The Business of Healthcare Podcast, Episode 37: Company Offers Fresh Way to Do Healthcare Benefits

05/24/19 • 25 min

Heidi Rasmussen, chief operating officer of freshbenies, joins host Dr. Bob Kaiser to discuss her company’s innovative approaches to healthcare benefits that help consumers save money and become smarter healthcare consumers. Rasmussen, a UT Dallas alumna who earned a bachelor’s degree in business administration from the Naveen Jindal School of Management, co-founded freshbenies with her husband, Reid.

Previous Episode

The Business of Healthcare Podcast, Episode 36: Business-Savvy Nurses

Michelle Podlesni, RN, president of the National Nurses in Business Association, joins host Dr. Bob Kaiser for a discussion about how nurses can benefit from learning business skills. They also discuss her book, UnConventional Nurse: Going from Burnout to Bliss! They also touch on ways nurses can acquire business skills, such as attending the NNBA Conference and entering the NNBA Shark Tank Competition.

Next Episode

The Business of Healthcare Podcast, Episode 38: Aligning Financial Incentives with Quality Incentives

Andrew Thorby, CEO of Care Continuity, joins host Dr. Bob Kaiser to discuss the challenges the healthcare industry faces as it grapples with aligning financial incentives with quality incentives. They also discuss a LinkedIn article Thorby wrote about the Emergency Medical Treatment and Labor Act (EMTALA).

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