than 150K followers on Instagram.

For the past 23 years, Cara Woodhouse has been creating interiors with bold contemporary furnishings, texture-rich rugs, and colorful accents, bringing a sense of fun and energy to family living. Along with designing, she is also a brand ambassador for various companies and a social media influencer. She has more than 200K followers on Instagram.

Skylar Frederick is the social media manager at Chairish, which has about 300K followers on Instagram.

In this episode, our guests tackle:

• How Instagram benefits designers through product lines, clients, and more
• The importance of high-quality visuals on Instagram
• Creating social media goals
• Quality over quantity in posting
• The value of cohesive and compelling branding
• Using Pinterest to communicate with clients about style
• Crafting authenticity on social media
• Incorporating video into social media practice
• Agreed-upon rates for collaborations / partnerships on Instagram
• Advice for young designers launching their firms on Instagram

Additional resources:

• Social Media Tools You Should Be Using via Chairish
• How to Create a Social Media Marketing Strategy in 8 Easy Steps via Hootsuite
• How to Build Your Social Media Marketing Strategy for 2020 via Sprout Social

Connect with Chairish and our guests on Instagram:

• Chairish: @chairishco
• Michael Boodro: @michaelboodro
• Alyssa Kapito: @alyssakapitointeriors
• Cara Woodhouse: @carawoodhouseinteriors
• Skylar Frederick: @skylar_allen

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If it’s not vast expanses of glass then it’s large expanses of white wall designers have to contend with. From multi-million dollar artworks to hand-painted wall coverings to hand-rubbed Venetian plaster, how can designers best confront a blank wall? Host Michael Boodro chats with designers Bella Mancini and Elena Frampton, as well as Phillip Jeffries CEO Jeffrey Bershad.

What you can expect from this episode:

• The contemporary wallpaper trend
• Client hesitation about wallpaper
• Tips for selecting artworks for walls
• Detailing, balance, and additional finishes
• The trends and future of wall design

Get to know our chic guests:

Bella Mancini is known for her charming and astute way of working with patterns and wallcoverings within her designs. She founded her firm, Bella Mancini Design, just two years after making her career shift from fashion PR and marketing to interior design.

Elena Frampton is a talented designer and owner of interior design studio Frampton Co, which includes an art advisory service and locations in the Hamptons and New York City. Her studio uses dynamic, otherworldly palettes while also elevating artists and expanding access to their art.

Jeffrey Bershad is the CEO of Phillip Jeffries, a wallcovering company that was started with just 10 grasscloths over 40 years ago by his father, and is now a preeminent global company. With an elevated focus on design, quality, and efficiency, Phillip Jeffries prides itself on ready-to-ship and custom solutions and has been featured in magazines including Luxe, California Home+Design, and Interior Design.

During the episode, we mention these high-end wallpaper brands:

• Phillip Jeffries – a range of high-quality wallcoverings
• Fromental – hand-embroidered wallpaper
• De Gournay – bold and custom wallpaper
• Pierre Frey – commissions artists for wallpapers

Think beyond conventional wallpaper ideas with these sources of inspiration:

• Sisters and interior designers Charlotte Harris Lucas and Liz Harris Carroll offer their tips on wallpapers via Chairish
• Tour this Dumbo loft from Bella Mancini via Brownstoner
• Art advisory via Frampton Co.
• The latest, art-inspired wallpaper collection from Phillip Jeffries
• Shimmering wallpaper ideas via Chairish

Connect with Chairish and our guests on Instagram:

• Chairish: @chairishco
• Michael Boodro: @michaelboodro
• Bella Mancini: @bellamancinidesign
• Frampton Co: @frampton_co
• Phillip Jeffries: @phillipjeffriesltd

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