Episode #9: Pricing Yourself

07/08/22 • 17 min

It's hard to determine what to charge for your services, and you don't want to price yourself out of the market or seem unprofessional.

You're not sure what to charge, so you usually just guess. This can lead to you losing money on a job, or worse yet, not making any money at all on a service that took hours to complete.

In this episode, you'll learn that there are tools available to help you calculate your prices with confidence.

In this episode, I interview Kimberly from Next Level Hair Stylist and we are talking about how to raise your prices in a "scientific" way. We discuss the importance of value-based pricing and how to determine what your services are worth. We also talk about how to communicate your new prices to your clients, and how to handle resistance. If you are thinking about raising your prices, or if you want to learn more about pricing strategies, this episode is for you.

It's hard to determine what to charge for your services, and you don't want to price yourself out of the market or seem unprofessional.

You're not sure what to charge, so you usually just guess. This can lead to you losing money on a job, or worse yet, not making any money at all on a service that took hours to complete.

In this episode, you'll learn that there are tools available to help you calculate your prices with confidence.

Previous Episode

Episode #8: Being an Educator in the Industry

In this episode of The Chair-apist, I interview Jackie Epperson, an educator for L'Oreal and the owner of Chroma Salon. We talk about what it takes to be an educator and the pros and cons of becoming an educator. Jackie shares her insights on what makes a successful educator and how to manage the challenges that come with the job. This episode is a must-listen for anyone considering a career in education!

Jackie Epperson is the owner of Chroma Salon in Tacoma, Washington. She is a L'Oreal Professionnel Artist and a Certified Balayage Artist. Jackie teaches color, balayage and styling to salons all over the nation and loves sharing her passion and knowledge with others in the industry.

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Episode #10: The Chair-apist Gets Interviewed

In this episode, stand-up comedian Shannon Koyano interviews me about how I got into hair! We discuss my early days of working in salons, how I found my passion for styling hair, and some of the challenges I've faced along the way. This is a fun, lighthearted conversation that will give you some insight into my journey as a hairstylist.

If you're interested in hearing how I got started in the hair industry, then this episode is for you! Tune in to hear all about my story, and laugh along with Shannon as she tries to keep me on track. You won't want to miss it!

The Chair-apist - Episode #9: Pricing Yourself

Transcript

Cameron
Welcome to another episode of the Chair-apist. I have Kimberly, a hairstylist with me today.

You started a company called Next Level Hair Stylist, which caught my eye. Did we all kind of come out of doing the whole Britt Seva thing? Was that 'cause I know I found her and was like Oh my gosh I need to change my life making a change.

Kimberly
Yeah, yeah, I was in great in Thrivers pretty early on. And yeah, it's been just so amazing